CAMBRIDGE, Mass., Jan 05, 2011 (BUSINESS WIRE) --
Forrester Research, Inc. (Nasdaq: FORR)
Research, Inc., (Nasdaq: FORR) Enterprise
Architecture Forum: Harnessing Process, Information, And Technology
For Business Impact
Today's most successful companies recognize that they're operating in an
era of digital business. This means continuously refining and adapting
core business processes and effectively coupling information and
technology to these processes. But it's not always a seamless task. In
most organizations, processes are uncharted; the available information
is unreliable; and technology has created stovepipes, not integrated
platforms for business execution. To optimize operating models and adapt
to the changing business ecosystem, the traditional individual treatment
of process, information, and technology must become a thing of the past.
Through keynotes and four tracks of sessions, Forrester's Enterprise
Architecture Forum 2011 will help IT professionals achieve an
integrated understanding of business, information, and technology
architecture -- and the benefits possible when these domains are
harnessed together. Attendees will explore four distinct areas:
connecting business process and architecture, creating business-driven
technology strategies, key technology trends to watch in 2011, and real
world best practices from 2010 EA Award Winners.
WHEN: February 17-18, 2011
WHERE: The Palace Hotel, San Francisco
2 New Montgomery Street
San Francisco, CA 94104
WHO: More than a dozen Forrester industry-leading analysts will
be joined by featured guest speakers, including:
Ira M. Grossman, Chief Enterprise Architect, Federal Emergency
Tom Mertes, Director IT Strategy & Planning, Thrivent Financial for
Rebekah Metz, Director, US Commercial Operations Division, Pfizer
Bill Riordan, Program Manager, Global Customer Support Operations, HP
Attendees will also hear from three of the 2010 EA Award Winners --
Aetna, Barclays, and Discover Financial Services -- recognized by
Forrester, in conjunction with InfoWorld magazine, for their
high-impact EA programs. Additionally, attendees will have the
opportunity to schedule One-On-One Meetings with Forrester analysts and
to network with peers. Members of the Enterprise Architecture Council
and CIO Group will attend Forrester
Leadership Boards meetings the day prior to the Event.
The Event's Solutions Showcase will feature 10 sponsors, including
platinum sponsor Progress Software and Gold sponsor Oracle.
CONTACT: Attendees who register for Forrester's Enterprise
Architecture Forum before January 7, 2011 will be eligible for a
discount. To register, please call 888.343.6786. Complete Event
information is available at www.forrester.com/eaforum.
MEDIA: Members of the media can register for this Event by
providing their full contact information to firstname.lastname@example.org.
About Forrester Research
Forrester Research, Inc. (Nasdaq: FORR) is an independent research
company that provides pragmatic and forward-thinking advice to global
leaders in business and technology. Forrester works with professionals
in 19 key roles at major companies providing proprietary research,
customer insight, consulting, events, and peer-to-peer executive
programs. For more than 27 years, Forrester has been making IT,
marketing, and technology industry leaders successful every day. For
more information, visit www.forrester.com.
© 2011, Forrester Research, Inc. All rights reserved. Forrester is a
trademark of Forrester Research, Inc.
SOURCE: Forrester Research, Inc.
Forrester Research, Inc.
Phil LeClare, 617-613-6441
Public Relations Senior Manager