LAS VEGAS--(BUSINESS WIRE)--Nov. 6, 2009--
Shelby Automobiles, a wholly owned subsidiary of Carroll Shelby
International Inc. (Pink Sheets:CSBI), will return in 2010 as the
sponsor of the NASCAR Sprint Cup event at Las Vegas Motor Speedway.
Shelby teamed up with LVMS this past March for the Shelby 427. Next
year’s event on Feb. 28 will be called the Shelby American to honor the
45th anniversary of the Shelby G.T. 350 and 427 Cobra introductions in
“We are ecstatic to have the legendary Shelby name on our NASCAR Sprint
Cup race for a second consecutive year,” said LVMS President Chris
Powell said. “This year’s event was a tremendous success, and we’re
looking forward to giving more exposure to the Shelby brand that has,
over the years, become synonymous with the best in high-performance
March’s race was known as the Shelby 427 and featured a 427-mile,
285-lap race. The event will return to its traditional 400-mile, 267-lap
distance in 2010.
“Next year will mark an important milestone for two of the most
legendary vehicles Shelby ever produced,” said Shelby Autos President
Amy Boylan. “The Shelby American NASCAR Sprint Cup event at Las Vegas
Motor Speedway is the perfect way to celebrate this historic occasion.”
The 2010 NASCAR Weekend will kick off with qualifying for the Shelby
American NASCAR Sprint Cup Series race on Friday, Feb. 26. The Sam’s
Town 300 NASCAR Nationwide Series race is set for Saturday, Feb. 27.
Tickets for all 2010 events at Las Vegas Motor Speedway, including the
Shelby American on Sunday, Feb. 28, can be purchased by calling
1-800-644-444 or online at www.lvms.com.
Neon Garage, Lucky 7 Preferred parking and driver introduction passes
also are on sale.
Las Vegas Motor Speedway is a wholly-owned subsidiary of Speedway
Motorsports (NYSE:TRK), a leading marketer and promoter of motorsports
entertainment in the United States. For more information visit www.speedwaymotorsports.com.
Founded by legend Carroll Shelby, Shelby Automobiles Inc., (www.shelbyautos.com),
manufactures and markets performance vehicles and related products.
Carroll Shelby Licensing Inc. (www.carrollshelbyinternational.com),
also a wholly-owned division, is the exclusive holder of Carroll
Shelby's trademarks and vehicle design rights. It also holds trademark
rights for Shelby-branded apparel, accessories and collectibles.
Source: Speedway Motorsports
LVMS Public Relations
Jeff Motley, 702- 632-8266
Scott Black, 214-520-3375