NEW YORK, Oct. 6 /PRNewswire-FirstCall/ -- Iconix Brand Group, Inc. (Nasdaq: ICON) ("Iconix" or the "Company") today announced that the Company has completed the acquisition of the Waverly(R) brand. The purchase price for the transaction was $26 million in cash.

Founded in 1923, Waverly is a premier home fashion and lifestyle brand and one of the most recognized names in home furnishings. Waverly has two direct-to-retail agreements, Waverly Home with Target and Waverly Home Classics with Lowe's.

Iconix Brand Group Inc. (Nasdaq: ICON) owns, licenses and markets a growing portfolio of consumer brands including CANDIE'S (R), BONGO (R), BADGLEY MISCHKA (R), JOE BOXER (R) RAMPAGE (R) MUDD (R), LONDON FOG (R), MOSSIMO (R) OCEAN PACIFIC(R), DANSKIN (R) ROCA WEAR(R), CANNON (R), ROYAL VELVET (R), FIELDCREST (R), CHARISMA (R), STARTER (R) and WAVERLY (R). The Company licenses its brands to a network of leading retailers and manufacturers that touch every major segment of retail distribution from the luxury market to the mass market in both the U.S. and around the world. Iconix, through its in-house advertising, promotion and public relations agency, markets its brands to continually drive greater consumer awareness and equity.

    Contact Information:

    Jaime Sheinheit
    Director of Strategic Development
    Iconix Brand Group
    212.730.0030

    Joseph Teklits
    Integrated Corporate Relations
    203.682.8200

SOURCE Iconix Brand Group, Inc.