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Scripps Reports January Revenue, Statistics

CINCINNATI, Feb. 14 /PRNewswire-FirstCall/ -- The E. W. Scripps Company today reported January revenue and statistics for its Scripps Networks, Shop At Home, newspaper and broadcast television operating divisions.

For competitive reasons, the company does not report monthly revenue from its online comparison shopping subsidiary, Shopzilla. The company reports Shopzilla revenue on a quarterly basis.

At Scripps Networks revenue was up 15 percent to $69.9 million in January compared with the same month a year ago.

January advertising revenue at Scripps Networks was up 12 percent and affiliate fee revenue increased 22 percent. Based on advanced advertising sales, the company expects revenue growth at Scripps Networks to strengthen in February and March. The company reaffirmed its previous guidance for the first quarter of 18 to 20 percent revenue growth at Scripps Networks.

Scripps Networks includes the company's portfolio of national cable and satellite television networks, including HGTV, Food Network, DIY Network, Fine Living and Great American Country (GAC).

HGTV and Food Network can be seen in 89 million and 88 million U.S. television households, respectively. DIY Network reaches about 35 million households and Fine Living can be seen in about 32 million households. GAC reached 40 million U.S. households in January.

At the company's newspapers, total revenue was up 3.5 percent to $62.8 million. Newspaper advertising revenue grew 5.4 percent during January. Broken down by category, newspaper advertising revenue during the month was:

     - Local, up 1.2 percent to $13.7 million.
     - Classified, up 6.0 percent to $20.6 million.
     - National, down 0.8 percent to $3.5 million.
     - Preprint, online and other, up 12 percent to $12.3 million.

At Shop At Home, the company's television retailing subsidiary, January revenue was down 3.2 percent to $30.5 million.

At the company's broadcast television stations, January revenue was up 7.1 percent to $24.2 million. Broken down by category, broadcast television revenue was:

     - Local, up 12 percent to $15.9 million.
     - National, up 3.4 percent to $7.5 million.
     - Political, up slightly to $100,000.

    Forward-looking statements

This press release contains certain forward-looking statements related to the company's businesses that are based on management's current expectations. Forward-looking statements are subject to certain risks, trends and uncertainties, including changes in advertising demand and other economic conditions that could cause actual results to differ materially from the expectations expressed in forward-looking statements. All forward-looking statements should be evaluated with the understanding of their inherent uncertainty. The company's written policy on forward-looking statements can be found on page F-5 of its 2004 SEC Form 10K.

We undertake no obligation to publicly update any forward-looking statements to reflect events for circumstances after the date the statement is made.

About Scripps

The E.W. Scripps Company (NYSE: SSP) is a diverse and growing media enterprise with interests in national cable networks, newspaper publishing, broadcast television stations, electronic commerce, interactive media, and licensing and syndication.

The company's portfolio of media properties includes: Scripps Networks, with such brands as HGTV, Food Network, DIY Network, Fine Living, Great American Country and HGTVPro; daily and community newspapers in 18 markets and the Washington-based Scripps Media Center, home to the Scripps Howard News Service; 10 broadcast TV stations, including six ABC-affiliated stations, three NBC affiliates and one independent; United Media, a leading worldwide licensing and syndication company that is the home of PEANUTS, DILBERT and approximately 150 other features and comics; Shop At Home, which markets a growing range of consumer goods directly to television viewers in roughly 57 million U.S. households and online through shopathometv.com; and Shopzilla, the online comparison shopping service that carries an index of more than 30 million products from approximately 60,000 merchants.



    REVENUE AND STATISTICAL SUMMARY FOR SELECTED OPERATING SEGMENTS

    (amounts in millions, unless otherwise noted)

                                                      January
                                         2006            2005           %

    SCRIPPS NETWORKS
      Operating Revenues
      Advertising                       $53.0           $47.2        12.3 %
      Affiliate fees, net                16.3            13.4        21.7 %
      Other                               0.5             0.4        54.1 %

      Scripps Networks                  $69.9           $61.0        14.6 %

      Subscribers (1)
      HGTV                               89.1            87.9         1.4 %
      Food Network                       88.3            86.3         2.3 %
      Great American Country             40.0            37.2         7.5 %

    NEWSPAPERS
      Operating Revenues
      Local                             $13.7           $13.5         1.2 %
      Classified                         20.6            19.4         6.0 %
      National                            3.5             3.5        (0.8)%
      Preprints, online and other        12.3            11.0        11.5 %
      Newspaper advertising              50.1            47.5         5.4 %
      Circulation                        11.4            11.9        (3.9)%
      Other                               1.3             1.3         0.2 %

      Newspapers                        $62.8           $60.7         3.5 %

      Ad inches (excluding JOAs)
      (in thousands)
      Local                               487             467         4.2 %
      Classified                          795             762         4.3 %
      National                             93              93        (0.2)%
      Full run ROP                      1,374           1,323         3.9 %

    BROADCAST TELEVISION
      Operating Revenues
      Local                             $15.9           $14.2        11.5 %
      National                            7.5             7.3         3.4 %
      Political                           0.1             0.0
      Other                               0.7             1.1       (31.8)%

      Broadcast Television              $24.2           $22.6         7.1 %

    SHOP AT HOME
      Operating Revenues
      Shop At Home                      $30.5           $31.5        (3.2)%

      Avg. full-time equivalent homes    57.3            54.3         5.5 %


     (1) Subscriber counts are according to the Nielsen Homevideo Index of
         homes that receive cable networks.
SOURCE  The E. W. Scripps Company
    -0-                             02/14/2006
    /CONTACT:  Tim Stautberg of The E. W. Scripps Company, +1-513-977-3826, or
stautberg@scripps.com /
    /Web site:  http://www.scripps.com /
    (SSP)

CO:  The E. W. Scripps Company
ST:  Ohio
IN:  PUB RAD TVN ENT
SU:  ERP

AK-MH
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6909 02/14/2006 08:00 EST http://www.prnewswire.com