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Martha Stewart Living Omnimedia, Inc. Announces Second Quarter 2003 Results

NEW YORK, Aug 11, 2003 /PRNewswire-FirstCall via COMTEX/ -- Martha Stewart Living Omnimedia, Inc. (NYSE: MSO) today announced its results for the second quarter and six-month period ended June 30, 2003.

Revenues for the second quarter of 2003 were $65.8 million, compared to $78.6 million in the prior year's quarter. Operating income for the second quarter was $1.5 million compared to $13.1 million for the second quarter of 2002, while operating income before depreciation and amortization ("OIDA") for the second quarter of 2003 was $3.6 million, compared to $16.2 million in the same period last year. Earnings per share from continuing operations were $0.02 for the second quarter of 2003, compared to $0.16 in the 2002 quarter.

Sharon L. Patrick, President and Chief Executive Officer, said, "During an exceptionally difficult quarter, our talented team responded to the challenges presented by the effects of Martha Stewart's personal legal situation and continued to earn the loyalty of readers, viewers, and customers by creating and producing the unique how-to information and quality products for the home that define our brand.

"We believe that the Martha Stewart Living core brand will continue to be under pressure until resolution of Martha Stewart's personal legal situation. Our strategy until then will be to continue to invest in sustaining our core Martha Stewart Living brand equity, brand labels and other assets, all the while investing in new properties like Everyday Food and controlling costs wherever doing so does not conflict with those goals.

"Highlights for the quarter included our recent decision to launch our new Everyday Food magazine, reflecting the strong consumer response to its four test issues. We believe this near-term investment will generate long-term profitability. We are excited by the prospects for this innovative magazine aimed directly at the burgeoning market of the busy home cook. In addition, the quarter included the successful launch of our Martha Stewart Signature furniture collection, which has met with an excellent response and attests to the enduring appeal of the brand. The Company also made further improvements in its Internet/Direct Commerce segment during the quarter, generating better results from increased operating efficiencies and a lower cost structure. Looking to the third quarter, we are excited about the launch of our Martha Stewart Everyday program with Sears Canada in September."

    Second Quarter 2003 Results

Publishing

Revenues in the quarter were $39.6 million, compared to $47.3 million in the year-ago period. OIDA was $9.4 million for the quarter, compared to $16.6 million in the year-ago period. Operating income was $9.3 million, compared to $16.5 million in the second quarter of 2002. The results reflect lower advertising and circulation revenue in Martha Stewart Living magazine in the quarter, partially offset by higher revenues from Everyday Food and Martha Stewart Weddings. In addition to the publication of two issues of Everyday Food in the 2003 quarter, the Company also published two issues of Martha Stewart Weddings and two special issues, compared to one issue of Martha Stewart Weddings and two special issues in the second quarter of 2002.

Television

Revenues in the second quarter of 2003 were $6.6 million, compared to $7.2 million in the prior year's quarter. OIDA was $0.4 million for this year's second quarter, compared to $1.4 million in the prior year's second quarter. Operating income for the second quarter of 2003 was breakeven, compared to $0.9 million in the second quarter of 2002. The decline in performance was due primarily to lower ratings and advertising revenue from the Company's nationally syndicated daily show, combined with higher year-over-year marketing expenses, as well as the loss of high margin revenues from CBS's The Early Show.

Merchandising

Revenues in the second quarter of 2003 were $11.8 million, compared to $16.0 million in the prior year quarter. Revenues in the 2003 quarter reflect the benefit of the launch of the Martha Stewart Signature line of furniture and a higher royalty rate on our Martha Stewart Everyday products sold at Kmart, offset by the impact on product sales of Kmart store closures and the elimination of certain garden products. Revenues recorded in the quarter from the Company's contract with Kmart reflect royalties earned on actual product sales, without giving effect to annual minimum royalty amounts that are payable in early 2004.

OIDA was $8.0 million, compared to $12.5 million in the prior year's quarter. Second quarter 2003 operating income was $7.8 million, compared to $12.4 million in the second quarter of 2002. The declines in operating income and OIDA resulted from lower royalty revenue.

