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Hertz Introduces 11 New NeverLost® My Explore(TM) Travel Apps

My Explore Companion Apps Integrate Mobile Technology with Online Trip Planning and In-Car GPS

PARK RIDGE, N.J. and PLANO, Texas, April 18, 2012 /PRNewswire via COMTEX/ --The Hertz Corporation (NYSE: HTZ) and Navigation Solutions, a wholly-owned subsidiary of Hertz, announce the launch of 11 new travel apps for the iPhone. The apps are part of a suite of travel planning tools designed to make creating itineraries and experiencing cities easier and more exciting. Consumers can download their first app for free; each additional app is 99 cents.

"NeverLost's My Explore apps feature custom content and cutting-edge technology that fully leverage Navigation Solutions' knowledge of the travel market," commented Mark P. Frissora, Hertz Chairman and Chief Executive Officer. "Hertz's focus is always on the customer experience. By taking an all-encompassing approach with our technology, we are able to enhance the Hertz customer experience beyond the car, making Hertz NeverLost a complete travel solution that no other competitor can offer."

Hertz NeverLost® My Explore(TM) debut cities include: Dallas-Fort Worth, Las Vegas, Los Angeles, Miami-West Palm Beach, New York, Sacramento-Northern California, Orlando, San Diego, San Francisco Bay Area, Boston and Washington, D.C.

Ideal for business and leisure travelers, each app has six custom categories: Explore, Top Must See, Events, Favorites, Tours and Neighborhoods. Highlights include:

  • Tours: Rediscover a city with unique tours. In Dallas, follow the footsteps of the notorious outlaws "Bonnie and Clyde". Or, while traveling in San Francisco, visit the infamous Alcatraz.
  • Local Neighborhoods: My Explore apps allow travelers to explore niche neighborhoods like New York City's Little Italy to locate that quaint shop or cozy Italian restaurant you wouldn't find otherwise.
  • Events: In town for just a short trip? The apps can help you find a fun special event, updated weekly, or pick a top, must-see attraction like Boston's Faneuil Hall.

Other features include Augmented Reality, customized voice narratives and text descriptions for must-see sites, tours, shopping, neighborhoods, favorites and restaurants, access to a 5-day forecast, as well as the latest iconic city images and a way to share your experience via Facebook and Twitter.

The first app in the series, My Explore Hawaii, covered the Hawaii travel market on the islands of Oahu, Maui, Kauai, and Big Island, and originally launched in May 2011. Additional cities are expected to be added mid-year for a total of 18 My Explore cities.

The My Explore app complements Hertz NeverLost navigation unit with download codes for easy transfer of information to the unit and routing. Hertz NeverLost is available upon request in select Hertz vehicles for $12.99 per day, which is supported by free online trip planning at http://www.neverlost.com/

Unique to Hertz NeverLost travel services is access to free, concierge-style customer service that offers live travel support. Travel experts can be reached at 1-800-823-2547 from 6:30 a.m. to midnight, seven days a week, for help with trip planning, tips and re-routing of any travel plans. Pre-planned trips or last-minute travel changes can be wirelessly sent to the car for seamless and stress-free travel.

My Explore city apps are only available on the iPhone and in the iTunes store. The first app is free, with additional city map priced at $0.99 each. To download the app for free, click on the link: http://bit.ly/IYKyMA.

Visit My Explore on Twitter www.twitter.com/myexplore and on Facebook at www.facebook.com/myexplore.

About Navigation Solutions LLC
Plano, TX-based Navigation Solutions, a wholly-owned subsidiary of The Hertz Corporation, is the developer of the Hertz NeverLost® travel system, a user-friendly and customizable route-guidance system that provides turn-by-turn audio and visual driving directions to virtually any destination in the United States, Canada and Puerto Rico as well as online travel planning. NeverLost also develops and markets customized destination-specific smartphone mobile applications for travel under the My Explore(TM) mobile app brand.

