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Forrester Research (Nasdaq: FORR) is one of the most influential research and advisory firms in the world. We work with business and technology leaders to develop customer-obsessed strategies that drive growth. Forrester’s unique insights are grounded in annual surveys of more than 675,000 consumers and business leaders worldwide, rigorous and objective methodologies, and the shared wisdom of our most innovative clients. Through proprietary research, data and analytics, custom consulting, exclusive executive peer groups, and events, the Forrester experience is about a singular and powerful purpose: to challenge the thinking of our clients to help them lead change in their organizati

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2015 News Releases

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DateTitle 
11/04/15Forrester Unveils Its 2016 Predictions For Business Leaders In Asia Pacific
In 2016, the Gap between Customer-Obsessed Leaders and Laggards in Asia Pacific Will Widen BEIJING--(BUSINESS WIRE)--Nov. 4, 2015-- CIOs, CMOs, and Customer Experience (CX) leaders will rally to achieve customer-obsessed growth by adopting human-centered design and data analytics to deliver exceptional experiences, according to Forrester Research, Inc., which today unveiled its 2016 predictions for Asia Pacific business leaders. ... 
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10/28/15Forrester Research Reports 2015 Third-Quarter Financial Results
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Oct. 28, 2015-- Forrester Research, Inc. (Nasdaq: FORR) today announced its 2015 third-quarter financial results. Third-Quarter Financial Performance Total revenues were $74.8 million for the third quarter of 2015, compared with $75.4 million for the third quarter of 2014. Research revenues increased 3%, and advisory services and events revenues decreased 9%, compared with the third quarter of 201... 
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10/21/15Forrester: Companies Will Thrive And Fail In The Age Of the Customer In 2016
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Oct. 21, 2015-- 2016 will prove to be the most consequential year for companies adapting to digitally-savvy, empowered customers, according to Forrester. Forrester identified the top 10 critical success factors that will determine if companies thrive or fail in the age of the customer in an introductory piece to its 2016 predictions reports. “Businesses have a lot at stake in 2016. Empowered customers are ... 
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10/16/15Forrester Research To Broadcast Its Third-Quarter Earnings Conference Call
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Oct. 16, 2015-- Forrester Research, Inc. (Nasdaq: FORR) will broadcast its third-quarter conference call at 4:30 p.m. Eastern time on Wednesday, October 28, 2015. The call will be available at forrester.com. Investors who want to hear the call should log on at least 15 minutes prior to the broadcast. Participants may preregister for the call at https://www.yourconferencecenter.com/confcenter/PinCode/Pin_Code.aspx?10037... 
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08/30/15Forrester: Brands In China Fail To Deliver Excellent Customer Experience
CX Index evaluates the Chinese brands that deliver the best customer experience BEIJING--(BUSINESS WIRE)--Aug. 30, 2015-- In the age of the customer – a 20-year business cycle in which the most successful enterprises will reinvent themselves to systematically understand and serve increasingly powerful customers – improving customer experience is a top priority for businesses in China. However, according to the Customer Experience Index,... 
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08/27/15Forrester Research, Inc. CFO to Speak at the 2015 Barrington Research Fall Investment Conference
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Aug. 27, 2015-- Forrester Research, Inc. (Nasdaq: FORR) today announced that Chief Financial Officer Michael A. Doyle will speak at the 2015 Barrington Research Fall Investment Conference on Tuesday, September 1, 2015, at the Four Seasons Hotel Chicago. About Forrester Research Forrester Research (FORR) is one of the most influential research and advisory firms in the world. We work with bu... 
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07/29/15Forrester Research Reports 2015 Second-Quarter Financial Results; Increases Share Repurchase Authorization By $25 Million
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Jul. 29, 2015-- Forrester Research, Inc. (Nasdaq: FORR) today announced its 2015 second-quarter financial results. The company also announced that its board of directors authorized a $25 million increase in the company’s stock repurchase program, bringing the total available repurchase authorization to approximately $45.0 million. Second-Quarter Financial Performance Total revenues were $82.8 mill... 
