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Best Buy® Keeps Holiday Deals Rolling with Cyber Two-Day Sale and Return of Free Smartphone Sales Event Through December

BestBuy.com offers exclusive deals and free $10 e-gift card on store pickup orders of $100 or more
Best Buy Mobile offers a wide range of free smartphones across all major carriers

MINNEAPOLIS, Nov. 27, 2011 - Best Buy Co. (NYSE: BBY) today announced that it is getting a jump start on Cyber Monday, unleashing exclusive online deals today, Sunday, Nov. 27 with two-day Cyber specials on the season's top technology gifts.  In addition to amazing online deals in all departments, customers who use store pickup and spend $100 or more will receive a free $10 e-gift card redeemable in-store or online.[i] While this is a limited time offer for qualifying BestBuy.com orders placed today & Monday, Nov. 28, BestBuy.com continues to offer free shipping on everything through Dec 27.

Continuing the savings, Best Buy Mobile, is bringing back its popular Free Smartphone Sales Event for the second straight year, offering a choice of the hottest smartphones across Verizon, AT&T and Sprint for free with two-year activation every day from now, through December. Customers can also choose from great offers on T-Mobile phones online.

"Our customers continue to tell us that they enjoy the convenience of going online for the best deals on the latest tech gifts, and our goal is to give them as many reasons as possible to choose Best Buy and check back often," said Mike Vitelli, president of Best Buy. "From free smartphones and free shipping on everything, to unbeatable cyber deals on a wide range of products, we're committed to meeting our customers' needs with one of a kind convenience and unparalleled selection." 

Two-Day Cyber Sale
As part of the 2-day Cyber Sale, Best Buy is discounting select items online including:

  • Save $1,200 on Samsung  28 cu Ft 4 Door Stainless Refrigerator - sale price $1,799
  • Acer 10" Iconia Tab for $229.99
  • Toshiba laptop with AMD E-300 processor, 2GB DDR3 memory, 320GB hard drive and 15.6" display for $279.99
  • Buy any Sims 3 base, expansion, or stuff pack, get the second Sims item free! (Free item must be of equal/lesser value)
  • Free AT&T HTC Titan with two-year activation - save $199.99
  • Save $100 on Any Blackberry Bold, on any carrier
  • Sony Cyber-Shot W570 16.1 Megapixel Camera for $99.99-Save $60
  •  Save $860 on the Samsung 46" Class LED 1080p 120Hz Smart 3D HDTV's with an Xbox 360 4GB Console with Kinect(TM) and 2 Pairs of Samsung 3D Glasses for only $1496.99.  Step up a 55" screen size for $1999.96 and save $1160  (available through 12/3, in stores and online).

To learn more about the special offers and hot deals that will be featured as part of the sale event, visit www.BestBuy.com/cybersale .

Free Smartphones Though December

Back by popular demand, Best Buy Mobile is offering more free smartphones than ever before across all major carriers each day throughout December in all Best Buy stores, Best Buy Mobile standalone stores and online at www.BestBuy.com/mobile. In addition to the free smartphones that will be free all month long, there will be limited time offers on the year's most popular smartphones to be announced throughout the month. The eligible phones, regularly priced up to $199, require activation with two-year agreement and minimum quantities will vary by store.

Here are some of the free smartphones customers can find in stores throughout December:




  • DROID Incredible 2 by HTC - black and white
  • Samsung Stratosphere 4G LTE- black and exclusive white color


  • LG Marquee

Best Buy Eases the Stress of the Season and Offers Consumers a Series of Compelling Holiday Perks
Best Buy edges out the competition this season with a series of hot holiday offers aimed at taking the stress out of holiday shopping.  Stocked with the hottest gifts at the best prices this holiday season, Best Buy's broad selection is enhanced by a robust service-oriented experience in-store and online ensuring customers can buy with confidence. 

