Revlon Teams up with Google to Create the Must-Have Valentine. GIF(T)
Feb 12, 2015
LOVE IS ON for Valentine’s Day
Using
“When we started the LOVE IS ON movement, we knew that Valentine’s Day
would be an important date for Revlon as it is a global celebration of
love,” said
Consumers can become part of the LOVE IS ON movement by creating and
sending their custom .GIF through any of the Revlon expandable
engagement ads across desktop, tablet and mobile on the Google Display
Network. This allows engagement to be simple and easy as consumers will
not have to be redirected to another site in order to create their
personalized Valentine message. Additionally, consumers can visit www.Revlon.com
to create their “photograms” and learn more about
“What Revlon has done is incredibly smart and incredibly cool,” said
Share your love. #LOVEISON
For more information about Revlon visit: www.revlon.com,
About Revlon:
Revlon is a global cosmetics, hair color, hair care and hair treatments, beauty tools, men’s grooming products, anti-perspirant deodorants, fragrances, skincare, and other beauty care products company, which operates in two segments, the consumer division (“Consumer”) and the professional division (“Professional”). Revlon’s vision is to establish itself as the quintessential and most innovative beauty company in the world by offering products that make consumers feel attractive and beautiful. Revlon believes that its global brand name recognition, product quality, R&D, innovation and marketing experience have enabled it to create leading global consumer and professional brands. Revlon’s Consumer segment global brand portfolio includes Revlon® color cosmetics, Almay® color cosmetics, SinfulColors® color cosmetics, Pure Ice® color cosmetics, Revlon ColorSilk® hair color, Revlon® Beauty Tools, Charlie® fragrances, and Mitchum® anti-perspirant deodorants. Revlon’s Professional segment global brand portfolio includes: Revlon Professional®, CND®, including CND Shellac® and CND Vinylux® nail polishes, and American Crew® men’s grooming products. Websites featuring current product and promotional information can be reached at www.revlon.com, www.almay.com, www.mitchum.com, www.revlonprofessional.com, www.americancrew.com and www.cnd.com.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20150212005076/en/
Source: Revlon
Press:
Revlon Global Public Relations
Victoria Ashley,
212-527-4137
Victoria.Ashley@revlon.com
or
Lippe
Taylor
Andrea Halpern, 212-598-4400 x 129
Ahalpern@lippetaylor.com
or
Google
Global Communications & Public Affairs
Andrew Swartz,
212-565-1919
aswartz@google.com