Revlon® Welcomes Ciara as Global Brand Ambassador
Oct 19, 2016
Multi-talented Entertainer and Model is the New Face of Revlon® Color Cosmetics
This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20161019005939/en/
Revlon Global Brand Ambassador Ciara poses with
“As a woman who exemplifies confidence and beauty, Ciara is a perfect
Ambassador to represent Revlon,” said Revlon President & CEO Mr.
Born in
“I’ve been a fan of the iconic Revlon brand my entire life,” said Ciara. “In fact, my name comes from the Revlon Ciara™ fragrance. It was a gift given to my mother from my father, and she fell in love with the scent and the name. It’s incredible to think that after all those years I would be joining the Revlon family as the newest Global Brand Ambassador.”
Ciara will begin her role as Global Brand Ambassador, supporting Revlon color cosmetics and the brand’s CHOOSE LOVE™ campaign, by promoting Revlon’s new 2017 ColorStay™ Eye and Revlon Kiss™ Balm launches.
“I’m excited and grateful to join a long line of inspiring brand ambassadors before me and to help Revlon continue to encourage women to CHOOSE LOVE™,” commented Ciara.
As the newest face for Revlon, Ciara will appear in multimedia campaigns
across all media types, including digital, in-store and social media.
Ciara’s first beauty visual will appear
For additional information on Revlon and to view behind-the-scenes
content in the coming months from Ciara’s campaigns, visit www.Revlon.com
and follow @Revlon on
About Revlon:
Revlon is a global cosmetics company regarded as an industry innovator and color expert. Revlon’s LOVE IS ON® brand mission and CHOOSE LOVE™ campaign help empower and inspire women around the world to be proactive in choosing and celebrating love. Founded in 1932 with revolutionary opaque nail enamel, Revlon today offers consumers in 130 countries and territories a range of superior mass market color cosmetics for the face, eye and its heritage lip and nail. The Revlon portfolio includes Revlon ColorStay®, Revlon PhotoReady®, Super Lustrous® and Revlon Ultra HD®.
View source version on businesswire.com: http://www.businesswire.com/news/home/20161019005939/en/
Source: Revlon
Victoria Ashley, 212-527-4137
Head of Revlon Global Public Relations
Victoria.Ashley@revlon.com