Press Release

Centre to create more than 900 jobs in the next five years

May 25, 2011:

Slough – 25th May 2011: Amazon today announced that more than 900 new permanent and temporary jobs will be created over the next five years with the opening of a new customer service centre at Waverley Gate, Edinburgh.

The new centre will handle both internet and telephone customer queries for Amazon.co.uk including technical support for Amazon Kindle and MP3.

"As our business continues to grow and we move into new areas like Grocery, Sports and Clothing, our customer services support needs to expand as well," said Allan Lyall, Vice President of European Operations and Customer Service at Amazon. "Edinburgh is an outstanding location, providing us with access to a highly-skilled workforce who will help us to achieve the high standards of customer service that shoppers at Amazon.co.uk expect."

The new customer service centre in Edinburgh will open in August, just a matter of months before Amazon’s new 1 million sq ft fulfilment centre in Dunfermline. The new fulfilment centre, which will open before the end of 2011, will create 750 new jobs along with 1500 further temporary roles during the busy Christmas period.

"Scotland has been home to a number of Amazon fulfilment centres for many years and we are delighted to be expanding our operations within the country with a new customer service centre and fulfilment facility," continued Allan Lyall.

"Amazon is globally recognised as a leader in online retail and I am delighted that the company is expanding its Scottish operations with the creation of a new customer services centre in Edinburgh," said First Minister Alex Salmond. "Amazon has a substantial presence in Scotland and this announcement is testament to the quality, strength and skills of its Scottish workforce. This news provides a significant boost to the local economy, creating 900 jobs in the heart of Edinburgh and demonstrates the company’s commitment to working in Scotland."

"The Scottish Government, Scottish Development International and Scottish Enterprise are working hard to attract new jobs and investment to communities across the country," First Minister Alex Salmond stated. "This announcement reinforces and supports our message that Scotland is an attractive and competitive destination for major global companies to invest and do business."

An Amazon software development centre, responsible for devising, creating and developing major features for Amazon customers worldwide, is also situated at Waverley Gate. Anyone interested in applying for a role at the new customer service centre or the development centre should visit the careers section of the Amazon.co.uk website at www.amazon.co.uk/careers.

-ends-

For further information please contact the Amazon.co.uk Ltd press office on 020 8636 9280.

Ben Howes

M: 07899 897641

E: pressoffice@amazon.co.uk

About Amazon.co.uk
Amazon.co.uk opened its virtual doors in October 1998 and strives to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavours to offer its customers the lowest possible prices.

Amazon.co.uk and other sellers offer millions of new, refurbished and used items in categories such as Baby, Books, Car & Motorbike, Clothing, DIY & Tools, DVD, Electronics & Photo, Grocery, Health & Beauty, Home & Garden, Jewellery, MP3, Music, Musical Instruments & DJ, Office, PC, Pet Supplies, Shoes, Software, Sports & Leisure, Toys & Games, Video Games and Watches.

Kindle and Kindle 3G are the revolutionary portable readers that wirelessly download books, magazines, newspapers, blogs and personal documents to a crisp, high-resolution electronic ink display that looks and reads like real paper. Kindle 3G utilises the same 3G wireless technology as advanced mobile phones, so users never need to hunt for a Wi-Fi hotspot. Kindle is the #1 bestselling product across the millions of items sold on Amazon.com.

Amazon Web Services provides Amazon's developer customers with access to in-the-cloud infrastructure services based on Amazon's own back-end technology platform, which developers can use to enable virtually any type of business.

Amazon.co.uk is a trading name for Amazon EU S.a.r.l, Amazon Services Europe S.a.r.l and Amazon Media EU S.a.r.l. All three are wholly owned subsidiaries of global online retailer Amazon.com, Inc (NASDAQ:AMZN), located in Seattle, Washington.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, www.amazon.cn, and www.amazon.it. As used herein, “Amazon.com,” “we,” “our” and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements
This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.