Internet/Direct Commerce

Revenues were $7.8 million, compared to $8.1 million in the same period a year ago. Revenues declined in the quarter due to lower advertising revenues, partially offset by higher commerce revenues. OIDA was $(4.3) million in the 2003 quarter, compared to $(6.7) million in the year-ago period. The reduced loss resulted from significant progress made in reducing the cost structure of the segment, including improved product gross margin, more efficient fulfillment operations, as well as lower headcount and technology related costs. The second quarter results do not yet reflect the operating benefits the Company expects to achieve beginning in the third quarter resulting from reduced and more targeted catalog circulation and a more focused and improved product assortment. Operating loss was $(4.6) million for the second quarter of 2003, compared to $(7.4) million in the second quarter of 2002. Depreciation and amortization in the second quarter of 2003 was $0.2 million, compared to $0.7 million in the second quarter of 2002, primarily as a result of a write down of costs associated with the Company's website taken in the fourth quarter of 2002.

Corporate Overhead

Corporate overhead, before depreciation and amortization, was $9.9 million for the second quarter of 2003, compared to $7.6 million in the second quarter of 2002. Corporate overhead, including depreciation and amortization, increased to $11.1 million, compared to $9.3 million in the prior year's quarter, primarily as a result of higher legal and professional fees incurred as a result of corporate issues resulting from investigations into a personal sale of non-Company stock by Martha Stewart, as well as higher insurance and corporate promotion costs.

Depreciation and amortization

Depreciation and amortization decreased $1.1 million to $2.1 million in the second quarter of 2003, compared to $3.1 million for the second quarter 2002, due primarily to lower depreciation resulting from a write down of costs associated with the Company's website taken in the fourth quarter of 2002.

Six month 2003 Operating Results

Revenues for the six months ended June 30, 2003 were $123.8 million, compared to $146.6 million for the six months ended June 30, 2002. Operating income (loss) was $(6.0) million for the six months ended June 30, 2003, compared to $18.9 million for the six months ended June 30, 2002, while OIDA for the six months ended June 30, 2003 was $(1.8) million, compared to $25.0 million in the same period one year ago. For the six month period ending June 30, 2003, net loss from continuing operations of $(3.1) million, or $(0.06) per share, compares to net income from continuing operations of $11.8 million, or $0.24 per share, in the six month period ending June 30, 2002.

The results for the six months ended June 30, 2002 included the cumulative effect of an accounting change resulting from the adoption of FAS 142 that resulted in the reduction to the carrying value of the Company's goodwill by $5.0 million ($3.1 million after tax).

Trends and Outlook

James Follo, the Company's Chief Financial Officer, commented, "We continue to maintain our strong financial position, including $172 million in cash and short-term investments at quarter-end. We recognize that the challenges we face are likely to persist for some time, and we are carefully balancing that against our opportunities for growth and our commitment to building value for the long-term. Our current outlook for the third quarter is for a loss per share of approximately $(0.15) and for the full-year 2003, a loss of approximately $(0.18) to $(0.20) per share."

Basis of Presentation

The Company believes OIDA is an appropriate measure when evaluating the operating performance of its business segments and the Company on a consolidated basis. OIDA is used externally by the Company's investors, analysts, and industry peers. OIDA is among the primary metrics used by management for planning and forecasting of future periods, and is considered an important indicator of the operational strength of the Company's businesses. The Company believes the presentation of this measure is relevant and useful for investors because it allows investors to view performance in a manner similar to the method used by the Company's management and makes it easier to compare the Company's results with other companies that have different capital structures or tax rates. The Company believes OIDA should be considered in addition to, not as a substitute for, operating income (loss), net income (loss), cash flows, and other measures of financial performance prepared in accordance with generally accepted accounting principles ("GAAP"). As OIDA is not a measure of performance calculated in accordance with GAAP, this measure may not be comparable to similarly titled measures employed by other companies. A reconciliation of OIDA to operating income (loss) is provided in the financial statements included with this release.

Martha Stewart Living Omnimedia, Inc. (MSO) is a leading provider of original how-to information that turns dreamers into doers, inspiring and engaging consumers with unique content and high-quality products for the home. MSO's creative experts develop content within eight core areas -- Home, Cooking and Entertaining, Gardening, Crafts, Holiday, Keeping, Weddings, and Baby and Kids -- that provide consumers with ideas and products to celebrate their homes and the domestic arts. MSO is organized into four business segments -- Publishing, Television, Merchandising and Internet/Direct Commerce.

