Press Release

BSQUARE Expands European Operations
BSQUARE Hires Seasoned Industry Executive as Regional Vice President

BELLEVUE, WA, Apr 06, 2011 (MARKETWIRE via COMTEX) -- BSQUARE Corporation (NASDAQ: BSQR), a leading enabler of smart, connected devices, today announced the expansion of its European operations and the hire of a new regional vice president. This European expansion builds upon the enhanced sales, support and development services in the Asia Pacific (APAC) region that BSQUARE announced in December 2010.

The company's new vice president and general manager, Europe region, Morten Dahl Iversen, will be responsible for advancing BSQUARE sales growth. Iversen joins the company from FORCE Technology and brings more than 16 years of experience in the embedded software industry to BSQUARE. Before joining FORCE Technology, Iversen was the founder of TTPCom Danmark, a company later acquired by Motorola. Iversen also held a vice president of business development position at RTX Telecom and various management positions with Siemens and Bosch Telecom.

"Europe is an important growth market for BSQUARE," said Brian Crowley, chief executive officer of BSQUARE. "The company has a significant interest in the regional opportunities for software and services and this expansion enables BSQUARE to grow its European customer and revenue bases and provide our customers easy access to the entire portfolio of BSQUARE solutions."

The BSQUARE regional expansion will continue with additional sales and support staff to be hired in Germany and the United Kingdom in 2011, providing the company's multinational OEM and ODM clients with access to local resources and enabling regional growth for the organization.

Forward-Looking Statements This release contains forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, including, without limitation, statements relating to our expansion of our European operations, our growth in the European market, and our overall growth as a result of this expansion. All of the statements contained herein that do not relate to matters of historical fact should be considered forward-looking statements. Forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from such statements. There can be no assurance that forward-looking statements will be achieved. Important factors that could cause actual results to differ materially from those indicated in forward-looking statements include: whether we are able to execute our growth plans and adequately scale our operations to support this growth, whether we can maintain our existing relationships with key suppliers, customers and business partners; risks, uncertainties and changes in financial conditions; intellectual property risks; and general risks associated with our international operations. Therefore, all forward-looking statements should be considered in light of various important factors including, but not limited to, the risks and uncertainties listed above. The Company makes no commitment to revise or update any forward-looking statements in order to reflect events or circumstances after the date any such statement is made. Please also refer to the Company's most recent Quarterly Report on Form 10-Q, Annual Report on Form 10-K and other filings with the SEC for other important risk factors that could cause actual results to differ materially from those indicated in any forward-looking statements.

About BSQUARE BSQUARE is an industry leader with a proven track record in providing production-ready software products, engineering services, solutions and automated testing for smart, connected devices. With deep technical knowledge of mobile and embedded technologies, BSQUARE enables device makers to develop and ship best in class products. Since 1994, BSQUARE has provided satisfied customers with innovative software solutions allowing them to get to market faster with reduced risk and cost. For more information, visit www.bsquare.com.

BSQUARE Contact:
Diana Hoffman
BSQUARE Corporation
+1.425.519.5273

Investor Contact:
Brett Maas
Hayden IR
+1.646.536.7331


SOURCE: BSQUARE