  • Free Shipping: From now through Dec. 27, Best Buy will offer free standard shipping on all items purchased on BestBuy.com.  Unlike some retailers, no minimum purchase will be required and free shipping will apply to the more than 400,000 items like computers and accessories, gaming software and hardware and even appliances sold at BestBuy.com -with no exceptions -- for the eight full weeks leading up to and immediately following Christmas Day (Marketplace items excluded).
  • Same-Day Store Pickup:  Customers who want their gifts without delay can order their choice of products on www.bestbuy.com and conveniently pick them up at their local Best Buy store for free the in as little as 45 minutes. Now through Monday, Nov. 28, shoppers will receive a free $10 e-gift card[i] for store pickup orders of $100 or more.
  • Ship-to-Store: Order items from an expanded online assortment and have them shipped free to a local store for easy pickup.
  • Easy Returns: Best Buy takes the hassle out of holiday returns.  Recognizing that sometimes the perfect gift may be a duplicate or not quite as perfect as the giver intended, Best Buy's return policy has been extended for purchases made this holiday shopping season made November 13 thru December 24. Gift purchases can be returned or exchanged now through January 24, 2012. Best Buy also has removed its restocking fee entirely for the holidays, including no fees on special orders.
  • Price Matching: Best Buy customers will enjoy unbeatable prices on hot consumer electronics - guaranteed - this holiday season.  Best Buy will match its local retail store competitors on any identical available product for sale now through December 24, 2011 (November 24 Thanksgiving Day through November 28 Cyber Monday excluded).  Best Buy customers who make a purchase during those dates also will have the peace of mind that, should Best Buy or a local retail store competitor reduce the price before January 24, 2012, Best Buy will match the new lower price - just let us know[ii].    
    • Financing: The company's no-interest financing is available storewide and online without exclusions, including 18 months for all purchases of $429 and above, a full year for all purchases of $299 and above, and six months for all purchases of $149 and above.  Additionally, for all home theater purchases totaling $899 and up, shoppers can receive 36 month interest free financing[iii].

About Best Buy Mobile
Best Buy Mobile was founded in 2006 with a goal of changing the way consumers shop for and purchase mobile phones in America. Today, Best Buy Mobile is in every Best Buy store and also has 277 Best Buy Mobile specialty stores around the country. Best Buy Mobile features one of the largest selections of carriers, handsets and accessories available anywhere. Employees undergo at least 80 hours of intensive training, as well as continuing education on mobile phone technology and trends to help customers get the most of their mobile phones. For more information about Best Buy Mobile, visit www.bestbuy.com/mobile or http://www.bestbuymobile.com/.

About Best Buy Co., Inc.
Best Buy Co., Inc. (NYSE: BBY) is a leading multi-channel global retailer and developer of technology products and services. Every day our employees - 180,000 strong - are committed to helping deliver the technology solutions that enable easy access to people, knowledge, ideas and fun. We are keenly aware of our role and impact on the world, and we are committed to developing and implementing business strategies that bring sustainable technology solutions to our consumers and communities. For information about Best Buy, visit www.bby.com and to shop at Best Buy, visit www.bestbuy.com.

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  • Valid on BestBuy.com orders totaling $100 or more using Store Pickup placed on Sunday Nov 27th and Monday Nov 28th.  Limit one $10 e-gift card per customer.  Valid email address must be provided when ordering to receive the e-gift card.  E-gift cards distributed by CashStar, Inc and will be emailed 48-72 hours after order is picked up.  E-gift card may be redeemed online and in-store.  Offer available for Friends & Family Pickup and Ship-to-Store Pickup options.  Not valid if order is cancelled or on item(s) that are not available for Store Pickup.  Excludes Marketplace items.
  • Best Buy will match the price if you find a lower price on an identical available product at a local retail competitor's store, a local Best Buy Retail Store or BestBuy.com. Simply let us know when you are making your purchase or during the return and exchange period. Perfect Match Promise products have an extended 60-day price match period. The Guarantee does not apply to: Our competitors' website prices, offers that include financing, bundling of items, free items, pricing errors, mail-in offers, competitors' service prices, items that are advertised as limited-quantity,out of stock, open-box, clearance, refurbished/used items, BestBuy.com Midnight Sale and special hour sale events, BestBuy.com Outlet Center and Marketplace items, and items for sale Thanksgiving Day through the Monday after Thanksgiving.
  • $429/18 months, $299/12 months, $149/six months min. total purchase required. Minimum Payments required. Offer valid at BestBuy.com(R) and in Best Buy(R) stores.  On approved purchases on the Best Buy consumer credit card. HSBC Accts: Min. interest charge = $2. Deferred Interest Info: Variable APRs as of 09/01/2011. Variable Standard APRs: 24.24% - 27.99%; Variable Penalty APRs: 29.24% - 29.99%. Chase Accts:  Call 1-800-477-6761 or review your cardmember agreement for more information about Deferred Interest (with payments) promotional financing available on approved purchases with a Best Buy card from Chase Bank USA. N.A.  Deferred interest will accrue during the no interest period at the APR disclosed in your cardmember agreement or other promotional materials and may be as high as 29.99%.

Media Contact: Jeff Haydock
Manager, Public Relations
(612) 291-6164 or jeff.haydock@bestbuy.com

Erin Bix
Manager, Public Relations
(612) 291-7965 or erin.bix@bestbuy.com

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