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Amazon.com Introduces Bill Me Later as New Alternative Payment Option

TIMONIUM, Md. & SEATTLE--(BUSINESS WIRE)--Beginning today, millions of Amazon.com customers will be able to use Bill Me Later’s next-generation payments service to pay for their purchases instantly online without using a credit card.

“Bill Me Later has greatly streamlined the payments process over the past few years by making payment more seamless and expedient,” said Gary Marino, CEO of Bill Me Later, Inc. “We provide a simple, fluid shopping experience enabling an ideal environment for millions of shoppers to engage with their favorite stores. We are thrilled that Bill Me Later account holders can now shop at Amazon.com in addition to the hundreds of other online retailers that use our services. Amazon.com is a great addition to our expanding network and we look forward to working with them to grow this relationship for the benefit of all of our customers.”

“We are committed to providing our customers with the greatest possible selection, whether that’s in our 40+ stores, or in the selection of payment methods we offer on the site,” said Matt Swann, vice president of payments at Amazon.com. “We believe our customers will appreciate having another convenient payment option when shopping on Amazon.com.”

Bill Me Later is among the most widely adopted payment technologies for the largest online retailers. Bill Me Later enables consumers to shop online without using a credit card and helps retailers simplify the payment experience for customers who don’t want to use a credit card.

Avivah Litan, vice president and distinguished analyst at Gartner commented, “Adding alternative payments is of widespread merchant interest as they work to offer consumers additional payment options. Our research shows high consumer interest in these types of alternative online payment instruments and evidence that they find them secure and convenient.”

In December 2007, Amazon.com first announced its intent to offer the Bill Me Later service, and made an investment in the company.

About Amazon.com
Amazon.com, Inc., (NASDAQ: AMZN - News), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as books, movies, music & games, digital downloads, electronics & computers, home & garden, toys, kids & baby, grocery, apparel, shoes & jewelry, health & beauty, sports & outdoors, and tools, auto & industrial.

Amazon Web Services provides Amazon’s developer customers with access to in-the-cloud infrastructure services based on Amazon's own back-end technology platform, which developers can use to enable virtually any type of business. Examples of the services offered by Amazon Web Services are Amazon Elastic Compute Cloud (Amazon EC2), Amazon Simple Storage Service (Amazon S3), Amazon SimpleDB, Amazon Simple Queue Service (Amazon SQS), Amazon Flexible Payments Service (Amazon FPS), and Amazon Mechanical Turk.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, and the Joyo Amazon websites at www.joyo.cn and www.amazon.cn.

As used herein, “Amazon.com,” “we,” “our” and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

About Bill Me Later, Inc.
Bill Me Later, Inc. is a new breed of technology company, offering next-generation payment and marketing solutions.

The company is a leader in the digital payments industry with its popular Bill Me Later® product and flexible financing programs. The rapidly growing Bill Me Later, Inc. network enables top-tier retailers and travel providers to offer an effortless payment experience to high value customers. In the small business sector, Bill Me Later, Inc. is pioneering payments with Bill Me Later® Business, tailored specifically for the small business buyer.

The Bill Me Later, Inc. network includes hundreds of top-tier merchants including, Borders, Bluefly, Continental Airlines, eLUXURY, Fujitsu, JetBlue, Toshiba, Toys “R” Us, US Airways, Walmart.com and Zappos. Millions of consumers rely on the safety and convenience of Bill Me Later, Inc.’s payment solutions when shopping online, via phone and in-store.

Bill Me Later, Inc. was #6 on the 2007 Inc. 500 List of the fastest-growing private companies in America. Founded in 2000, Bill Me Later, Inc. is a privately held company headquartered in Timonium, Md. with additional office locations in Hunt Valley, Md. and San Francisco, Calif.

Please visit us at www.billmelater.com.

Forward-Looking Statements
This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, significant amount of indebtedness, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 2007, and subsequent filings.

All trademarks referenced in this press release are the property of their respective owners.

Contact:
Schwartz Communications
Scott Love or Jennifer Barlow, 781-684-0770
billmelater@schwartz-pr.com
or
Amazon.com Media relations, 206-266-7180

Source: Bill Me Later, Inc.

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