About The Hertz Corporation
Hertz is the largest worldwide airport general use car rental brand, operating from approximately 8,500 corporate and licensee locations in approximately 150 countries in North America, Europe, Latin America, Asia, Australia, Africa, the Middle East and New Zealand. Hertz is the number one airport car rental brand in the U.S. and at 119 major airports in Europe. In addition, the Company has sales and marketing centers in 60 countries which promote Hertz business both within and outside such country. Product and service initiatives such as Hertz Gold Choice, Hertz #1 Club Gold®, NeverLost® customized, onboard navigation systems, Sirius XM Satellite Radio, and unique cars and SUVs offered through the Company's Adrenaline Prestige and Green Traveler Collections, set Hertz apart from the competition. In 2008, the Company entered the global car sharing market with its service now referred to as Hertz On Demand which rents cars by the hour and/or by the day, at various locations in the U.S., Canada and Europe. Hertz also operates one of the world's largest equipment rental businesses, Hertz Equipment Rental Corporation, offering a diverse line of rental equipment, from small tools and supplies to earthmoving equipment, as well as new and used equipment for sale, to customers ranging from major industrial companies to local contractors and consumers, from approximately 315 branches in the United States, Canada, China, France, Spain, Italy and Saudi Arabia, as well as through its international licensees. Hertz also owns Donlen Corporation, based in Northbrook, Illinois, which is a leader in providing fleet leasing and management services.

To make car rental reservations or for more information, customers can call their travel agent, or call Hertz toll-free at 1-800-654-3001. Information and reservations are also available on the web at http://www.hertz.com/.

http://www.hertz.com/

http://www.neverlost.com/

SOURCE The Hertz Corporation


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Disclaimer

ADDITIONAL INFORMATION

This communication relates to the offer (the "Offer") by HDTMS, Inc. ("HDTMS"), a wholly owned subsidiary of Hertz, to exchange each issued and outstanding share of common stock (including the associated preferred stock purchase rights) of Dollar Thrifty for $57.60 in cash and 0.8546 shares of Hertz common stock. The Offer is scheduled to expire at 12:00 midnight, New York City time, on November 1, 2011, unless further extended by HDTMS. Any extension of the expiration date will be made by public announcement no later than 9:00 a.m., New York City time, on the first business day after the previously scheduled expiration date. This communication is for informational purposes only and does not constitute an offer to exchange, or a solicitation of an offer to exchange, shares of Dollar Thrifty common stock, nor is it a substitute for the Tender Offer Statement on Schedule TO or the Prospectus/Offer to Exchange included in the Registration Statement on Form S-4 (Reg. No. 333-174042) (collectively, with the accompanying Letter of Transmittal and related documents and as amended from time to time, the "Exchange Offer Documents") filed by Hertz with the Securities and Exchange Commission (the "SEC"). The SEC declared the Registration Statement related to the Offer effective on June 1, 2011. The Offer is made only through the Exchange Offer Documents.

Security holders and investors may obtain any of the foregoing documents for free by visiting EDGAR on the SEC website at www.sec.gov or by calling Innisfree M&A Incorporated toll-free at (877) 456-3507. INVESTORS AND SECURITY HOLDERS ARE URGED TO READ THESE DOCUMENTS AND OTHER RELEVANT MATERIALS AS THEY BECOME AVAILABLE, BECAUSE THEY WILL CONTAIN IMPORTANT INFORMATION.

FORWARD-LOOKING STATEMENTS

Certain statements contained herein constitute forward-looking statements. These statements are based on the current expectations and beliefs of Hertz and are subject to a number of risks, uncertainties and assumptions that could cause actual results to differ materially from those described in the forward-looking statements. All statements other than statements of historical fact are statements that could be deemed forward-looking statements. Risks, uncertainties and assumptions include the possibility that (1) Hertz may be unable to obtain regulatory approvals required for the Offer or may be required to accept conditions that could reduce the anticipated benefits of the Offer as a condition to obtaining regulatory approvals; (2) Dollar Thrifty stockholders may not tender a sufficient number of shares into the Offer or Hertz may otherwise be unable to consummate the Offer; (3) the length of time necessary to consummate the Offer may be longer than anticipated; (4) problems may arise in successfully integrating the businesses of Hertz and Dollar Thrifty and Hertz may not realize the anticipated synergies and other benefits following the Offer; (5) the Offer may involve unexpected costs; (6) the Hertz and Dollar Thrifty businesses may suffer as a result of uncertainty surrounding the Offer; and (7) Hertz and/or Dollar Thrifty may be adversely affected by the other risks described in the SEC reports of Hertz and Dollar Thrifty. Because forward-looking statements involve risks and uncertainties, actual results and events may differ materially from results and events currently expected by Hertz. Hertz assumes no obligation and expressly disclaims any duty to update the information contained herein except as required by law.