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Iconix Brand Group Announces New Board Member
                   James A. Marcum Joins Board of Directors

NEW YORK, Oct. 9 /PRNewswire-FirstCall/ -- Iconix Brand Group, Inc., (Nasdaq: ICON) (the "Company") has announced that James A. Marcum has joined its Board of Directors.

Mr. Marcum brings a wealth of experience to the Iconix Board. Since January 2004, Mr. Marcum has been a Partner and has served as an Operating Director of Tri-Artisan Capital Partners, LLC, a merchant banking firm. In addition, since April 2007, Mr. Marcum is a principal shareholder and has served as the Chairman and Chief Strategic Officer of Enabl-u Technologies Corp., a provider of interactive training and data management solutions. From January 2005 to January 2006, he served as Chief Executive Officer and a director of Ultimate Electronics, Inc., a consumer electronics retailer specializing in home and car entertainment. From May 2001 to July 2003, he served as an Executive Vice President and Chief Financial Officer and Executive Vice President of Operations of Hollywood Entertainment Corporation, a video home entertainment specialty retailer. Prior to Hollywood Entertainment, Mr. Marcum was recruited by private equity investors to serve in such roles as Executive Vice President and Chief Operating Officer of Lids, Inc., a specialty retailer of hats, and Vice Chairman and Chief Financial Officer of Stage Stores, Inc., a specialty retailer bringing branded apparel to small town America. Mr. Marcum has also served in senior executive capacities at Melville Corporation, a conglomerate of specialty retail chains in the apparel, footwear, drug, health and beauty aids and furniture and accessories sectors.

Neil Cole, Chairman and CEO of Iconix, stated, "Jim brings diverse expertise and a history of leadership to Iconix. As Iconix continues to grow, it is critical that our Board's capacities grow with the Company and support our expansion strategy. We are thrilled to have Jim join our Board of Directors and look forward to his contribution."

Iconix Brand Group, Inc. (Nasdaq: ICON) owns, licenses and markets a growing portfolio of consumer brands including CANDIE'S(R), BONGO(R), BADGLEY MISCHKA(R), JOE BOXER(R), RAMPAGE(R), MUDD(R), LONDON FOG(R), MOSSIMO(R), OCEAN PACIFIC(R), DANSKIN(R) and ROCAWEAR(R) as well as a large portfolio of home brands including CANNON(R), ROYAL VELVET(R), FIELDCREST(R) and CHARISMA(R). The Company licenses its brands to a network of leading retailers and manufacturers that touch every major segment of retail distribution from the luxury market to the mass market, with distribution in the U.S. and around the world. Iconix, through its in-house advertising, promotion and public relations agencies, markets its brands to drive greater consumer awareness and equity.

    Contact:
    Maria Dolgetta
    Public Relations Director
    212-819-2084
    mdolgetta@iconixbrand.com
SOURCE  Iconix Brand Group, Inc.
    -0-                             10/09/2007
    /CONTACT:  Maria Dolgetta, Public Relations Director, +1-212-819-2084,
mdolgetta@iconixbrand.com, for Iconix Brand Group, Inc. /
    /Web site:  http://www.iconixbrand.com /
    (ICON)

CO:  Iconix Brand Group, Inc.
ST:  New York
IN:  REA HOU
SU:  PER

MG-MD
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4881 10/09/2007 08:00 EDT http://www.prnewswire.com