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|GNC and PetSmart Partner to Launch New Line of Pet Vitamins and Supplements|
PHOENIX, May 11, 2010 (BUSINESS WIRE) --PetSmart(R) (NASDAQ: PETM) and General Nutrition Centers, Inc. (GNC) are launching a unique line of dietary supplements designed for dogs and cats. This new line will be made exclusively for PetSmart and available at PetSmart and www.petsmart.com beginning in the fall of 2010.
The GNC and PetSmart partnership recognizes that pet parents want balanced nutrition for their pets, just as they do for themselves. Like people, pets have unique dietary needs depending on their stage in life, and vitamins and supplements can support growth for young pets and provide enhanced nutrition for aging ones.
"These specially-formulated supplements will give our pet parents another unique offering to help them keep their pets healthy and happy and another reason to shop our stores," said Matt McAdam, Vice President of Merchandising. "Working with GNC, the leader in dietary supplements, gives us the opportunity to offer pets and pet parents a superior nutritional product."
GNC Executive Vice President Tom Dowd says the impetus to create the supplements came from customers who repeatedly requested quality products for their pets. "The new pet vitamins represent a true consumer-driven innovation - we saw the need first-hand in our own stores," explains Dowd. "With PetSmart's expertise in pet care and excellent retail capabilities, we knew they were the ideal partner to join us in this venture."
Both companies view the partnership as a strategic, long-term opportunity that sets them apart in the industry. "The vitamins are a one-of-a-kind product backed by two well-established, trusted brands that emphasize to pet parents why PetSmart is their total pet care resource," said McAdam.
PetSmart, Inc. is the largest specialty pet retailer of services and solutions for the lifetime needs of pets. The company employs approximately 45,000 associates and operates more than 1,149 pet stores in the United States and Canada, 162 in-store PetSmart PetsHotel(R) cat and dog boarding facilities, and is a leading online provider of pet supplies and pet care information (http://www.petsmart.com). PetSmart provides a broad range of competitively priced pet food and pet products; and offers complete pet training, pet grooming, pet boarding, PetSmart(R) Doggie Day Camp(SM) pet day care services and pet adoption services. Since 1994, PetSmart Charities, Inc., an independent 501(c)(3) non-profit animal welfare organization and the largest funder of animal welfare efforts in North America, has provided more than $109 million in grants and programs benefiting animal welfare organizations. Through its in-store pet adoption partnership with PetSmart Charities(R), PetSmart has helped save the lives of more than 4 million pets.
GNC, headquartered in Pittsburgh, Pa., a leading global specialty retailer of nutritional products including vitamin, mineral, herbal and other specialty supplements and sports nutrition, diet and energy products. As of December 31, 2009, GNC has more than 6,900 locations, of which more than 5,400 retail locations are in the United States (including 909 franchise and 1,869 Rite Aid franchise store-within-a-store locations) and franchise operations in 47 countries. The Company -- which is dedicated to helping consumers Live Well -- also offers products and product information online at http://www.gnc.com.
SOURCE: PetSmart, Inc.
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