NEW DELHI--(BUSINESS WIRE)--Feb. 3, 2015--
Over half of global new project purchases in 2015 or $380 billion will
be for Business Technology goods and services, according to Forrester’s
recent survey, a clear indictment that business technology is rising in
priority. Against this backdrop, Forrester
Research, Inc. (Nasdaq:FORR) was awarded the “Business Technology
Research & Consulting” Award at the 3rd annual edition of
CIO CHOICE. The prestigious CIO CHOICE Awards in India rank the brands
that are recognized by technology vendors, determined through an
independent CIO voting survey from across the country on product
performance, customer satisfaction and continued customer service. This
is the second consecutive year that Forrester Research has garnered the
award.
“Technology has tipped the balance in favor of the customer and CIOs can
no longer solely concentrate their technology management efforts on
traditional IT,” says Mukesh Jain, Director at Forrester Research.
“Successful companies must refocus their technology efforts on business
technology – technology, systems and processes to win, serve and retain
customers. We’re honored that Indian CIOs recognize the value that
Forrester provides in leading change in the realm of business
technology.”
The CIO CHOICE Awards is organized by the Centre of Recognition &
Excellence. All vendors must be successfully nominated by CIOs prior to
becoming eligible to participate in the CIO survey conducted by the
Centre of Recognition and Excellence as part of the Awards selection
process. The Centre collected more than 2,000 votes from CIOs for the
2015 awards and Forrester Research took home the only recognition for
“Business Technology Research & Consulting” at the CIO CHOICE 2015 Red
Carpet event, which had more than 400 attendees including 100 CIOs from
pan-India in attendance.
To learn more about how Forrester can help you drive the business
technology agenda in the age of the customer, visit: https://solutions.forrester.com/age-of-the-customer
About Forrester Research
Forrester Research is one of the most influential research and advisory
firms in the world. We work with business and technology leaders to
develop customer-obsessed strategies that drive growth. Forrester’s
unique insights are grounded in annual surveys of more than 500,000
consumers and business leaders worldwide, rigorous and objective
methodologies, and the shared wisdom of our most innovative clients.
Through proprietary research, data, custom consulting, exclusive
executive peer groups, and events, the Forrester experience is about a
singular and powerful purpose: to challenge the thinking of our clients
to help them lead change in their organizations. For more information,
visit forrester.com.
© 2015, Forrester Research, Inc. All rights reserved. Forrester is a
trademark of Forrester Research, Inc.
Source: Forrester Research
Forrester Research
Deborah Ng, +65 6426 7016
Public
Relations, Asia Pacific
dng@forrester.com
