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Travelocity's Data Analysis Shows Softening Fares for the Busy Holiday Travel Season

SOUTHLAKE , Texas (Nov. 6, 2008) – While airfares remain higher than last year, Travelocity's Thanksgiving data report shows a decrease in domestic airfare over the past several weeks. On average, travelers can expect to pay $393 for a domestic ticket this Thanksgiving, down from $404 just three weeks ago.

Marking one of the smallest year-over-year increases of any holiday period so far this year, Thanksgiving fares are up approximately 9 percent, or about $35, over 2007. Airfares are less than the 15-20 percent increase predicted by many industry analysts.

“Fares for the Thanksgiving holiday seem to have peaked,” said Amy Ziff, Travelocity's editor-at-large. “Even though the slight decline in pricing over the past several weeks indicates a downward trend, which is likely to continue through the holidays, travelers who plan on flying during the busy season still need to book as soon as possible to get the most desirable itineraries.” Ziff adds that early bookers had the benefit of securing choice schedules and more direct routes.

Domestic Travel Snapshot for Thanksgiving
With airlines' domestic capacity down an average of 11 percent and, according to USA Today , 2.6 million fewer direct seats available on Thanksgiving Day, the destinations experiencing the deepest capacity cuts are also seeing the greatest price increases, as outlined below.


Capacity Decrease

Price Increase (Inbound)

Price Increase (Outbound)





Kansas City








Las Vegas




Los Angeles (LAX)




Chicago (ORD)




With the exception of average fares to Salt Lake City and New Orleans , where prices remained flat year-over-year, average airfare to the top 50 destinations increased. However, the destinations below saw the smallest average fare increases, all less than 3 percent:

  • New Orleans ($342)
  • Denver ($346)
  • Orlando ($351)
  • Philadelphia ($351)
  • Salt Lake City ($353)
  • Cancun ($602)

*Note: The fare in () represents the average airfare to the destination for origins within the United States .

Top Booked Destinations

1. New York City

2. Orlando

3. Las Vegas

4. South Florida

5. Los Angeles

6. Washington , DC

7. Chicago

8. Denver

9. Dallas / Fort Worth

10. Phoenix

International Travel Snapshot for Thanksgiving
During the same time period, travelers heading abroad for Thanksgiving will not see similar airfare declines. On the contrary, international fares are up 14 percent over last year, making the average international fare $715, or $83 over last year.

Top Booked International Destinations

  • Cancun
  • San Jose Cabo
  • Puerto Vallarta
  • The Bahamas
  • Dominican Republic

Thanksgiving Task Force
Helping travelers survive the holiday rush, Travelocity's Thanksgiving Task Force will be stationed at 10 of the busiest airports in the country on November 25 and 26 to inform the public about airport conditions such as security wait times and delays before they head to the airport. Hourly updates will be posted on The Window Seat blog at .

About Travelocity:

Travelocity® is committed to being the traveler's champion -- before, during and after the trip – and provides the most comprehensive and proactive guarantee in the industry ( ). This customer-driven focus, backed by 24/7 live phone support, competitive prices and powerful shopping technology has made Travelocity one of the largest travel companies in the world with gross bookings of more than U.S. $10 billion in 2007. Travelocity also owns and operates: Travelocity Business® for corporate travel;, a leading online travel community;, a leader in European online travel; and ZUJI, a leader in Asia-Pacific online travel. Travelocity is owned by Sabre Holdings Corporation, a world leader in travel marketing and distribution.


Contact :

Amanda Borichevsky ( )

(972) 488-4790

Kate Sutherland

( )

(212) 715-2222