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07/21/15Forrester Research Announces Its Inaugural Asia Pacific CMO + CIO Summits
CMOs and CIOs must partner to identify and pursue opportunities enabled by digital technologies in the age of the customer SINGAPORE--(BUSINESS WIRE)--Jul. 21, 2015-- Forrester Research, Inc. (Nasdaq: FORR) today announced a series of CMO and CIO Summits for Asia Pacific 2015 in Singapore, Sydney and Mumbai. For the first time in Asia Pacific, these summits will focus on the needs of both CMOs and CIOs, who must work together to lead their org... 
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07/21/15Forrester To Launch Its Customer Experience Index For Australia At Its Summit For Marketing Leaders
Summit will focus on the role of marketers in creating a customer-obsessed organization to deliver superior digital experiences in the age of the customer SYDNEY--(BUSINESS WIRE)--Jul. 21, 2015-- Forrester Research Inc.’s (Nasdaq: FORR) Summit For Marketing Leaders returns to Sydney on September 15, 2015. Entitled "Connect, Engage, Deliver", the Summit will focus on the real-world solutions to critical challenges faced by marketing lead... 
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07/17/15Forrester Research To Broadcast Its Second-Quarter Earnings Conference Call
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Jul. 17, 2015-- Forrester Research, Inc. (Nasdaq: FORR) will broadcast its second-quarter conference call at 4:30 p.m. Eastern time on Wednesday, July 29, 2015. The call will be available at forrester.com. Investors who want to hear the call should log on at least 15 minutes prior to the broadcast. Participants may preregister for the call at http://www.yourconferencecenter.com/r.aspx?p=1&a=UjgsKQxeIyGseO. ... 
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04/29/15Forrester Research Reports 2015 First-Quarter Financial Results
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Apr. 29, 2015-- Forrester Research, Inc. (Nasdaq: FORR) today announced its 2015 first-quarter financial results. First-Quarter Financial Performance Total revenues were $75.2 million for the first quarter of 2015, compared with $73.1 million for the first quarter of 2014. Research revenues increased 2%, and advisory services and events revenues increased 5%, compared with the first quarter of 201... 
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04/20/15Forrester’s CX Index Ranks The Brands That Deliver The Best Customer Experience
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Apr. 20, 2015-- Improving the customer experience is a strategic priority for 73% of businesses, yet only one percent of companies deliver an excellent customer experience, according to the 2015 Forrester Research Customer Experience Index™. Based on a survey of 46,000 consumers, the CX Index measured and ranked approximately 300 large US brands, across 17 industries, on the quality of their customer expe... 
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04/16/15Forrester Research To Broadcast Its First-Quarter Earnings Conference Call
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Apr. 16, 2015-- Forrester Research, Inc. (Nasdaq: FORR) will broadcast its first-quarter conference call at 4:30 p.m. Eastern time on Wednesday, April 29, 2015. The call will be available at forrester.com. Investors who want to hear the call should log on at least 15 minutes prior to the broadcast. Participants may preregister for the call at http://www.yourconferencecenter.com/r.aspx?p=1&a=UGfOrDawJssgXP. ... 
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04/14/15Forrester Research Announces The 2015 Forrester Groundswell Award Winners For Excellence In Social Media
Recipients Honored At Forrester’s 2015 Forum For Marketing Leaders NEW YORK--(BUSINESS WIRE)--Apr. 14, 2015-- Today, Forrester Research, Inc. (Nasdaq: FORR) honored five Forrester Groundswell Award winners for excellence in social marketing. The winners were announced at Forrester’s Forum For Marketing Leaders in New York. The ninth annual Forrester Groundswell Awards support and recognize the principles outlined in the Forrester books ... 
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04/02/15Forrester: Marketers in China Lag Behind Consumer Mobile Adoption
New Forrester research finds Chinese consumers’ high mobile expectations exceed that of US SHANGHAI--(BUSINESS WIRE)--Apr. 2, 2015-- Chinese consumers have high mobile expectations, according to Forrester Research, Inc. (Nasdaq: FORR)’s latest Mobile Mind Shift Index for China. Launched at the China Summit for Marketing Leaders in Shanghai, Forrester offers guidance on mobile marketing strategy and shares that marketers in China are not ... 
