(Thomson Reuters ONE via COMTEX) -- Popular Contest from Iconic Champion Spark Plug Brand Looking for North America's Most Interesting Passenger Vehicles
Southfield, Michigan, May 11, 2015.Federal-Mogul Motorparts' iconic Champion® Spark Plug brand is ready to crown more vehicle royalty with the return of the popular Champion "King of the Road" contest. The contest again will pay out a total of $10,000 to owners of the hottest rides across North America.
Federal-Mogul Motorparts, a division of Federal-Mogul Holdings Corporation (NASDAQ: FDML), will award 10 weekly $500 cash prizes and a $5,000 grand prize to winners as judged by members of the "Performance Driven(TM)" Champion online community. Consumers can vote weekly for their favorite ride, with each round's winners receiving $500 and an automatic entry into the $5,000 "King of the Road" grand-prize round.
Consumers can enter the contest by submitting one or more digital photographs and interesting background information about their vehicles through the "King of the Road" link at www.AlwaysaChampion.com. The "King of the Road" contest opens for entries May 11, 2015, and voting begins May 18, 2015.
"From grassroots enthusiasts to some of the world's best-known professional racers, Champion is all about helping customers maximize the performance of their vehicles," said Jessica Wynn, global director, digital marketing and strategy, Federal-Mogul Motorparts. "The 'King of the Road' contest recognizes and rewards the passion that fuels today's most exciting vehicles."
Vehicle owners are encouraged to share their entry with friends and family to earn more votes and move on in the competition. The 10 2014 winners, including grand-prize winner Tim Kowalchick of Jacksonville, Fla., and his 1967 Chevrolet Camaro, also can be found at www.AlwaysAChampion.com.
Champion spark plugs are a leading choice of talented drivers, engine builders and teams in virtually every form of engine-driven competition, including professional stock car racing, NHRA® drag racing, local and regional circle track competition, and motorcycle, boat and snocross events. The Champion brand today represents a broad portfolio of additional products, including wipers, filters and chemical additives.
To learn more about Champion products and programs, please visit www.AlwaysaChampion.com. Like Champion on Facebook at www.facebook.com/ChampionSparkPlugs, and follow the brand on Twitter at www.twitter.com/ChampionPlugs.
Federal-Mogul Holdings Corporation (NASDAQ: FDML) is a leading global supplier of products and services to the world's manufacturers and servicers of vehicles and equipment in the automotive, light, medium and heavy-duty commercial, marine, rail, aerospace, power generation and industrial markets. The company's products and services enable improved fuel economy, reduced emissions and enhanced vehicle safety.
Federal-Mogul operates two independent business divisions, each with a chief executive officer reporting to Federal-Mogul's Board of Directors.
Federal-Mogul Motorparts sells and distributes a broad portfolio of products through more than 20 of the world's most recognized brands in the global vehicle aftermarket, while also serving original equipment vehicle manufacturers with products including braking, chassis, wipers and other vehicle components. The company's aftermarket brands include ANCO® wiper blades; Champion® spark plugs, wipers and filters; AE®, Fel-Pro®, FP Diesel®, Goetze®, Glyco®, Nüral®, Payen® and Sealed Power® engine products; MOOG® steering and suspension parts; and Ferodo®, Jurid® and Wagner® brake products.
Federal-Mogul Powertrain designs and manufactures original equipment powertrain components and systems protection products for automotive, heavy-duty, industrial and transport applications.
Federal-Mogul was founded in Detroit in 1899 and maintains its worldwide headquarters in Southfield, Michigan. The company employs nearly 50,000 in 34 countries. For more information, please visit www.federalmogul.com.
Drew Shippy (Federal-Mogul Motorparts) - 330.688.3500
Susan Fisher (Federal-Mogul Motorparts) - 248.354.0926
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Source: Federal-Mogul Corporation via Globenewswire