PAWTUCKET, R.I.--(BUSINESS WIRE)--Oct. 28, 1999--Kids are sure to have Pokemon(TM) on their gift lists this year, and Hasbro, Inc. (NYSE:HAS), Nintendo's worldwide master toy and board game licensee for Pokemon (excluding Asia), is now shipping a wide range of exciting additions to its hugely successful line of Pokemon toys and games.
The latest offerings, from Hasbro and its Tiger Electronics, Hasbro Games Group, OddzOn and its CAP Candy division, and Wizards of the Coast divisions, are now beginning to hit store shelves just in time for the holiday shopping season.
"Kids are simply going wild about everything tied to Pokemon, and Hasbro has the hot Pokemon toys for this holiday season," said Jim Silver, co-publisher, TOY WISHES: The Ultimate Toy Buying Guide.
Christopher Byrne (aka "The Toy Guy"), editor of THE TOY REPORT, commented: "For a vast number of kids, it is going to be a Pokemon holiday season, and the phenomenon shows no signs of slowing as we enter the new millennium. With a wide variety of 'all things Pokemon' under its umbrella, Hasbro is in a very strong position."
Here are some highlights of what's on the Hasbro Pokemon toy and game horizon:
Watch for these new action figures and toys:
I Choose You Pikachu(TM) -- a cute and cuddly, eight-inch
electronic plush version of the most famous Pokemon, No.25
Pikachu, who responds to kids with language and movement. Its
ears wiggle, its mouth moves, and its electronic cheeks glow
bright red when played with. Available November 1999. Approximate
retail price - $24.99. Recommend for ages 4 and up.
- Pokemon Movie Figure Five-Pack -- includes five "star" Pokemon
characters based on the upcoming Pokemon feature-length movie.
Two different assortments offer lots of collectible fun with
extra play value added by the Pokemon Battle Discs included in
each five-pack. Available November. Approximate retail price -
$8.99 per set of five. Ages 4 and up.
- Pokemon Trainers Assortment -- Hasbro's first line of "human"
Pokemon action figures from the Pokemon cartoon. Choose from Ash,
Misty, Jesse or James, five-inch tall figures that each come with
their signature Pokemon character, Poke Ball(TM) and Battle
Disc(TM). Available Now. Approximate retail price - $8.99
per set. Ages 4 and up.
From Hasbro's Tiger Electronics division, kids will want to look
- Pokemon Pokedex Organizer -- Now, keeping track of your Pokemon
is a cinch! The Pokedex is an electronic organizer that allows
you to organize all 151 Pokemon, see animation for each character
and their major attack moves, plus provides an extensive
biography and characteristics of each Pokemon. Kids can keep
track of your own "Capture List" and "lock out" intruders with a
password function and more. Available now. Approximate retail
price -- $24.99. Ages 5 and up.
- Pokemon Poke Ball -- Catch all 150 Pokemon and become a Pokemon
Master with this unique electronic ball! Tilt the ball and watch
the Pokemon tracking beam speed from side to side. When the beam
is in the center, press CATCH to capture the Pokemon. A picture
ID will appear on the LCD screen, followed by Pokemon stats. Play
five different games with Pokemon Poke Ball! Available now.
Approximate retail price - $19.99. Ages 5 and up.
- Pokemon Walkie Talkies -- Sculpted in the likeness of No.25
Pikachu and No. 52 Meowth(TM), each walkie talkie has a talk
button, a built-in microphone and a high powered antenna for long
distance fun! Available now. Approximate retail price - $14.99.
Ages 5 and up.
From Hasbro's Games Group, hot new items coming are:
- Pokemon Master Trainer Game(TM) -- Can you catch the most
powerful Pokemon and become the new Master Trainer? In the
Pokemon Master Trainer Game from Milton Bradley, you can travel
across Pokemon World from Pallet Town to Indigo Plateau, battling
and defeating every other trainer you meet along the way. When
you collect the ultimate Pokemon team and beat a Pokemon master,
you'll be the new Master Trainer! It includes 150 Pokemon chips,
which lock into the oversized gameboards. Two to six players.
Available now. Approximate retail price - $19.99. Ages 7 and up.
- Monopoly Brand(R)Pokemon(TM)Game -- The Monopoly
Brand(R)Pokemon(TM)Game by Parker Brothers will have you
traveling from gym to gym to battle all kinds of Pokemon.
