Company Partners with Titan Industries
NEW YORK, March 6 /PRNewswire-FirstCall/ -- Iconix Brand Group, Inc.
(Nasdaq: ICON) (the "Company" or 'Iconix") announced today that it has entered
into a license agreement with Titan Industries, Inc. to design, manufacture
and distribute footwear for its Badgley Mischka(R) brand.
The Badgley Mischka Couture footwear collection will initially launch with
40-50 styles of evening shoes, sandals and boots and is planned to be
available this Fall/Holiday at high end department and specialty stores that
currently carry the Badgley Mischka brand such as Bergdorf Goodman, Saks Fifth
Avenue, Neiman Marcus and Nordstrom.
The Bridal collection will launch with 20 styles for Spring 2007 with a
similar distribution profile. Both collections will range in retail primarily
from $250-$500 with select Couture styles retailing up to $1,000. The Couture
and Bridal collections will be followed by bridge evening and day collections
within the next few seasons, which will retail at strategic price points and
be available at a broader distribution, echoing the strategies for the apparel
collections.
Mark Badgley and James Mischka stated, "We are very excited to present our
new footwear collections with Titan Industries as our partner and are excited
about the growth potential of both the Couture and the Bridal collections. Our
customers have been clamoring for gorgeous evening and cocktail shoes, and we
are looking forward to addressing our substantial bridal following and
offering a fantastic collection for brides-to-be. Titan's sourcing and
manufacturing capabilities will let us expand the scope and quality of our
footwear collections and their sales and distribution abilities will give them
tremendous exposure."
Commenting on the partnership, Neil Cole, CEO of Iconix stated, "Titan is
a leader in the industry and they are a Company that I am confident can build
a large and very successful footwear business. Footwear is an essential part
of any luxury brand and this license represents an important platform for us
to expand the brand."
Joe Ouaknine, CEO of Titan, stated, "Badgley Mischka is a designer brand
with a tremendous amount of momentum and potential. In looking at this brand
we see a multi-faceted opportunity to create luxurious and glamorous Couture
footwear, a special collection of Bridal footwear and in a year or two, a more
accessible bridge priced collection of shoes that can go to a much broader
audience."
About Iconix Brand Group, Inc.
Iconix brand Group Inc. (Nasdaq: ICON) owns, licenses and markets a
growing portfolio of consumer brands including CANDIE'S (R), BONGO (R),
BADGLEY MISCHKA (R), JOE BOXER (R) and RAMPAGE (R). The company's brands touch
every major segment of retail distribution from the luxury market to the mass
market. Iconix, through its in-house advertising agency, advertises and
markets its brands to continually drive greater consumer awareness and loyalty
and licenses its brands to a network of leading retailers and manufacturers.
Contact: Maria Dolgetta
Public Relations Director
Iconix Brand Group, Inc.
212.819.2084
maria@iconixbrand.com
SOURCE Iconix Brand Group, Inc.