Popular Daytime “How-To” Show Sold In More Than 60% of Country Including NBC Owned & Operated Stations, Gannett, Fox, Belo, Fisher, Hearst, Allbritton, Scripps, Clear Channel and More
New York City, NY November 8, 2007—NBC Universal Domestic Television Distribution has renewed “The Martha Stewart Show” in more than 60% of the country and in 17 of the top 20 markets for its fourth season in national syndication, it was announced today by Barry Wallach, President, NBC Universal Domestic Television Distribution, and Sheraton Kalouria, President of Broadcasting, Martha Stewart Living Omnimedia Inc. (NYSE: MSO).
“The Martha Stewart Show,” which is currently in its third season in national syndication, has been renewed by the NBC Owned and Operated stations in New York, Los Angeles, Chicago, Philadelphia, San Francisco, Dallas, Miami and San Diego for the 2008-2009 season, as well as to stations from Fox, Belo, Fisher, Scripps, Hearst, Allbritton, Clear Channel and other leading broadcast station groups for its fourth season.
“‘The Martha Stewart Show' continues to be one of the most recognizable syndicated franchises in daytime television,” says Wallach. “Martha's ‘how-to' approach to everything from cooking to crafts to entertaining continues to resonate with daytime audiences and we look forward to the continued success of this franchise.”
Sheraton Kalouria said, "This early renewal is a wonderful endorsement from our station partners. We have a passionate and loyal audience that continues to demand what only Martha Stewart can deliver, and we are delighted to move forward with another season sure to entertain and inform daytime television viewers."
"The Martha Stewart Show is a great fit for our daytime lineup and the NBC stations' brand," said John Wallace, President, NBC owned-and-operated television stations. "We're delighted to welcome her back for a fourth season.”
“The Martha Stewart Show” continues to deliver one of the most loyal audiences in all of syndication, attracting the highest concentration of Women 25-54 with incomes of $75,000-plus among all first-run daytime series, according to Nielsen Media Research data. And among Women 25-54 in $100K+ households, the show ranks number two in daytime, trailing only “The Oprah Winfrey Show.”
About The Martha Stewart Show
The Martha Stewart Show is a nationally-syndicated, daily "how-to" series anchored by segments that entertain, inform and inspire. Shot in front of a studio audience, the hour-long program's format allows audience members, home viewers and special guests to participate and interact with host, Martha Stewart. Featuring movers, shakers and headline makers plus everyday people who've accomplished extraordinary things, The Martha Stewart Show sheds new light on subjects including cooking and entertaining, decorating, and home renovation and provides a forum for Martha Stewart's sense of humor, love of fun and desire to teach. Martha Stewart and Mark Burnett are executive producers. Bernie Young is co-executive producer. The Emmy-winning series is produced by "MSLO Productions, Inc." in association with Mark Burnett Productions and is currently distributed by NBC Universal Domestic Television Distribution to more than 95% of the country.
About Mark Burnett Productions
Mark Burnett Productions (MBP) is a leading production company in content for both primetime television and the internet. MBP revolutionized television with hits such as Survivor (CBS), The Apprentice (NBC), The Contender (ESPN), Rock Star: INXS (CBS), the Steven Spielberg and Dreamworks Television co-production On The Lot (FOX), and the new smash hit Are You Smarter Than a 5th Grader? (FOX). In the summer of 2007, MBP entered the world of Award Shows, when Mark Burnett served as executive producer for the 2007 MTV Movie Awards. MBP also partnered with AOL in 2006 on the highly successful interactive adventure Gold Rush, the first-ever unscripted project to be produced exclusively for the internet. In addition, MBP has established a scripted division and is developing comedies and dramas for television as well as feature films. MBP successfully reintroduced product placement as an integral part of each of its shows. And since 2001, MBP has garnered a total of 46 Emmy nominations. In 2007, Mark Burnett was inducted into the Broadcasting and Cable Hall of Fame. On the horizon are a few new MBP shows that have been ordered; Amnesia (NBC), My Dad is Better than Your Dad (NBC) and Jingles (CBS).
About Martha Stewart Living Omnimedia, Inc.
Martha Stewart Living Omnimedia, Inc. (NYSE: MSO) is a diversified media and merchandising company, inspiring and engaging consumers with unique content and distinctive products. The Publishing segment encompasses five magazines, including the company's flagship publication, Martha Stewart Living, periodic special issues and books. The marthastewart.com website provides consumers with instant access to MSLO's multimedia library, search and find capabilities, and more. The Broadcasting division produces the Emmy- winning daily, national syndicated program, "The Martha Stewart Show" and Martha Stewart Living Radio, channel 112 on SIRIUS Satellite Radio. In addition to its media properties, MSLO offers beautiful, practical and superior quality Martha Stewart products through licensing agreements with carefully selected companies. For additional information, visit www.marthastewart.com.
About NBC Universal Domestic Television Distribution
NBC Universal is a leader in providing entertainment programming to the domestic and international marketplaces. The NBC Universal Domestic Television Distribution division is responsible for the distribution of NBC Universal product to all forms of television within the U.S. and Canada. This includes distribution of current and library film and television product, including formats and non-scripted programming, in the pay, free, and basic markets, as well as the domestic syndication of first-run syndicated TV programs and theatrical and TV movie packages.
Current and upcoming first-run strip syndicated programming at NBC Universal Domestic Television Distribution includes Access Hollywood, Blind Date, Deal or No Deal The Jerry Springer Show, The Martha Stewart Show, Maury and The Steve Wilkos Show. Current first-run weekly syndicated programming includes The Chris Matthews Show, The Wall Street Journal Report with Maria Bartiromo, Your Total Health, Lyons and Bailes Reel Talk and the off-network distribution of Heroes, The Office, House, Monk, the Law & Order series and much more.
MEDIA CONTACTS:
For NBC Universal:
Joe Schlosser of NBC Universal Television Distribution, Publicity, 818-777-6439;
Joe.Schlosser@nbcuni.com
For Martha Stewart Living Omnimedia, Inc.:
Elizabeth Estroff, Corporate Communications, Martha Stewart Living Omnimedia, 212-827-8281;
eestroff@marthastewart.com
Sheila Feren Thurston, FerenComm for “The Martha Stewart Show,” 212.983.9898;
sheilaf@ferencomm.com
