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Hertz Remembers Carroll Shelby

Hertz Commemorates an Iconic Automotive Relationship that Spanned Five Decades

PARK RIDGE, N.J., May 15, 2012 /PRNewswire/ -- Carroll Shelby brought muscle cars to car renters throughout the US, forming an iconic partnership with The Hertz Corporation (NYSE: HTZ), and he will always be remembered as a driving force behind Hertz's 1966 Rent A Racer program and, more recently, Hertz's custom-made Shelby GT-H showcase car.

"Hertz has the most diverse driving options in the car rental industry, including a history of offering exciting sports and muscle cars," commented Hertz Chairman and Chief Executive Officer, Mark P. Frissora.  "The genesis of our focus on driving performance and fun can be traced directly to the partnership formed with Carroll Shelby more than 45 years ago. Carroll partnered with us on the Hertz Rent A Racer program, the forerunner to today's Adrenaline Collection, with the introduction of the Shelby GT350H,  and in 2006 we teamed up to introduce the Shelby GT-H.  An automotive visionary and a true gentleman, Carroll had a passion for making high-powered driving performance available to all Americans.  We at Hertz will ensure Carroll's impact on the U.S. automotive industry and legacy lives on and we're honored to have played a role in bringing Mustang driving excitement to rental customers throughout the US."

More than 45 years ago, Carroll Shelby and The Hertz Corporation developed an ingenious plan to provide high-performance, special-edition Shelby Mustangs to rental customers who were also serious car enthusiasts. Ford supplied the Mustangs with V-8 engines and mostly automatic transmissions, Shelby added extra performance and style, and Hertz gave the public access to unique driving experiences which would otherwise be confined to a racetrack. Today, the story of the Shelby/Hertz "Rent-A-Racer" is part of automotive history and surviving Shelby GT350H Mustangs are among the most sought-after collector cars in the world.

In a throwback to the famed Shelby GT350H "Rent-A-Racer" program from the 1960s, Hertz, Shelby and Ford partnered to produce a special run of performance-modified Ford Mustang GTs – designated the Shelby GT-H, "H" for "Hertz" – that were available for rent exclusively through Hertz. Approximately 500 units were available at select Hertz airport locations throughout the US.

At the launch in 2006, Carroll Shelby commented:

"Like the original Hertz cars, the Ford Shelby GT-H will be fun to drive.  We started with a terrific Mustang and modified it with some Ford go-fast parts and gave it a distinct look for Shelby-style driving. Whoever gets the opportunity to rent one of these unique cars will get an experience of a lifetime."

About The Hertz Corporation

Hertz is the largest worldwide airport general use car rental brand, operating from approximately 8,500 corporate and licensee locations in approximately 150 countries in North America, Europe, Latin America, Asia, Australia, Africa, the Middle East and New Zealand. Hertz is the number one airport car rental brand in the U.S. and at 119 major airports in Europe. In addition, the Company has sales and marketing centers in 60 countries which promote Hertz business both within and outside such country. Product and service initiatives such as Hertz Gold Choice, Hertz #1 Club Gold®, NeverLost® customized, onboard navigation systems, Sirius XM Satellite Radio, and unique cars and SUVs offered through the Company's Adrenaline Prestige and Green Traveler Collections, set Hertz apart from the competition. In 2008, the Company entered the global car sharing market with its service now referred to as Hertz On Demand which rents cars by the hour and/or by the day, at various locations in the U.S., Canada and Europe.  Hertz also operates one of the world's largest equipment rental businesses, Hertz Equipment Rental Corporation, offering a diverse line of rental equipment, from small tools and supplies to earthmoving equipment, as well as new and used equipment for sale, to customers ranging from major industrial companies to local contractors and consumers, from approximately 315 branches in the United States, Canada, China, France, Spain, Italy and Saudi Arabia, as well as through its international licensees.  Hertz also owns Donlen Corporation, based in Northbrook, Illinois, which is a leader in providing fleet leasing and management services.

To make car rental reservations or for more information, customers can call their travel agent, or call Hertz toll-free at 1-800-654-3001. Information and reservations are also available on the web at http://www.hertz.com/.

SOURCE The Hertz Corporation

Paula Rivera, +1-201-307-2824, privera@hertz.com


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Disclaimer

ADDITIONAL INFORMATION

This communication relates to the offer (the "Offer") by HDTMS, Inc. ("HDTMS"), a wholly owned subsidiary of Hertz, to exchange each issued and outstanding share of common stock (including the associated preferred stock purchase rights) of Dollar Thrifty for $57.60 in cash and 0.8546 shares of Hertz common stock. The Offer is scheduled to expire at 12:00 midnight, New York City time, on November 1, 2011, unless further extended by HDTMS. Any extension of the expiration date will be made by public announcement no later than 9:00 a.m., New York City time, on the first business day after the previously scheduled expiration date. This communication is for informational purposes only and does not constitute an offer to exchange, or a solicitation of an offer to exchange, shares of Dollar Thrifty common stock, nor is it a substitute for the Tender Offer Statement on Schedule TO or the Prospectus/Offer to Exchange included in the Registration Statement on Form S-4 (Reg. No. 333-174042) (collectively, with the accompanying Letter of Transmittal and related documents and as amended from time to time, the "Exchange Offer Documents") filed by Hertz with the Securities and Exchange Commission (the "SEC"). The SEC declared the Registration Statement related to the Offer effective on June 1, 2011. The Offer is made only through the Exchange Offer Documents.

Security holders and investors may obtain any of the foregoing documents for free by visiting EDGAR on the SEC website at www.sec.gov or by calling Innisfree M&A Incorporated toll-free at (877) 456-3507. INVESTORS AND SECURITY HOLDERS ARE URGED TO READ THESE DOCUMENTS AND OTHER RELEVANT MATERIALS AS THEY BECOME AVAILABLE, BECAUSE THEY WILL CONTAIN IMPORTANT INFORMATION.

FORWARD-LOOKING STATEMENTS

Certain statements contained herein constitute forward-looking statements. These statements are based on the current expectations and beliefs of Hertz and are subject to a number of risks, uncertainties and assumptions that could cause actual results to differ materially from those described in the forward-looking statements. All statements other than statements of historical fact are statements that could be deemed forward-looking statements. Risks, uncertainties and assumptions include the possibility that (1) Hertz may be unable to obtain regulatory approvals required for the Offer or may be required to accept conditions that could reduce the anticipated benefits of the Offer as a condition to obtaining regulatory approvals; (2) Dollar Thrifty stockholders may not tender a sufficient number of shares into the Offer or Hertz may otherwise be unable to consummate the Offer; (3) the length of time necessary to consummate the Offer may be longer than anticipated; (4) problems may arise in successfully integrating the businesses of Hertz and Dollar Thrifty and Hertz may not realize the anticipated synergies and other benefits following the Offer; (5) the Offer may involve unexpected costs; (6) the Hertz and Dollar Thrifty businesses may suffer as a result of uncertainty surrounding the Offer; and (7) Hertz and/or Dollar Thrifty may be adversely affected by the other risks described in the SEC reports of Hertz and Dollar Thrifty. Because forward-looking statements involve risks and uncertainties, actual results and events may differ materially from results and events currently expected by Hertz. Hertz assumes no obligation and expressly disclaims any duty to update the information contained herein except as required by law.