The Company will host a conference call with analysts and investors at 11:00 am ET that will be broadcast live over the Internet at www.marthastewart.com/ir.

This press release contains certain "forward-looking statements," as that term is defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements are not historical facts and can be identified by the use of terminology such as "may," "will," "should," "could", "expects," "plans," and "intends." The Company's actual results may differ materially from those projected in these statements, and factors that could cause such differences include further adverse reaction to the prolonged and continued negative publicity relating to Martha Stewart by consumers, advertisers and business partners; a loss of the services, or diminution in the reputation, of Ms. Stewart; further adverse reaction by the Company's consumers, advertisers and business partners to the uncertainty relating to the nature of the resolution of the criminal and civil proceedings pending against Ms. Stewart concerning a sale of non-Company stock by Ms. Stewart and any adverse resolution of such proceedings; adverse resolution of some or all of the Company's ongoing litigation; any loss of the services of the Company's key personnel; downturns in national and/or local economies; an inability to execute the restructuring of our Internet/Direct Commerce segment as planned; shifts in our business strategies; a softening of the domestic advertising market; changes in consumer reading, purchasing and/or television viewing patterns; unanticipated increases in paper, postage or printing costs; operational or financial problems at any of our contractual business partners; the receptivity of consumers to our new product introductions; and changes in government regulations affecting the Company's industries. Certain of these and other factors are discussed in more detail in the Company's filings with the Securities and Exchange Commission, especially under the heading "Management's Discussion and Analysis", which may be accessed through the SEC's World Wide Web site at http://www.sec.gov. The Company is under no obligation to update any forward-looking statements after the date of this release.

CONTACT: Investors - James Follo, Chief Financial Officer of Martha Stewart Living Omnimedia, Inc., 212-827-8218; Media - - Elizabeth Estroff of Martha Stewart Living Omnimedia, Inc., 212-827-8281.


                    Martha Stewart Living Omnimedia, Inc.
                        Consolidated Income Statement
                         Three Months Ended June 30,
             (unaudited, in thousands, except per share amounts)

                                              2003         2002      % change
    REVENUES
      Publishing                           $39,617      $47,323       -16.3%
      Television                             6,588        7,249        -9.1%
      Merchandising                         11,763       15,974       -26.4%
      Internet/Direct Commerce               7,814        8,056        -3.0%
         Total revenues                     65,782       78,602       -16.3%

    OPERATING COSTS AND EXPENSES
      Production, distribution and
       editorial                            35,473       39,380        -9.9%
      Selling and promotion                 13,724       11,656        17.7%
      General and administrative            13,028       11,368        14.6%
      Depreciation and amortization          2,054        3,118       -34.1%
        Total operating costs and
         expenses                           64,279       65,522        -1.9%

    OPERATING INCOME                         1,503       13,080       -88.5%

      Interest income, net                     395          568       -30.5%

    INCOME BEFORE INCOME TAXES               1,898       13,648       -86.1%
      Income tax (provision)                  (665)      (5,596)       88.1%

    INCOME FROM CONTINUING OPERATIONS
     BEFORE LOSS FROM DISCONTINUED
     OPERATIONS                              1,233        8,052       -84.7%

    Loss from discontinued operations, net
     of tax benefit                           (302)      (1,313)       77.0%

    NET INCOME                                $931       $6,739       -86.2%


    EARNINGS PER SHARE - BASIC AND DILUTED

      Income from continuing operations      $0.02        $0.16
      Loss from discontinued operations      (0.01)       (0.03)
      Net Income                             $0.02        $0.14

    WEIGHTED AVERAGE SHARES OUTSTANDING -
     Basic                                  49,488       49,166
     Diluted                                49,627       49,373


                    Martha Stewart Living Omnimedia, Inc.
                             Segment Information
                         Three Months Ended June 30,
                          (unaudited, in thousands)

                                                2003        2002    % change
    REVENUES
      Publishing                             $39,617     $47,323      -16.3%
      Television                               6,588       7,249       -9.1%
      Merchandising                           11,763      15,974      -26.4%
      Internet/Direct Commerce                 7,814       8,056       -3.0%
        Total revenues                        65,782      78,602      -16.3%

