Highly Accomplished Media Executive to Drive Sales for Two Popular Brands

NEW YORK, March 19, 2012—Martha Stewart Living Omnimedia, Inc (MSLO) has appointed Alison Adler Matz as Senior Vice President and Publisher of MSLO’s Everyday Food and Whole Living brands. Ms. Matz brings a vast range of experience from such leading lifestyle publications as WWD, Brides, Glamour, Teen Vogue and House & Garden. She is the latest in a series of new hires that reflect the strategic realignment of MSLO’s sales and marketing team around the Company’s magazine brands, which also include Martha Stewart Living and Martha Stewart Weddings.

A highly accomplished media executive, Ms. Matz joins MSLO from Fairchild Fashion Media, where she was Publisher of WWD Beauty Inc., a trade publication focused on the beauty business. In addition, she was responsible for all beauty industry advertising in WWD, WWD.com and Style.com/Print, while also serving as General Manager of Fairchild’s Summits division. Prior to that, she held leadership roles at several Condé Nast publications, becoming Publisher of Brides, after having served as Associate Publisher at Glamour, Teen Vogue and House & Garden. Earlier in her career, Ms. Matz was Associate Publisher of US Weekly.

MSLO’s Chief Revenue Officer Joe Lagani said, “Alison is the consummate sales professional with a rich range of experience that will serve Everyday Food and Whole Living very well as we bring together our clients with our passionately engaged readers, viewers, users and listeners. I’m looking forward to working with her as we continue to build and expand these exciting, young brands.”

About Everyday Food

Everyday Food magazine is the indispensible handbook for home cooks, providing solutions for every day of the year. The brand is geared toward anyone looking for delicious, easy, budget-friendly, healthy meals made with accessible ingredients. Published 10 times a year in print and digitally for the iPad and Nook, each digest-sized issue includes more than 50 new recipes from the MSLO test kitchens. Since the magazine’s launch in 2003, Everyday Food has grown to include best-selling books, regular segments on the award-winning Martha Stewart Show and Martha Stewart Living Radio on Sirius XM110, and the popular Martha’s Everyday Food App for iPhone and iPod touch.

About Whole Living

Whole Living, formerly Body and Soul, is at the forefront of the movement to live a healthier, more sustainable, and balanced life, striving for total wellness of mind, body, soul, and planet. The Whole Living brand arms readers with expert information and how-to guidance in the voice of a trusted friend. By encouraging them to embrace small changes in their lives, Whole Living makes a big impact. Published 10 times a year, Whole Living features annual editorial franchises such as the Whole Living Action Plan and the Healthy Skin Awards, as well as the forthcoming Companies We Love. Since the magazine’s launch, the Whole Living brand has expanded to include www.wholeliving.com, a strong following on the Whole Living Daily blog and @WholeLiving, the New York Times best-selling cookbook Power Foods, and the top-selling Whole Living Smoothies App for iPhone, iPod touch and iPad.

About Martha Stewart Living Omnimedia, Inc.

Martha Stewart Living Omnimedia, Inc. (NYSE: MSO) is a diversified media and merchandising company, inspiring and engaging consumers with unique lifestyle content and distinctive products. The Publishing segment encompasses the company’s print and digital businesses and is comprised of four magazines, including MSLO’s flagship publication, Martha Stewart Living, periodic special issues, books, websites, digital apps, blogs, and more. The Broadcasting segment produces the Emmy-winning, daily television series, "The Martha Stewart Show," and other original programming on Hallmark Channel, including “Mad Hungry with Lucinda Scala Quinn.” Broadcasting also encompasses Martha Stewart Living Radio on SIRIUS XM Channel 110. In addition to its media properties, MSLO offers high-quality Martha Stewart products through licensing agreements with carefully selected companies, including the Martha Stewart Collection exclusively at Macy's, the Martha Stewart Living line of home-improvement products at The Home Depot, Martha Stewart Crafts with EK Success at Michaels, Jo-Ann Fabric, and independent retailers, Martha Stewart Pets at PetSmart, and the Martha Stewart Home Office with Avery at Staples. In December 2011, the Company entered into a strategic alliance with J.C. Penney Company, Inc., which includes a merchandising agreement to build distinct Martha Stewart stores in jcpenney department stores, and to jointly develop an e-commerce site, both of which are expected to launch in 2013. In 2008, Emeril Lagasse joined the Martha Stewart family of brands; MSLO acquired the assets related to Lagasse's media and merchandising business, including television programming, cookbooks, and emerils.com website and his licensed kitchen and food products. For additional information about MSLO, visit www.marthastewart.com.

SOURCE Martha Stewart Living Omnimedia, Inc.

CONTACTS:

Jeanne Meyer
Martha Stewart Living Omnimedia, Inc. Corporate Communications
1-212-827-8246
jmeyer@marthastewart.com

Katherine Nash
Martha Stewart Living Omnimedia, Inc. Corporate Communications
1-212-827-8722
knash@marthastewart.com