Pokemon-themed play money will give you the power to bargain,
trade and fight with the other trainers to collect the most
powerful Pokemon team and win the game! This collector's edition
comes with six collectible Pokemon playing pieces, including No.
01 Bulbasaur(TM), No.09 Blastoise(TM), No.14 Charmander(TM),
No.25 Pikachu, No.35 Clefairy(TM)and No.150 Mewtwo(TM). It also
includes 32 Plastic Poke Centers, 12 Poke Marts to improve your
gyms, 28 Pokemon deed cards, special optional Poke Rules and a
full-color gameboard. Two to six players. Available now.
Approximate retail price - $29.99. Ages 8 and up.
Wizards of the Coast is offering these new items in time for the
- Pokemon Trading Card Game: Fossil Expansion Set - With the
release of the highly anticipated Fossil(TM)expansion for the
Pokemon trading card game, fans will now be able to catch all 150
Pokemon as official trading card game cards. Fossil will
introduce 47 new cards, as well as holographic versions of the 15
rare cards. Having this larger variety of cards will enable
players to build more challenging decks and develop more advanced
strategies. New Pokemon, such as No.142 Aerodactyl(TM), No.149
Dragonite(TM)and No.106 Hitmonlee(TM), can be found in 11-card
booster packs (approximate retail price - $3.29) and in the
60-card preconstructed theme decks "Bodyguard" and "Lock Down"
(approximate retail price - $9.99 each). Available now.
Recommended ages 10 and up.
- Pokemon Trading Card Game: Starter Gift Box - Featuring
everything an aspiring Pokemon trainer needs, the Starter Gift
Box for the Pokemon trading card game is the ideal gift for
anyone wanting to learn how to play the remarkably popular game.
It includes the best-selling two-player Starter Set, so players
can learn the basic game mechanics for the trading card game. For
players ready to explore new strategies, a preconstructed theme
deck and a booster pack from the Jungle expansion, as well as an
advanced-level rulebook, are also included. Featuring fun
accessories for the trading card game - a colorful playmat and a
collectible Pokemon coin - the Pokemon Starter Gift Box contains
everything a Pokemon trainer needs to begin battling other
Pokemon trainers. Approximate retail price - $24.99. Available
now. Recommended ages 10 and up.
From Hasbro's OddzOn division:
- Pokemon Treat Keepers(TM)from CAP Candy -- New Pokemon Treat
Keepers are cute, cuddly and collectible plush characters with a
delicious secret...each mischievous, little Pokemon carries yummy
Tart 'n' Tiny candies inside a hidden pouch. Pokemon Treat
Keepers come in eight different characters. Available now.
Approximate retail price - $4.99. Ages 3 and up.
- Pokemon Pop Toppers from CAP Candy -- Take your Pokemon and your
delicious pop everywhere you go with the new Pokemon Pop Toppers!
Pokemon Pop Toppers come in eight different characters, all
equipped with a backpack clip to keep your lollipop safe and
tasty for when you're on the go. Available December. Approximate
retail price - $1.99. Ages 3 and up.
- Pokemon Micro Bubbles from OddzOn -- Koosh Bubbles(TM)
Pokemon(TM) Micro Bubbles(TM) lets kids blow teeny, tiny bubbles
with their favorite Pokemon characters. Just remove the
character's head and use it as a bubble wand to make lots of
miniature bubbles. A removable lanyard lets you take the fun
wherever you go. Available November. Approximate retail price -
$2.99. Ages 3 and up.
Hasbro's new Pokemon offerings join hot-selling current Hasbro
Pokemon favorites, from the broad line of collectible Pokemon action figures and bean-filled mini plush to the electronic Pokedex Organizer and the top-selling trading card games from Wizards of the Coast to Pokemon board games, puzzles and more.
Hasbro's Pokemon items are joined by the record-breaking sales of the Nintendo Game Boy(R) and N64(R) games.
Nintendo originally launched Pokemon in Japan for the world's best-selling Game Boy hand-held video game system, and watched the 150 creatures evolve into a cultural phenomenon. The franchise arrived in North America in September 1998 with the release of the Pokemon Blue and Red Game Boy games, and has grown into a $5 billion dollar industry worldwide.
Nintendo and its licensing agency, Leisure Concepts, Inc. (a division of 4Kids Entertainment), have licensed the franchise to more than 90 U.S.-based companies, whose products entertain millions of fans all over North America.