    OPERATING INCOME (LOSS) BEFORE DEPRECIATION AND AMORTIZATION
      Publishing                               9,376      16,569      -43.4%
      Television                                 387       1,373      -71.8%
      Merchandising                            7,976      12,508      -36.2%
      Internet/ Direct Commerce               (4,308)     (6,693)      35.6%
    Operating Income (Loss) before
     Depreciation and Amortization before
     Corporate Overhead                       13,431      23,757      -43.5%
      Corporate Overhead                      (9,874)     (7,559)     -30.6%
    Operating Income before Depreciation
     and Amortization                          3,557      16,198      -78.0%

    Depreciation and amortization             (2,054)     (3,118)      34.1%

    OPERATING INCOME                           1,503      13,080      -88.5%
      Interest income, net                       395         568      -30.5%

    INCOME BEFORE INCOME TAXES                 1,898      13,648      -86.1%
      Income tax (provision)                    (665)     (5,596)      88.1%

    INCOME FROM CONTINUING OPERATIONS
     BEFORE LOSS FROM DISCONTINUED
     OPERATIONS                                1,233       8,052      -84.7%

    Loss from discontinued operations, net
     of tax benefit                             (302)     (1,313)      77.0%

    NET INCOME                                  $931      $6,739      -86.2%


                    Martha Stewart Living Omnimedia, Inc.
                        Consolidated Income Statement
                          Six Months Ended June 30,
             (unaudited, in thousands, except per share amounts)

                                              2003         2002      % change
    REVENUES
      Publishing                           $73,678      $90,417       -18.5%
      Television                            13,203       13,960        -5.4%
      Merchandising                         22,091       27,050       -18.3%
      Internet/Direct Commerce              14,833       15,134        -2.0%
        Total revenues                     123,805      146,561       -15.5%

    OPERATING COSTS AND EXPENSES
      Production, distribution and
      editorial                             71,099       76,151        -6.6%
      Selling and promotion                 26,545       22,338        18.8%
      General and administrative            28,003       23,027        21.6%
      Depreciation and amortization          4,195        6,135       -31.6%
        Total operating costs and
         expenses                          129,842      127,651         1.7%

    OPERATING INCOME (LOSS)                 (6,037)      18,910          nm

      Interest income, net                     797        1,058       -24.7%

    INCOME (LOSS) BEFORE INCOME TAXES       (5,240)      19,968          nm
      Income tax benefit (provision)         2,184       (8,187)         nm

    INCOME (LOSS) FROM CONTINUING
     OPERATIONS BEFORE LOSS FROM
     DISCONTINUED OPERATIONS AND CUMULATIVE
     EFFECT OF ACCOUNTING CHANGE            (3,056)      11,781          nm

    Loss from discontinued operations, net
     of tax benefit                           (523)      (2,139)       75.5%

    INCOME (LOSS) BEFORE CUMULATIVE EFFECT
     OF ACCOUNTING CHANGE                   (3,579)       9,642          nm

    Cumulative effect of accounting
     change, net of tax benefit                 -.       (3,137)         nm

    NET INCOME (LOSS)                      $(3,579)      $6,505          nm


    EARNINGS (LOSS) PER SHARE - BASIC AND DILUTED
      Income (loss) from
       continuing operations                $(0.06)       $0.24
      Loss from discontinued operations      (0.01)       (0.04)
      Cumulative effect of
       accounting change                        --        (0.06)

      Net Income (Loss)                     $(0.07)       $0.13

    WEIGHTED AVERAGE SHARES OUTSTANDING --
     Basic                                  49,560       48,968
     Diluted                                49,560       49,147


                    Martha Stewart Living Omnimedia, Inc.
                             Segment Information
                          Six Months Ended June 30,
                          (unaudited, in thousands)

                                                2003        2002    % change
    REVENUES
      Publishing                             $73,678     $90,417      -18.5%
      Television                              13,203      13,960       -5.4%
      Merchandising                           22,091      27,050      -18.3%
      Internet/Direct Commerce                14,833      15,134       -2.0%
         Total revenues                      123,805     146,561      -15.5%

