NEW YORK, January 29, 2007 -- Martha Stewart Living Omnimedia, Inc. announced today that Michael Boodro has been named the editor of Martha Stewart Living. Mr. Boodro brings to the magazine extensive editorial experience, most recently as editor-in-chief of Culture & Travel. Martha Stewart Living is the flagship of MSLO's stable of magazines, which also includes Martha Stewart Weddings, Everyday Food, Body + Soul, and Blueprint.
Before developing Culture & Travel with James Truman, he served as executive editor of Elle Decor (2004-2006); an editor in the Style Department of The New York Times Magazine (2002-2004), and editor-in-chief of Garden Design Magazine (2000-2001). Prior to that, he served as features editor for Vogue for more than a decade.
MSLO Founder Martha Stewart stated: “Michael understands that, at MSLO, we value content above all. In addition to being an inspired and accomplished editor, he is passionate and knowledgeable about decorating, gardening, food and entertaining, the very subjects to which Living is devoted. We're delighted to have him guiding the magazine, which celebrates and elevates the way our readers live every day.”
Mr. Boodro will work with MSLO Creative Director Eric A. Pike and MSLO Editorial Director Margaret Roach. Ms. Roach oversees the editorial for all MSLO publishing properties.
“Martha Stewart Living speaks directly to my background and my love of design, architecture, art, food and gardening. I am extremely excited about joining the brilliant team that Martha and Margaret have assembled at the magazine,” said Mr. Boodro.
Ms. Roach noted: “We are delighted to welcome Michael, whose work we admire. In fact, he was a regular contributor to Martha Stewart Living several years ago. He will be a tremendous asset to the magazine and a welcome addition to the company. We look forward to working with him.”
In addition to the editorial positions he has held, Mr. Boodro wrote the text for Dwellings (Bullfinch), the acclaimed book by decorators Stephen Sills and James Huniford. He edited the annual CFDA Fashion Awards journal and co-wrote the live awards presentation. He collaborated with designer Richard Pandiscio to create sales materials for André Balazs's 40 Mercer Street apartments and the Urban Glass House. He has also written for many other magazines, including House Beautiful, Town & Country, Budget Living, and Organic Style.
Mr. Boodro graduated from Yale University with a B.A. in the history of art. He lives in New York City. He currently serves on the boards of Housing Works Thrift Shops and the Gesso Foundation.
Now in its 16th year, Martha Stewart Living is thriving as the flagship brand for MSLO. The magazine increased rate base to 1.95 million for 2007, as advertising pages rose 41% last year, far outpacing the industry average. In 2006, ASME named MSL a finalist for National Magazine Awards for general excellence and design. MSL's publishing team was named Adweek's Executive Team of the Year. And Mediaweek selected MSL as the #1 brand blazer for the success of its brand extensions.
Martha Stewart Living Omnimedia, Inc. (MSLO) is a leading provider of original "how-to" information, inspiring and engaging consumers with unique lifestyle content and high-quality products. MSLO is organized into four business segments: Publishing, Broadcasting, Merchandising, and Internet. Martha Stewart Living Omnimedia, Inc. is listed on the New York Stock Exchange under the ticker symbol MSO.
CONTACTS: Samantha Schabel, 212-957-3005, of Susan Magrino Agency, and Diana Pearson, 212-827-8915, of MSLO Corporate Communications