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03/03/15Forrester Research To Speak At The Credit Suisse Global Services Conference
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Mar. 3, 2015-- Forrester Research, Inc. (Nasdaq: FORR) today announced that Chairman and Chief Executive Officer George F. Colony and Chief Financial Officer Michael A. Doyle will speak at the Credit Suisse 17th Annual Global Services Conference on Tuesday, March 10, 2015, at the Credit Suisse offices in New York. Colony and Doyle will address the conference attendees at 4:00 p.m. Eastern time. A lin... 
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02/11/15Forrester Research Reports 2014 Fourth-Quarter And Full-Year Financial Results; Increases Share Repurchase Authorization By $25 Million
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Feb. 11, 2015-- Forrester Research, Inc. (Nasdaq: FORR) today announced its 2014 fourth-quarter and full-year financial results. The company also announced that its board of directors authorized a $25 million increase in the company’s stock repurchase program, bringing the total available repurchase authorization to approximately $28.4 million. Fourth-Quarter Financial Performance Total revenues w... 
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02/09/15Mobile Still Tops Retailers’ Priority Lists, According to Shop.org/Forrester State of Retailing Online Report
Despite Conservative Investments, Retailers Reaping the Benefits of Mobile Shopping - Report Finds Mobile as a Percentage of Online Sales Increased 50% in 2014 WASHINGTON--(BUSINESS WIRE)--Feb. 9, 2015-- As more consumers take to smartphones and tablets to shop with their favorite retail brands, retailers agree that keeping mobile at the top of their marketing priority lists is a smart move. According to the 2015 Shop.org/Forrester Research In... 
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02/04/15Forrester: Online Retail Spending in China to Exceed $1 Trillion By 2019
Spending via mobile will grow twice as fast as online retail spending over the next five years BEIJING--(BUSINESS WIRE)--Feb. 4, 2015-- Online retail spending in China will exceed $1 trillion by 2019, according to a new forecast from Forrester Research, Inc. (Nasdaq: FORR), up from $307 billion in 2013. The China Online Retail Forecast 2014 – 2019 also estimates that spending via mobile will grow at 44.2% compound annual growth rate (CAGR), tw... 
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02/03/15Forrester Research Wins “Business Technology Research & Consulting” Award
NEW DELHI--(BUSINESS WIRE)--Feb. 3, 2015-- Over half of global new project purchases in 2015 or $380 billion will be for Business Technology goods and services, according to Forrester’s recent survey, a clear indictment that business technology is rising in priority. Against this backdrop, Forrester Research, Inc. (Nasdaq:FORR) was awarded the “Business Technology Research & Consulting” Award at the 3rd annual edition of CIO CHOICE. The presti... 
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01/30/15Forrester Research To Broadcast Fourth-Quarter And Full-Year 2014 Earnings Conference Call
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Jan. 30, 2015-- Forrester Research, Inc. (Nasdaq: FORR) will broadcast its fourth-quarter and full-year 2014 conference call at 4:30 p.m. Eastern time on Wednesday, February 11, 2015. The call will be available at forrester.com. Investors who want to hear the call should log on at least 15 minutes prior to the broadcast. Participants may preregister for the call at http://www.yourconferencecenter.com/r.aspx?p=1&... 
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01/14/15Forrester: Businesses That Fail To “Connect, Engage, Deliver” To Customers Will Not Survive
Customer obsession drives Forrester’s China Summit for Marketing Leaders as many companies remain unprepared for digital disruption SHANGHAI--(BUSINESS WIRE)--Jan. 14, 2015-- Most organizations in China surveyed are complacent about the growing wave of global digital business transformation beginning to crash into their backyards, according to Forrester’s recent study1. Forrester Research, Inc. (Nasdaq: FORR) believes businesses that fail to c... 
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01/09/15Forrester Research CFO To Speak At The 2015 Noble Financial Capital Markets D2 Conference
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Jan. 9, 2015-- Forrester Research, Inc. (Nasdaq: FORR) today announced that Chief Financial Officer Michael A. Doyle will speak at the 2015 Noble Financial Capital Markets D2 Conference on Monday, January 19, 2015, at Club Med Sandpiper Bay, South Florida. Doyle will address the conference attendees at 11:30 a.m. Eastern time. A link to the live webcast of the presentation will be available via Noble Fina... 
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