Hasbro is a worldwide leader in the design, manufacture, and marketing of toys, games, interactive software, puzzles and infant products. Both internationally and in the U.S., its PLAYSKOOL, KENNER, TONKA, ODDZON, SUPER SOAKER, MILTON BRADLEY, PARKER BROTHERS, TIGER, HASBRO INTERACTIVE, GALOOB and WIZARDS OF THE COAST products provide children and families with the highest quality and most recognizable toys and games in the world.
For additional information about Hasbro, visit the company's Web site at www.hasbro.com.
(c)1995, 1996 and 1998 Nintendo, CREATURES, GAME FREAK.(TM)&(R)are trademarks of Nintendo.(c) 1999 Nintendo.
NOTE TO EDITORS: a complete listing of Hasbro Pokemon toys and games for 1999 is attached. Images of select products are available upon request.
Following is a complete listing of Hasbro Pokemon toys and games for 1999:
Item/Name Date Available Appx. Retail
HASBRO TOY GROUP
Power Bouncer Assortment Now $ 2.99
Battle Figure Assortment Now $ 4.99
Poke Ball Blaster Assortment Now $ 8.50
Electronic Assortment Now $ 8.99
Roll and Play Stamper Set Now $ 4.99
Micro Playset Assortment Now $ 8.99
Pokemon Bean Bag Assortment Now $ 6.99
Pokemon Basic Plush Assortment Now $ 9.99
I Choose You Pikachu! Elec. Plush November 1999 $ 24.99
Movie Five-Pack Assortment November 1999 $ 8.99
Pokemon Trainers Assortment November 1999 $ 8.99
Pokemon Jumbo Plush December 1999 $ 29.99
Pokemon Action 2-Packs December 1999 $ 9.99
Pokemon Pull Backs December 1999 $ 3.99
Pokemon Electronic Keychains Now $ 3.99
Pikachu Talking Plush Keychain Now $ 5.99
Pikachu 35mm Camera Now $ 17.99
Pokemon Electronic YO-YOs Now $ 9.99
Pokemon Challenge Game Now $ 19.99
Pokemon Walkie Talkie Now $ 14.99
Poke Ball Game Now $ 19.99
Pokedex Organizer Now $ 24.99
Cyclone 2 Now $ 24.99
Pokemon Thunderstock Challenge Now $ 24.99
Togepi Talking Plush Keychain December 1999 $ 5.99
Pikachu Talking Bank Now $ 9.99
HASBRO GAMES GROUP
Pokemon Master Trainer Game Now $ 15.50
Pokemon Monopoly Now $ 29.99
Pokemon Catch'em Match'em Game Now $ 16.99
Pokemon Yahtzee Board Game December 1999 $ 5.99
Pokemon Battling Coin Game December 1999 $ 5.50
Pokemon Jr. Adventure Game December 1999 $ 10.00
Pokemon 60-Pc puzzle Now $ 2.99
Pokemon Poster Puzzle (200 Pc) November 1999 $ 4.99
Pokemon Mini 50 Pc Puzzle December 1999 $ 0.99
Pokemon Mini Puzz 3-D Puzzle December 1999 $ 4.99
WIZARDS OF THE COAST
Pokemon Trading Card Games (TCG)
Two-Player Starter Set Now $ 9.99
Base Set Preconstructed Theme Decks Now $ 9.99
(Zap!, Blackout, Over-Growth & Brushfire)
Base Set 11-Card Booster Packs Now $ 3.29
Jungle Preconstructed Theme Decks Now $ 9.99
(Power Reserve & Water Blast)
Jungle 11-Card Booster Packs Now $ 3.29
Fossil Preconstructed Theme Decks Now $ 9.99
(Bodyguard and Lock Down)
Fossil 11-Card Booster Packs Now $ 3.29
Starter Gift Box Now $24.99
Collector's Album (large) Now $12.99
Collector's Album (small) Now $ 7.99
Pokemon Treat Keepers Now $ 4.99
Pokemon Micro Bubbles November 1999 $ 2.99
Pokemon Pop Cover Asst. December 1999 $ 1.99
Pokemon Collector Asst. December 1999 $ 1.99
Pokemon Spin Pop Asst. December 1999 $ 3.99
Note to Editors: Pokeman has an accent mark over the "e." This symbol may not appear in some systems.