|Liz Claiborne And Best Buy – Where Fashion Meets Function
Responding to customer needs, Best Buy and Liz Claiborne team up
on exclusive electronic accessories
New York, NY: August 15, 2007 – Fashion meets function as Liz Claiborne Accessories and Best Buy introduce a new line of consumer electronic accessories available exclusively through U. S. Best Buy stores and online at www.bestbuy.com.
Liz Claiborne’s classic design and signature accents combine with Best Buy’s industry expertise and customer-focused philosophy to create a collection of consumer electronic accessories perfect for the stylish woman on-the-go. An extensive offering of laptop bags and sleeves, business totes, cell phone cases, MP3 cases and camera cases will be available in a variety of designs and fabrics, including luxe leathers, jacquard patterns and metallic and patent finishes. A complete assortment of collections and styles will be available this October in approximately 250 U. S. Best Buy store locations and at www.bestbuy.com. Retail prices range from $24.99 to $199.99.
"We view this partnership as an excellent opportunity to bring the Liz Claiborne aesthetic to the consumer electronics industry by creating fashionable accessories for the items we can’t live without in this hi-tech world," said Dina Battipaglia, president, Liz Claiborne Accessories. "Best Buy is recognized for the variety and quality of its product offering and is a true leader in the marketplace."
"We know many of our customers want technology to be more than a simple necessity, they want their devices to reflect their sense of style," said Liz Haesler, vice president at Best Buy. "By working with Liz Claiborne we are bringing new options to our customers who are looking for both function and fashion."
About Liz Claiborne Inc.
Liz Claiborne Inc. designs and markets an extensive range of branded women's and men's apparel, accessories and fragrance products. Our diverse portfolio of quality brands - available domestically and internationally via wholesale and retail channels - consistently meets the widest range of consumers’ fashion needs, from classic to contemporary, active to relaxed and denim to streetwear. For more information visit www.lizclaiborneinc.com.
About Best Buy Co., Inc.
Best Buy Co., Inc. (NYSE:BBY) operates a global portfolio of brands with a commitment to growth and innovation. Our employees strive to provide customers around the world with superior experiences by responding to their unique needs and aspirations. We sell consumer electronics, home-office products, entertainment software, appliances and related services through approximately 1,200 retail stores across the United States, throughout Canada and in China. Our multi-channel operations
include: Best Buy (BestBuy.com, BestBuy.ca and BestBuy.com.cn), Future Shop (FutureShop.ca), Geek Squad (GeekSquad.com and GeekSquad.ca), Pacific Sales Kitchen and Bath Centers (PacificSales.com), Magnolia Audio Video (Magnoliaav.com), Jiangsu Five Star Appliance Co. (Five-Star.cn) and Speakeasy (Speakeasy.net). Best Buy supports the communities in which its employees work and live through volunteerism and grants that benefit children and education.