    OPERATING INCOME (LOSS) BEFORE
     DEPRECIATION AND AMORTIZATION
      Publishing                              14,388      31,821      -54.8%
      Television                               1,008       2,162      -53.4%
      Merchandising                           15,179      20,107      -24.5%
      Internet/ Direct Commerce              (12,313)    (13,442)       8.4%
        Operating Income (Loss) before
         Depreciation and Amortization
         before Corporate Overhead            18,262      40,648      -55.1%
      Corporate Overhead                     (20,104)    (15,603)     -28.8%
         Operating Income (Loss) before
          Depreciation and Amortization       (1,842)     25,045         nm

    Depreciation and amortization             (4,195)     (6,135)      31.6%

    OPERATING INCOME (LOSS)                   (6,037)     18,910         nm

      Interest income, net                       797       1,058      -24.7%

    INCOME (LOSS) BEFORE INCOME TAXES         (5,240)     19,968         nm

      Income tax benefit (provision)           2,184      (8,187)        nm

    INCOME (LOSS) FROM CONTINUING
     OPERATIONS BEFORE LOSS FROM
     DISCONTINUED OPERATIONS AND CUMULATIVE
     EFFECT OF ACCOUNTING CHANGE              (3,056)     11,781         nm

    Loss from discontinued operations, net
     of tax benefit                             (523)     (2,139)      75.5%

    INCOME (LOSS) BEFORE CUMULATIVE EFFECT
     OF ACCOUNTING CHANGE                     (3,579)      9,642         nm

    Cumulative effect of accounting
     change, net of tax benefit                   -.      (3,137)        nm

    NET INCOME (LOSS)                        $(3,579)     $6,505         nm


                    Martha Stewart Living Omnimedia, Inc.
                         Consolidated Balance Sheets
                   (in thousands, except per share amounts)

                                                      June 30,   December 31,
                                                         2003           2002
                                                   (unaudited)
    ASSETS

    CURRENT ASSETS
        Cash and cash equivalents                    $125,487       $131,664
        Short-term investments                         46,986         47,286
        Accounts receivable, net                       28,943         37,796
        Inventories, net                                7,234          8,654
        Deferred television production costs            4,195          4,179
        Income taxes receivable                         2,932             -.
        Deferred income taxes                           7,028          7,028
        Other current assets                            3,092          4,756
                     Total current assets             225,897        241,363

    PROPERTY, PLANT, AND EQUIPMENT, net                27,730         31,288
    INTANGIBLE ASSETS, net                             44,257         44,257
    DEFERRED INCOME TAXES                               2,827          2,827
    OTHER NONCURRENT ASSETS                             4,466          4,807
                     Total assets                    $305,177       $324,542

    LIABILITIES AND SHAREHOLDERS' EQUITY
     CURRENT LIABILITIES
        Accounts payable and accrued liabilities      $30,154        $40,517
        Accrued payroll and related costs               5,318          9,385
        Income taxes payable                               --            323
        Current portion of deferred
         subscription income                           25,148         24,932
                     Total current liabilities         60,620         75,157

    DEFERRED SUBSCRIPTION INCOME                        6,465          7,715
    OTHER NONCURRENT LIABILITIES                        4,685          5,035
                     Total liabilities                 71,770         87,907

    COMMITMENTS AND CONTINGENCIES

    SHAREHOLDERS' EQUITY
    Class A common stock, $0.01 par value,
     350,000 shares authorized: 19,459 and
     19,342 shares issued in 2003 and 2002,
     respectively                                         195            194
    Class B common stock, $0.01 par value,
     150,000 shares authorized: 30,059 and
     30,295 shares outstanding in 2003 and
     2002, respectively                                   301            303
    Capital in excess of par value                    181,612        181,629
    Unamortized restricted stock                         (624)          (993)
    Retained earnings                                  52,698         56,277
                                                      234,182        237,410
    Less class A treasury stock - 59 shares at cost      (775)          (775)
      Total shareholders' equity                      233,407        236,635
      Total liabilities and shareholders' equity     $305,177       $324,542


                    Martha Stewart Living Omnimedia, Inc.
      Supplemental Disclosures Regarding Non- GAAP Financial Information
                         Three Months Ended June 30,
                          (unaudited, in thousands)

The following table presents segment and consolidated financial information, including a reconciliation of operating income, a GAAP measure, and Operating Income before Depreciation and Amortization (OIDA), a non-GAAP measure. In order to reconcile OIDA to operating income, depreciation and amortization are added back to operating income.

