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The Howard Hughes Corporation® Signs Momofuku as Part of the Ongoing Transformation of the Seaport District

Momofuku will Join Jean-Georges Within the Seaport District’s Pier 17 in Lower Manhattan

 

NEW YORK (March 29, 2016) - The Howard Hughes Corporation® (NYSE: HHC) announced today that The Momofuku Group will open a new restaurant concept in the revitalized Seaport District in  the new Pier 17 building. The Momofuku Group, founded by Michelin-starred and James Beard Award-winning Chef David Chang, has gained world-wide recognition for their innovative cuisine while supporting local, sustainable farmers and food purveyors.

 

The Momofuku restaurant, along with the previously announced Jean-Georges restaurant, will both be located on the first level in the Pier 17 building currently under construction. This marks the first time that highly acclaimed chefs David Chang and Jean-Georges will open in the same building. The  new Momofuku restaurant will be a part of the Seaport District which will encompass seven buildings on several city blocks totaling more than 365,000 square feet filled with cutting edge dining, shopping, entertainment and cultural offerings that will make the district one of New York City’s premier destinations. Momofuku and Jean-Georges are the first to be announced in what will become an unparalleled range of dining choices by the most notable restaurateurs designed to attract locals and tourists to return and rediscover the iconic and historic neighborhood. 

 

“Signing Momofuku continues the Seaport District’s transformation into an anchor for the growing Lower Manhattan community and one of the ultimate destinations for unique culinary, fashion and entertainment experiences in New York City,” said David R. Weinreb, Chief Executive Officer of The Howard Hughes Corporation. “Being one of the top innovators in the industry, David Chang and Momofuku are a natural fit for the Seaport District given its prominence as the original commercial hub and birthplace of innovation in the city.”

 

Established by chef and founder David Chang in 2004 with the opening of Momofuku Noodle Bar in New York City, Momofuku has grown to include locations in Sydney, Toronto and Washington, DC. Momofuku currently has a total of thirteen restaurants, a bakery with multiple locations established by award-winning pastry chef Christina Tosi (Milk Bar), two bars and a Culinary Lab. David Chang has been honored with awards from Food & Wine and Bon Appétit and was also one of the TIME 100, a GQ Man of the Year and has received five James Beard Awards.

 

“I'm so excited to be part of the revitalization of the storied Seaport District that is becoming a hub for cutting edge food concepts in Lower Manhattan,” said David Chang, Momofuku chef and founder. “We're going to be in great company with Jean-Georges as our neighbor and are looking forward to growing with the thriving downtown community.” 

 

Committed to creating a distinct destination for New Yorkers and visitors alike while work progresses toward the grand opening, The Howard Hughes Corporation has curated a number of installations and activations as a glimpse into the future transformation of the district. These include a fashion pop-up shop, Seaport Studios, last year’s Seaport Culture District and the only Smorgasburg outpost in Manhattan during the summer months. The transformed Seaport District will offer the ultimate cinematic experience with iPic Theaters opening a movie and dinner theater in the Fulton Market Building in late 2016 and McNally Jackson Books, a popular New York independent bookseller, opening in Schermerhorn Row on the cobblestoned streets of the Historic District in 2017.

 

For additional information, visit SeaportDistrict.NYC, and follow the Seaport District on Instagram, Twitter and Facebook.

 

About The Seaport District

The Seaport District, New York City’s oldest new neighborhood, is located on the East River in Lower Manhattan with unparalleled views of the Brooklyn Bridge, Statue of Liberty and the city’s iconic skyline. The rich history as New York’s original commercial hub and its storied waterfront location make the Seaport District one of New York City’s most unique settings. Travel+Leisure recently named the Seaport the 22nd most visited tourist attraction in the world. The Seaport District is being revitalized by The Howard Hughes Corporation into a top destination in New York City for unique culinary, fashion, entertainment and cultural experiences. An essential part of New York for over 300 years, the re-envisioned Seaport District will continue to function as a much-needed community anchor for the rapidly growing population of Lower Manhattan.

 

About The Howard Hughes Corporation®

The Howard Hughes Corporation owns, manages and develops commercial, residential and mixed-use real estate throughout the U.S. Our properties include master planned communities, operating properties, development opportunities and other unique assets spanning 16 states from New York to Hawai‘i. The Howard Hughes Corporation is traded on the New York Stock Exchange as HHC with major offices in New York, Columbia, MD, Dallas, Houston, Las Vegas and Honolulu. For additional information about HHC, visit www.howardhughes.com, or find us on Facebook, Twitter, Instagram, and LinkedIn.

                          

Safe Harbor Statement

Statements made in this press release that are not historical facts, including statements accompanied by words such as “will,” “believe,” “expect,” “enables,” “realize”, “plan,” “intend,” “assume,” “transform” and other words of similar expression, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on management’s expectations, estimates, assumptions, and projections as of the date of this release and are not guarantees of future performance. Actual results may differ materially from those expressed or implied in these statements. Factors that could cause actual results to differ materially are set forth as risk factors in The Howard Hughes Corporation’s filings with the Securities and Exchange Commission, including its Quarterly and Annual Reports. The Howard Hughes Corporation cautions you not to place undue reliance on the forward-looking statements contained in this release. The Howard Hughes Corporation does not undertake any obligation to publicly update or revise any forward-looking statements to reflect future events, information or circumstances that arise after the date of this release.

 

 

 

 

Contacts

Adrianna Lauricella
ALISON BROD PUBLIC RELATIONS
Adrianna@alisonbrodpr.com
212-230-1800

Dara Schopp
ALISON BROD PUBLIC RELATIONS
Dara@alisonbrodpr.com
212-230-1800

Caryn Kboudi
The Howard Hughes Corporation
caryn.kboudi@howardhughes.com
214-741-7744

Lincoln Palsgrove
The Howard Hughes Corporation
lincoln.palsgrove@howardhughes.com
646-822-6930  

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding The Howard Hughes Corporation's business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the Company's Annual Report or Form 10-K for the most recently ended fiscal year.