WebMetro to add digital acquisition marketing capabilities to
TeleTech’s Customer Growth Services Division, Revana
DENVER--(BUSINESS WIRE)--Jul. 30, 2013--
TeleTech
Holdings, Inc. (NASDAQ: TTEC), a leading global provider of
data-driven, technology-enabled customer engagement solutions, announced
today that it has signed an agreement to acquire internet marketing
firm, WebMetro. Under the terms of the agreement, WebMetro will become a
key part of TeleTech’s Customer Growth Services division, Revana.
The transaction, which is subject to customary closing conditions, is
expected to be completed in August, 2013.
Recognized by Advertising Age magazine as one of the top 25 U.S.
Search Marketing Agencies in 2013, WebMetro is operating at the heart of
the fastest growing marketing channel. “Search is the number one place
for consumers when considering a purchase. However, brands continue to
be challenged by converting that interest into closed sales. With the
addition of WebMetro to Revana we can now provide clients with an
end-to-end capability that tightly integrates sales and marketing across
all digital platforms including web and mobile,” said Judi Hand, Revana
president and general manager, “By integrating WebMetro’s proprietary
technology platform into our digital sales and marketing platform Revana
becomes a differentiated source for driving revenue growth.”
“We are excited to be a part of the TeleTech family, specifically
Revana’s revenue generation and customer growth services,” said Carlos
Ugalde, founder and CEO of WebMetro. “This allows WebMetro to bring our
proven capabilities and suite of best-in-class technology to an even
wider group of customers.”
Revana provides the Global 1000 with a technology-enabled services
solution for customer acquisition, retention and growth. WebMetro will
become a key part of the customer acquisition offering with its scalable
technology and data-driven approach to identifying and qualifying new
prospects as they begin the consideration phase of the purchase cycle.
“Whether it is Business to Business or Business to Consumer, our clients
need a continual source of qualified new prospects. By adding the online
performance marketing component to our integrated solution, we will be
able to deliver a more predictable and effective way to generate
revenue,” Hand explained.
ABOUT WEBMETRO
Competitive brands engage WebMetro to create and implement successful
integrated marketing strategies for increasing online market share,
lowering acquisition costs and penetrating new markets. The digital
marketing agency provides paid search, SEO, mobile search, user
engagement and conversion rate optimization services and online media
strategies. WebMetro was founded in 1995 and is based in San Dimas,
California. For additional information, please visit www.webmetro.com.
ABOUT REVANA
As a recognized leader in technology-enabled revenue generation
solutions, Revana helps top brands navigate and profit from change.
Utilizing the latest technology and best practices, Revana provides
integrated sales and marketing solutions for lead generation, customer
acquisition, onboarding, lifecycle digital marketing, analytics, account
management and retention. Recognized by the Stevie Awards in 2012 and
2013 Sales
Outsourcing Provider of the Year, Revana serves clients across a
variety of countries and industries, including communications and media,
high technology, online advertising and retail, automotive, financial
services and healthcare. Revana is a wholly-owned subsidiary of TeleTech
Holdings, Inc. For additional information, visit www.revana.com.
ABOUT TELETECH
TeleTech, founded in 1982, is a leading global provider of data-driven,
technology-enabled services that puts customer engagement at the core of
business success. The company offers an integrated platform that
combines analytics, strategy, process, systems integration, technology
and operations to simplify the delivery of the customer experience for
Global 1000 clients and their customers. This holistic multichannel
approach improves customer satisfaction, increases customer loyalty and
drives long-term profitability and growth. From strategic consulting to
operational execution, TeleTech’s more than 39,000 employees deliver
results for clients in the automotive, communications and media,
financial services, government, healthcare, technology, transportation
and retail industries. Through the TeleTech Community Foundation, the
Company leverages its innovative leadership to ensure that students in
underserved communities around the globe have access to the tools and
support they need to maximize their educational outcomes. For additional
information, please visit www.TeleTech.com
FORWARD-LOOKING STATEMENTS
Statements in this press release that relate to future results and
events (including statements about future financial and operating
performance) are forward-looking statements based on TeleTech's current
expectations. Actual results and events in future periods could differ
materially from those projected in these forward-looking statements
because of a number of risks and uncertainties including: achieving
estimated revenue from new, renewed and expanded client business as
volumes may not materialize as forecasted, especially due to the global
economic slowdown; the ability to close and ramp new business
opportunities that are currently being pursued or that are in the final
stages with existing and/or potential clients; our ability to execute
our growth plans, including the successful integration of acquired
companies and the sales of new products; the possibility of lower
revenue or price pressure from our clients experiencing a business
downturn or merger in their business; greater than anticipated
competition in the customer management industry, causing adverse pricing
and more stringent contractual terms; risks associated with losing or
not renewing client relationships, particularly large client agreements,
or early termination of a client agreement; the risk of losing clients
due to consolidation in the industries we serve; consumers’ concerns or
adverse publicity regarding our clients’ products; our ability to find
cost-effective locations, obtain favorable lease terms and build or
retrofit facilities in a timely and economic manner; risks associated
with business interruption due to weather, fires, pandemic, or
terrorist-related events; risks associated with attracting and retaining
cost-effective labor at our delivery centers; the possibility of asset
impairments and restructuring charges; risks associated with changes in
foreign currency exchange rates; economic or political changes affecting
the countries in which we operate; changes in accounting policies and
practices promulgated by standard setting bodies; new legislation or
government regulation that adversely impacts our tax obligations,
healthcare costs or the customer management industry; service
interruptions, security threats or other disruptions at our facilities
relating to our computer and telecommunications equipment and software
systems; our ability to develop and protect our intellectual property
and contractual rights and avoid infringement; disruptions in the supply
chain of the Customer Technology Services segment; risks associated with
unauthorized disclosure of sensitive or confidential client and customer
data; compliance with credit facility covenant restrictions; and our
ability to obtain financing and manage counterparty credit risks from
financial institutions. A detailed discussion of these and other risk
factors that could affect our results is included in TeleTech'sSEC
filings, including its Annual Report on Form 10-K for the year ended
December 31, 2012. The Company’s filings with the Securities and
Exchange Commission are available in the “Investors” section of
TeleTech’s website, which is located at www.teletech.com.
All information in this release is as of July 30, 2013. The Company
undertakes no duty to update any forward-looking statement to conform
the statement to actual results or changes in the Company’s expectations.
Source: TeleTech
TeleTech
Investor Contact
Paul Miller,
303-397-8641
or
Media Contact
Jeanna Blatt,
303-397-8507
