New Tabletop Collection Brings Martha Stewart's Design Influence
to Largest Department Store Wedding and Gift Registry
NEW YORK--(BUSINESS WIRE)--Jan. 29, 2008--Shopping for those
special items to last a lifetime will be a little easier for
nuptial-bound couples this spring with the launch of the Martha
Stewart Collection with Wedgwood exclusively at Macy's. This new
tabletop line, featuring 10 fine bone china patterns, six crystal
stemware patterns, and six stainless steel flatware patterns, is now
available at Macy's (NYSE:M) stores, macys.com and
macysweddingchannel.com.
"I have always been an avid collector of fine china, crystal and
silver, and my personal collection includes many Wedgwood pieces I am
very proud to own. Our line with Wedgwood offers a range of beautiful
and timeless pieces that can be collected and enjoyed for years to
come," said Martha Stewart, Founder of MSLO.
Inspired by some of Martha's favorite pieces of china, the Martha
Stewart Collection with Wedgwood combines the collection's signature
color palette and patterns with Wedgwood's long-standing reputation of
excellence. Each china pattern included in the collection was designed
for easy blending and coordination of pieces to create a truly
personalized display, making it an ideal choice for today's
contemporary bride and style-conscious entertainer.
"As the long-standing destination of choice for wedding and gift
registry, Macy's continues our tradition of offering customers
quality, exclusive products for the special moments in their lives,"
said Susan Bertelsen, SVP of Wedding and Gift Registry. "The
extraordinary selection of tabletop items included in our Martha
Stewart Collection with Wedgwood brings the design sensibility of one
of the country's leading wedding experts to the largest department
store gift registry."
Each china pattern is available in 5-piece place settings, ranging
in price from $99-$159; tea and coffee services and a full complement
of serveware are also available. Each of the six-stemware patterns
offers Wine, Goblet, Flute, and Iced Beverage styles and range from
$30 to $37 per stem. The flatware's larger size reflects Martha's
preference for a heavier, more substantial eating utensil, with
designs spanning traditional, transitional and modern styles and
ranging from $45 to $60 for a 5-piece place setting.
Fine Bone China
Lily of the Valley - A richly decorated pattern inspired by
treasured Lustreware, capturing the shimmering essence of the original
19th century classics.
Ribbon Stripe (Available in Silver, Gold and Rose) - A simple
tailored band inspired by an antique French pinstripe pattern, is
updated for today's contemporary lifestyle.
Flourish (Available in Ecru or Robin's Egg Blue) - A classic vine
motif reinterpreted with Ecru and Platinum or Martha's signature
Robin's Egg Blue with Platinum.
Bouquet Silver - A stunning silver rendition of a signature
sepia-colored Transferware pattern, featuring jewel-like accents in
both shiny and matte platinum.
Petal Lattice - Inspired by one of Martha's favorite pieces, the
simple lattice design of raised enamel against a matte ecru
background, is dramatically contrasted by the modern floral design of
the accent plate.
Garland Moss - A design of lovely pale green accented with lavish
garlands in raised gold paste that combines two elements of Martha's
own favorite antique plates. Banded patterns from two of Martha's
favorite plates are combined to create a richly decorated pattern in
moss green with lavish garlands in raised gold paste.
Wedding Band Taupe - A sophisticated banded pattern of
complementary gold and taupe is one of Martha's personal favorites.
Stemware
Bracelet (Silver and Gold) - A simple crystal stem with a metallic
band of silver or gold to be dressed up or down for any occasion.
Shower - A pattern of shimmering ovals creates an illusion of
raindrops to illuminate any table setting.
Petals - A flower blossom at the base of the stem creates a
stunning design from within.
Trellis - Inspired by a lattice design, the pattern features round
cuts inside each square to add sparkle and shine.
Circlet - A handsome barrel shape is perfect to showcase the
classic crown cuts that inspired this pattern.
Flatware
Cadenza - Sculptural with an intricately detailed scallop design
and subtle curve at the base.
Chorale - Inspired by traditional chopsticks, it is clean, simple
and the epitome of modern design.
Canto - The perfectly smooth pattern, which is flat on top with a
simple scalloped end, rests gracefully on the table.
Serenade - All about simplicity with its very smooth surface and
gently curved handle.
Aria - Hollow-handled to give dimension and weight, featuring a
smooth round handle with an elegant cap on the end.
Sonata - Hollow-handled featuring exquisite ribbed decoration.
The Martha Stewart Collection is available exclusively at Macy's.
About Martha Stewart Living Omnimedia, Inc.
Martha Stewart Living Omnimedia, Inc. is a diversified media and
merchandising company, inspiring and engaging consumers with unique
content and distinctive products. It is organized into four business
segments: our Publishing, Internet and Broadcasting media platforms
and our Merchandising product lines. The Publishing segment
encompasses four magazines, including the company's flagship
publication, Martha Stewart Living, periodic special issues and books.
The marthastewart.com website provides consumers with instant access
to MSO's multimedia library, search and find capabilities, and more.
The broadcasting division features two television programs and a radio
channel on SIRIUS Satellite Radio. In addition to its media
properties, MSO offers beautiful, practical and superior quality
Martha Stewart products through licensing agreements with carefully
selected companies.
About Wedgwood
Wedgwood is a subsidiary of Dublin, Ireland-based Waterford
Wedgwood plc. With annual sales of nearly $1 billion, Waterford
Wedgwood plc is the world's largest tabletop, gift, crystal, silver
and ceramics company. In addition to Wedgwood, the Waterford Wedgwood
plc family of premium lifestyle brands includes Waterford, Rosenthal
and Royal Doulton, Johnson Brothers, Minton, Royal Albert, W-C
Designs, and exclusive design partnerships with the world's leading
designer and lifestyle brands, including Versace, Jasper Conran, Vera
Wang, Barbara Barry, John Rocha, Marc Jacobs, Robert Mondavi, Emeril,
and Gordon Ramsay.
About Macy's
Macy's, the largest retail brand of Macy's, Inc., delivers fashion
and affordable luxury to customers at more than 800 locations in 45
states, the District of Columbia, Puerto Rico and Guam. Offering
distinctive assortments including exclusive fashion and home brands,
Macy's stores are operated by seven regionally based retail divisions
- Macy's East, Macy's Florida, Macy's Midwest, Macy's North, Macy's
Northwest, Macy's South, and Macy's West - and an online store at
macys.com.
For information and product images, please visit Macy's online
pressroom at www.macys.com/pressroom.
CONTACT: Macy's
Holly Thomas, 646-429-5250
holly.thomas@macys.com
SOURCE: Macy's