TORONTO & SEATTLE--(BUSINESS WIRE)--April 27, 2005--Retail
industry giant Sears Canada Inc. (TSX:SCC) and Amazon Services, Inc.,
a subsidiary of Amazon.com, Inc. (NASDAQ:AMZN), today announced that
they will join forces to create a more robust online shopping
experience for www.sears.ca customers. Under the multi-year agreement,
Amazon Services will build a new Sears Canada branded-website using
Amazon technology and provide Sears Canada with tools to be in control
of its brand and online business.
"Sears.ca is Canada's most popular retail website. Amazon Services
provides technology and expertise that drives Amazon.com. This
announcement marks the joining together of two industry leaders to
create a premiere shopping experience on sears.ca, the website that
features Canada's most extensive online merchandise selection," said
Brent Hollister, President and Chief Executive Officer, Sears Canada.
"It is important to us to incorporate web features that make sears.ca
as user-friendly as today's technology allows. The relationship with
Amazon Services helps us move forward immediately and remain on the
leading-edge of e-commerce development."
Through this alliance, Sears Canada will be able to combine its
core competencies including merchandising, marketing, fulfillment and
customer service with Amazon Services' technical and e-commerce
expertise. Amazon shopping features such as Search, Navigation,
Personalization, Recommendations, and Community features such as
Customer Reviews, will be key elements in creating a more compelling
online merchandise presentation and customer experience for Sears
Canada online shoppers.
"Think of it as sears.ca powered by Amazon," continued Hollister.
"This is a significant business initiative with aggressive growth
opportunities and other long-term benefits and is planned with a
substantial return on investment. We intend to extend our relationship
to develop innovative solutions to drive significant value."
"We are pleased that Sears Canada chose Amazon Services to create
an enhanced shopping experience for its customers," said Amazon.com
CEO and Founder Jeff Bezos. "We look forward to putting Amazon's
e-commerce expertise and technology innovation to work in moving Sears
Canada's online business forward."
Sears Canada's bilingual website, www.sears.ca debuted online in
1996, making Sears one of the country's first retailers with an
Internet presence. By late 1998, the site reached 500,000 visits.
Today, sears.ca receives over 30 million visits annually. In 2002, the
site won the Retail Council of Canada's "Excellence in Retailing
Award", (for online retailing) for processing over 1 million orders in
2001. Sears.ca offers an impressive assortment of merchandise with
well over 100,000 items available for sale and ships orders free to
over 2,200 merchandise pick-up locations across Canada. As the company
in Canada that people trust the most, online shoppers have peace of
mind knowing that Sears offers its satisfaction guaranteed or money
refunded policy and safe shopping environment that assures them that
sears.ca is a secure place to shop.
About Sears Canada Inc.
Sears Canada, the retailer with the most extensive multi-channel
network in the country, began serving customers in 1953. The Company
has 41,000 associates and, in an independent consumer survey, ranks
high in customer service, trust, respect, and quality products and
services. There is a Sears location within a 10-minute drive of 93% of
Canadians, and Sears is dedicated to providing them with quality
merchandise and exceptional service coast to coast through its 122
full-line department stores, 219 off-mall stores, 64 home improvement
showrooms, over 2,200 catalogue merchandise pick-up locations, 113
Sears Travel offices and a nationwide home maintenance, repair, and
installation network. The Company also publishes Canada's most
extensive general merchandise catalogue and offers shopping online at
About Amazon Services, Inc.
Amazon Services, Inc. is a subsidiary of Amazon.com, Inc.
(Nasdaq:AMZN) that offers the technical platform, operational
capabilities and online retailing expertise that power Amazon.com,
Target.com, The Bombay Company, NBA.com Store, and other leading
retail sites seeking a world-class, cost-effective e-commerce offering
for their customers.
This announcement contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section 21E
of the Securities Exchange Act of 1934. Actual results may differ
significantly from management's expectations. These forward-looking
statements involve risks and uncertainties that include, among others,
risks related to potential future losses, significant amount of
indebtedness, competition, management of growth, potential
fluctuations in operating results, international expansion,
fulfillment center optimization, seasonality, commercial agreements,
acquisitions, and strategic transactions, foreign exchange rates,
system interruption, consumer trends, inventory, limited operating
history, government regulation and taxation, fraud, and new business
areas. More information about factors that potentially could affect
Amazon.com's financial results is included in Amazon.com's filings
with the Securities and Exchange Commission, including its Annual
Report on Form 10-K for the year ended December 31, 2004, and all
CONTACT: Sears Canada Inc.
Vincent Power, 416-941-4422
Amazon Services, Inc.
Media Hotline, 206-266-7180
SOURCE: Amazon Services, Inc.