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Martha Stewart Living Omnimedia and Bernhardt Furniture Introduce Turkey Hill Collection, Third Martha Stewart Signature Offering
Third Collection Features Over 100 SKUs

NEW YORK, Oct 15, 2003 /PRNewswire-FirstCall via COMTEX/ -- At International Home Furnishings Market in High Point, North Carolina, Martha Stewart Living Omnimedia, Inc.(MSO) and Bernhardt Furniture Company today debuted the Turkey Hill collection, the third lifestyle furniture collection from Martha Stewart Signature Furniture with Bernhardt. The new collection features 117 SKUs of quality furniture for all the many rooms of a home, and will be available to customers at furniture retailers nationwide in April 2004.

The Turkey Hill collection celebrates easy, comfortable living, where rooms are multifunctional and suited for various decorating options. The inspiration for the collection is an 1805 farmhouse in historic Westport, Connecticut, which has been Martha Stewart's home for more than 30 years. The collection features two bedrooms, two dining rooms, 10 home office pieces, five occasional groups, 17 occasional pieces, along with seven new upholstery settings. Traditional pieces have been updated in striking materials, rich colors, and soft, comfortable fabrics that enhance gathering places and workspaces alike.

"With our new Turkey Hill collection, consumers can enjoy modern interpretations of classic and traditional furniture styles that offer tremendous functionality and unlimited decorating possibilities," said Martha Stewart, Founder and Chief Creative Officer of Martha Stewart Living Omnimedia, Inc. "Using beautiful, distinctive and practical materials -- from lush upholstery fabrics to polished nickel finishes and porcelain enamel surfaces -- we offer the homemaker an eclectic collection of furniture that works in any room in any home."

With the addition of Turkey Hill, the Martha Stewart Signature Furniture with Bernhardt line now includes three collections -- Turkey Hill, Lily Pond, and Skylands. These collections offer consumers furniture that reflects MSO's trademark quality, affordability, home decorating style and color palettes that consumers desire, coupled with the manufacturing and distribution strengths of Bernhardt Furniture. Each collection reflects a character of its own, with vibrant colors, unique hardware, a wide variety of finishes, and numerous, useful and sensibly proportioned upholstered pieces. Customers can incorporate pieces from all three collections to create a personal style that is beautiful and unique.

"Consumers have been responding very positively to the fresh designs, scaled-down proportions and top-quality manufacturing of the first two collections, which distinguishes the Martha Stewart Signature Furniture with Bernhardt line within the furniture industry. We are extremely excited to now offer consumers yet another exceptional furniture collection with Turkey Hill," said Alex Bernhardt, Bernhardt Furniture's Chief Executive Officer.

"The ability to easily mix and match within collections and coordinate pieces across collections is a hallmark of the Martha Stewart Signature brand label, which also features Martha Stewart Signature paint, fabric and floor coverings to simplify decorating for the consumer," added Sharon Patrick, MSO's President and Chief Executive Officer. "With our newest collection, we continue to expand our coordinated decorating system, which provides consumers with boundless decorating options that are affordable and of the highest quality, value and style, and enables them to easily create a 'total-room/total-home' result."

Martha Stewart Signature certified dealers -- furniture, flooring, fabric, and paint -- cross-promote all of the Martha Stewart Signature collections and dealers within their local markets. Other Martha Stewart Signature offerings include: the Martha Stewart Signature Color Palette, a paint palette program consisting of 416 interior paint colors available at Sherwin-Williams stores nationwide; Martha Stewart Signature Fabrics, seven collections of decorative fabrics available at Calico Corners, select independent retailers, and through interior designers; and Martha Stewart Signature Flooring, a comprehensive assortment of hard- and soft-surface floor coverings available at flooring retailers nationwide. Martha Stewart Signature products are distinguished by fine-quality materials, distinctive textures, and beautiful colors, as well as by affordability and style, and are designed to work together, providing customers with a complete decorating solution.

Consumers can find Certified Martha Stewart Signature Furniture retailers by visiting marthastewart.com, or calling Martha Stewart Signature Customer Service at 888-5MARTHA. Images of selected pieces and additional product details are provided on the attached CD and information sheet.

Martha Stewart Living Omnimedia, Inc. (MSO) is a leading provider of original how-to information that turns dreamers into doers, inspiring and engaging consumers with unique content and high-quality products for the home. MSO's creative experts develop content within eight core areas -- Home, Cooking and Entertaining, Gardening, Crafts, Holiday, Keeping, Weddings, and Baby and Kids -- that provide consumers with ideas and products to celebrate their homes and the domestic arts. MSO is organized into four business segments -- Publishing, Television, Merchandising and Internet/Direct Commerce.

The Bernhardt family has been crafting fine furniture since 1889. Located in Western North Carolina, the company produces a broad line of custom-built upholstered furniture in both contemporary and classic traditional styles, as well as quality wood furniture for dining, living and bedroom -- all at an unmatched value in the marketplace.

SOURCE Martha Stewart Living Omnimedia, Inc.; Bernhardt Furniture Company

Elizabeth Estroff of Martha Stewart Living Omnimedia,
+1-212-827-8281, eestroff@marthastewart.com; or Samantha Schabel of Susan
Magrino Agency, +1-212-957-3005, sam@smapr.com, for Martha Stewart Living
Omnimedia, Inc.; or Heather Bloom of Bernhardt Furniture, +1-828-759-6491,
heatherbloom@bernhardt.com
http://www.marthastewart.com


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