NEW YORK, Oct. 6 /PRNewswire-FirstCall/ -- Iconix Brand Group, Inc.
(Nasdaq: ICON) ("Iconix" or the "Company") today announced that the Company
has completed the acquisition of the Waverly(R) brand. The purchase price for
the transaction was $26 million in cash.
Founded in 1923, Waverly is a premier home fashion and lifestyle brand and
one of the most recognized names in home furnishings. Waverly has two
direct-to-retail agreements, Waverly Home with Target and Waverly Home
Classics with Lowe's.
Iconix Brand Group Inc. (Nasdaq: ICON) owns, licenses and markets a
growing portfolio of consumer brands including CANDIE'S (R), BONGO (R),
BADGLEY MISCHKA (R), JOE BOXER (R) RAMPAGE (R) MUDD (R), LONDON FOG (R),
MOSSIMO (R) OCEAN PACIFIC(R), DANSKIN (R) ROCA WEAR(R), CANNON (R), ROYAL
VELVET (R), FIELDCREST (R), CHARISMA (R), STARTER (R) and WAVERLY (R). The
Company licenses its brands to a network of leading retailers and
manufacturers that touch every major segment of retail distribution from the
luxury market to the mass market in both the U.S. and around the world.
Iconix, through its in-house advertising, promotion and public relations
agency, markets its brands to continually drive greater consumer awareness and
Director of Strategic Development
Iconix Brand Group
Integrated Corporate Relations
SOURCE Iconix Brand Group, Inc.