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Barr Submits Response to FDA in Support of Over-the-Counter Status for Plan B(R) Emergency Contraceptive
Company Proposes Dual Marketing Status

WOODCLIFF LAKE, N.J., July 22 /PRNewswire-FirstCall/ -- Barr Pharmaceuticals, Inc. (NYSE: BRL) today announced that its wholly-owned subsidiary, Duramed Pharmaceuticals, Inc., has submitted a formal response in support of its Supplemental New Drug Application (sNDA) for an Over-the-Counter (OTC) Plan B(R) emergency contraceptive product. The Company's submission is in response to the Not Approvable Letter that it received for its application from the U.S. Food and Drug Administration (FDA) on May 6, 2004. In its formal response to the Not Approvable letter, the Company has submitted to the FDA information supporting the marketing of Plan B as a prescription-only product for women 15 years of age and younger and a nonprescription product for women 16 years of age and older. Duramed currently markets Plan B as a prescription only product.

"We are pleased to be responding to the FDA with a submission that we believe will lead to approval of use of Plan B emergency contraceptive as an over-the-counter product for women 16 and older will maintain the availability of Plan B as a prescription-only product for women age 15 years and younger," said Dr. Carole Ben-Maimon, President and COO of Barr Research. "Under the regulations, the FDA will have six months to review our application and make a determination. In the meantime, we remain committed to providing Plan B as a prescription only product. We are also working to increase awareness among women and healthcare providers as to the availability of Plan B product and continue to work to increase the number of states where Plan B is available in pharmacies without an advance prescription."

Taken within 72 hours of unprotected intercourse, Plan B has been shown to reduce the risk of pregnancy by 89 percent after a single act of unprotected sex. Plan B is most effective when taken in the first 24 hours after intercourse. Effectiveness declines as the interval between intercourse and the start of treatment increases. The major side effect associated with Plan B is nausea.

Emergency contraception is currently available in 101 countries, 33 of which do not require a prescription. Emergency contraception is currently available in a limited number of pharmacies without an advance prescription from a physician or healthcare provider in six U.S. states (Alaska, California, Hawaii, Maine, New Mexico and Washington).

Contraindications for Plan B

Progestin-only contraceptive pills (POPs) are used as a routine method of birth control over longer periods of time, and are contraindicated in some conditions. It is not known whether these same conditions apply to the Plan B regimen consisting of the emergency use of two progestin pills. POPs are not recommended for use in the following conditions: known or suspected pregnancy; hypersensitivity to any component of the product; and, undiagnosed abnormal genital bleeding.

Barr Pharmaceuticals, Inc., a holding company that operates through its principal subsidiaries, Barr Laboratories, Inc. and Duramed Pharmaceuticals, Inc., is engaged in the development, manufacture and marketing of generic and proprietary pharmaceuticals.

Forward-Looking Statements

This press release contains a number of forward-looking statements. To the extent that any statements made in this press release contain information that is not historical, these statements are essentially forward-looking. Forward- looking statements can be identified by their use of words such as "expects," "plans," "will," "may," "anticipates," "believes," "should," "intends," "estimates" and other words of similar meaning. These statements are subject to risks and uncertainties that cannot be predicted or quantified and, consequently, actual results may differ materially from those expressed or implied by such forward-looking statements. Such risks and uncertainties include: the difficulty in predicting the timing and outcome of legal proceedings, including patent-related matters such as patent challenge settlements and patent infringement cases; the difficulty of predicting the timing of U.S. Food and Drug Administration, or FDA, approvals; court and FDA decisions on exclusivity periods; the ability of competitors to extend exclusivity periods for their products; the success of our product development activities; market and customer acceptance and demand for our pharmaceutical products; our dependence on revenues from significant customers; reimbursement policies of third party payors; our dependence on revenues from significant products; the use of estimates in the preparation of our financial statements; the impact of competitive products and pricing; the ability to develop and launch new products on a timely basis; the availability of raw materials; the availability of any product we purchase and sell as a distributor; our mix of product sales between manufactured products, which typically have higher margins, and distributed products, which typically have lower margins, during any given period; the regulatory environment; our exposure to product liability and other lawsuits and contingencies; the increasing cost of insurance and the availability of product liability insurance coverage; our timely and successful completion of strategic initiatives, including integrating companies and products we acquire and implementing new enterprise resource planning systems; fluctuations in operating results, including the effects on such results from spending for research and development, sales and marketing activities and patent challenge activities; and other risks detailed from time to time in our filings with the Securities and Exchange Commission.

NOTE TO EDITORS: News releases for Barr Pharmaceuticals, Inc. and its subsidiaries are available free of charge through PR Newswire's News On-Call site at http://www.prnewswire.com/comp/089750.html. Barr news releases and corporate information are also available on Barr's website (http://www.barrlabs.com). Plan B(R) is a registered trademark of Women's Capital Corporation.

CONTACT:
Carol A. Cox
Barr Pharmaceuticals, Inc.
201-930-3720
ccox@barrlabs.com

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