                                          2003          2002        % change
    REVENUES
      Publishing                        39,617        47,323          -16.3%
      Television                         6,588         7,249           -9.1%
      Merchandising                     11,763        15,974          -26.4%
      Internet/Direct Commerce           7,814         8,056           -3.0%
         Total Revenues                 65,782        78,602          -16.3%

    OPERATING INCOME (LOSS)
      Publishing                         9,335        16,530          -43.5%
      Television                             2           937          -99.8%
      Merchandising                      7,808        12,350          -36.8%
      Internet/ Direct Commerce         (4,552)       (7,434)          38.8%
      Operating Income before
       Corporate Overhead               12,593        22,383          -43.7%
    Corporate Overhead                 (11,090)       (9,303)         -19.2%
         Total Operating Income          1,503        13,080          -88.5%

    DEPRECIATION AND AMORTIZATION
      Publishing                            41            39            5.1%
      Television                           385           436          -11.7%
      Merchandising                        168           158            6.3%
      Internet/ Direct Commerce            244           741          -67.1%
      Corporate Overhead                 1,216         1,744          -30.3%
      Total Depreciation and
       Amortization                      2,054         3,118          -34.1%

    OPERATING INCOME (LOSS) BEFORE DEPRECIATION AND AMORTIZATION
      Publishing                         9,376        16,569          -43.4%
      Television                           387         1,373          -71.8%
      Merchandising                      7,976        12,508          -36.2%
      Internet/ Direct Commerce         (4,308)       (6,693)          35.6%
        Operating Income before
    Depreciation and Amortization before
     Corporate Overhead                  13,431        23,757          -43.5%
      Corporate Overhead                (9,874)       (7,559)         -30.6%
        Total Operating Income
         (Loss) Before
         Depreciation and Amortization   3,557        16,198          -78.0%


                    Martha Stewart Living Omnimedia, Inc.
      Supplemental Disclosures Regarding Non- GAAP Financial Information
                          Six Months Ended June 30,
                          (unaudited, in thousands)

The following table presents segment and consolidated financial information, including a reconciliation of operating income, a GAAP measure, and Operating Income before Depreciation and Amortization (OIDA), a non-GAAP measure. In order to reconcile OIDA to operating income, depreciation and amortization are added back to operating income.

                                          2003          2002       % change
    REVENUES
      Publishing                        73,678        90,417          -18.5%
      Television                        13,203        13,960           -5.4%
      Merchandising                     22,091        27,050          -18.3%
      Internet/Direct Commerce          14,833        15,134           -2.0%
         Total Revenues                123,805       146,561          -15.5%

    OPERATING INCOME (LOSS)
      Publishing                        14,306        31,742          -54.9%
      Television                           229         1,293          -82.3%
      Merchandising                     14,842        19,790          -25.0%
      Internet/ Direct Commerce        (12,804)      (14,819)          13.6%
      Operating Income before
       Corporate Overhead               16,573        38,006          -56.4%
    Corporate Overhead                 (22,610)      (19,096)         -18.4%
       Total Operating Income (Loss)    (6,037)       18,910             nm

    DEPRECIATION AND AMORTIZATION
      Publishing                            82            79            3.8%
      Television                           779           869          -10.4%
      Merchandising                        337           317            6.3%
      Internet/ Direct Commerce            491         1,377          -64.3%
      Corporate Overhead                 2,506         3,493          -28.3%
       Total Depreciation and
        Amortization                     4,195         6,135          -31.6%

    OPERATING INCOME (LOSS) BEFORE DEPRECIATION AND AMORTIZATION
      Publishing                        14,388        31,821          -54.8%
      Television                         1,008         2,162          -53.4%
      Merchandising                     15,179        20,107          -24.5%
      Internet/ Direct Commerce        (12,313)      (13,442)           8.4%
       Operating Income before
        Depreciation and Amortization
        before Corporate Overhead       18,262        40,648          -55.1%
      Corporate Overhead               (20,104)      (15,603)         -28.8%
        Total Operating Income (Loss)
         Before Depreciation and
         Amortization                   (1,842)       25,045             nm

SOURCE Martha Stewart Living Omnimedia, Inc.

Investors, James Follo, Chief Financial Officer, +1-212-827-8218, or Media, Elizabeth Estroff, +1-212-827-8281, both of Martha Stewart Living Omnimedia, Inc.

http://www.marthastewart.com