Glu Mobile Launches First Real-Money Gambling Offering with Probability
Mobile slot game featuring intellectual property from Glu's popular Samurai vs. Zombies Defense is immediately available in the UK
San Francisco, Calif. - Mar. 12, 2012 - Glu Mobile Inc. (NASDAQ: GLUU), a leading global developer and publisher of freemium games for smartphone and tablet devices, today announced the availability of the company's first real-money mobile gambling offering through Probability plc, the mobile entertainment gambling provider. The mobile slot game features intellectual property from Glu's popular Samurai vs. Zombies Defense and is made available to mobile real-money gamers in the UK through Probability's distribution network.
"We are pleased to expand our mobile portfolio to include real-money gambling. We anticipate that real-money gambling will continue to gain momentum globally and believe that with this offering, Glu is well positioned to capitalize to the extent that additional markets adjust regulations," said Niccolo de Masi, Chief Executive Officer of Glu Mobile. "We plan to leverage Probability's extensive partner network to further extend Glu's successful original IP to new demographics."
Glu and Probability entered into a strategic relationship for real-money gambling in 2012 and plan to offer additional Glu-branded mobile gambling games. Glu original IP-branded casino games will be offered as part of the Probability portfolio and will be offered to a broad range of Probability's partners such as Paddy Power, William Hill, and Probability's white label partners.
The relationship is structured so that Probability provides a comprehensive operational role, accepting all regulatory responsibilities.
Cautions Regarding Forward-Looking Statements
This news release contains forward-looking statements, including that as we anticipate that real-money gambling will continue to gain momentum globally; our belief that Glu is well positioned to capitalize to the extent that additional markets adjust regulations; that we plan to leverage Probability's extensive partner network to further extend Glu's successful original IP to new demographics; and our expectation that Glu's original IP-branded casino games will be offered as part of the Probability portfolio and will be offered to a broad range of partners such as Paddy Power, William Hill and Probability white label partners. These forward-looking statements are subject to material risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements. Investors should consider important risk factors, which include: the risk that real-money mobile gaming does not grow as significantly as we anticipate or does not expand to additional markets; the risk that consumer demand for smartphones and tablets does not grow as significantly as we anticipate or that we will be unable to capitalize on any such growth; the risk that we do not realize the expected benefits from our strategic relationship with Probability; and other risks detailed under the caption "Risk Factors" in our Form 10-Q filed with the Securities and Exchange Commission on November 9, 2012 and our other SEC filings. You can locate these reports through our website at http://www.glu.com/investors. We are under no obligation, and expressly disclaim any obligation, to update or alter our forward-looking statements whether as a result of new information, future events or otherwise.
Glu Mobile (NASDAQ:GLUU) is a leading global developer and publisher of freemium games for smartphone and tablet devices. Glu is focused on creating compelling original IP games such as CONTRACT KILLER, GUN BROS, DEER HUNTER, BLOOD & GLORY, and SAMURAI VS. ZOMBIES DEFENSE on a wide range of platforms including iOS, Android, Windows Phone, Google Chrome, and MAC OS. Glu's unique technology platform enables its titles to be accessible to a broad audience of consumers globally. Founded in 2001, Glu is headquartered in San Francisco with a major office outside Seattle, and international locations in Canada, China, and Russia. Consumers can find high-quality entertainment wherever they see the 'g' character logo or at www.glu.com. For live updates, please follow Glu via Twitter at www.twitter.com/glumobile or become a Glu fan at Facebook.com/glumobile.
Founded in 2004 and headquartered in London, Probability is the largest direct-to-mobile gambling service in the UK, serving both B2B and B2C audiences. The company holds gambling licenses in Gibraltar and Italy, and gambling operations are hosted in Gibraltar. Probability shares trade on the AIM market of the London Stock Exchange with the symbol PBTY.
GUN BROS, DEER HUNTER, BLOOD & GLORY, SAMURAI VS. ZOMBIES DEFENSE, GLU, GLU MOBILE and the 'g' character logo are trademarks of Glu Mobile Inc.
Glu Mobile Inc.