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Philadelphia Becomes Epicenter for Information-Sharing in the Manufacturing Industry

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The 21st annual Automation Fair event from Rockwell Automation draws thousands to learn the latest in manufacturing technologies and trends

PHILADELPHIA, Nov. 7, 2012 — The City of Brotherly Love has become the temporary center of the manufacturing world this week as Rockwell Automation hosts its 21st annual Automation Fair event. The event opened today to more than 9,200 manufacturing business leaders, industry analysts, and technology and service providers from around the world at the Pennsylvania Convention Center.

The show continues tomorrow, wrapping up a week-long series of activities. Customers have access to safety- and process-focused customer events, a global media forum, technology training sessions, seminars, industry-focused forums, in-depth demonstrations, and more than 125 exhibitors showcasing the latest products and solutions from Rockwell Automation and its PartnerNetwork member companies. Attendees are taking advantage of this collective expertise to learn about the latest innovations designed to help optimize their automation investments and achieve their business goals.

“Together with our PartnerNetwork companies, we bring customers an ecosystem of experience and expertise,” said Keith Nosbusch, chairman and CEO, Rockwell Automation. “The Automation Fair event enables customers see how innovative automation technologies can improve their business profitability while optimizing their equipment, production lines, plants and enterprise.”

Process industry customers traded insights at the Process Solutions User Group on Nov. 5 and 6. More than 600 process professionals converged at the Pennsylvania Convention Center to discuss trends and challenges affecting process industries, exchange best practices, and provide valuable feedback to Rockwell Automation on new PlantPAx process automation system features, functions and offerings. Attendees heard from Nancy Youn, director, Global Strategic Alliances, VMware, as she discussed the emergence of virtualization technologies in the process industries. In addition, 29 customer speakers shared how they overcome day-to-day automation challenges using the PlantPAx system.

Process professionals weren’t the only ones taking advantage of the period before the Automation Fair event. More than 300 participants attended the live Safety Automation Forum event on Nov. 6. The user event featured speakers from best-in-class manufacturers, including Kimberly-Clark, machine builder Automatic Handling International, and Grantek Systems Integration Inc., who shared procedures that improve safety, productivity and business performance. In the keynote address, Calvin Beyer, head of manufacturing at Zurich, explained how manufacturers can improve worker safety and boost the bottom line using a risk-management strategy based on leading indicators. Attendees also learned about the latest technologies, legal considerations and regulatory standards for machinery, process and electrical safety applications from industry experts at the American National Standards Institute (ANSI), IFA, and one of the world’s largest corporate law firms, Eversheds LLP. Those unable to attend the forum in person took part in the virtual event online.

Journalists and industry analysts from around the world also convened at the company’s Manufacturing Perspectives global media forum on Nov. 6. In addition to keynotes by Craig Giffi, vice chair and U.S. Leader, Consumer and Industrial Products, Deloitte & Touche USA LLP and Keith Nosbusch, chairman and CEO, Rockwell Automation, industry experts gave their insights on the issues facing today’s smart manufacturers:

These activities, along with the Automation Fair event, provide attendees with a week’s worth of manufacturing wisdom from Rockwell Automation and its comprehensive, global network of partners.

About the Rockwell Automation PartnerNetwork Framework
The Rockwell Automation PartnerNetwork framework offers global manufacturers access to a collaborative network of companies mutually focused on developing, implementing and supporting best-in-breed solutions to achieve plantwide optimization, improve machine performance, and meet sustainability objectives.

About Rockwell Automation
Rockwell Automation, Inc. (NYSE: ROK), the world’s largest company dedicated to industrial automation and information, makes its customers more productive and the world more sustainable. Headquartered in Milwaukee, Wis., Rockwell Automation employs over 22,000 people serving customers in more than 80 countries.

For more information:

Media contacts:
Rebecca Archibald
Rockwell Automation>br> 414.382.1363

Dani Litt
Padilla Speer Beardsley Inc.

Automation Fair, LISTEN. THINK. SOLVE., PartnerNetwork and PlantPAx are trademarks of Rockwell Automation, Inc.
Trademarks not belonging to Rockwell Automation are property of their respective companies.

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