|BUILD-A-BEAR WORKSHOP® Opening in San Antonio, Texas at North Star Mall|
|Guests invited to Operation Stuffed with Hugs to make a free bear for children
of military families.
ST. LOUIS, MO (September 27, 2004) - Build-A-Bear Workshop, Where Best Friends Are Made®, is opening a new location in San Antonio at North Star Mall on Friday, October 29. After opening the premier store in St. Louis, MO in 1997 and then in cities throughout the United States over the last seven years, Build-A-Bear Workshop is bringing its unique entertainment retail concept to its first location in San Antonio, Texas.
Build-A-Bear Workshop is based on the premise that nearly everyone, regardless of age, has a special fondness for stuffed animals. At Build-A-Bear Workshop, Guests choose, stuff, stitch, fluff, name and dress their very own stuffed animals. Hundreds of coordinating outfits and accessories are also available to further personalize new furry friends.
Maxine Clark, Founder and Chief Executive Bear is looking forward to opening at North Star. She notes, "Our plan is always to open in the premier malls across the country, and we will continue this approach as we open at North Star. "We have many Guests from San Antonio who have visited our other stores ask us when we will be opening in their community. Now we will be able to reach even more of our friends in Texas and we are thrilled to be here," says Clark. As part of the grand opening, on Saturday, November 6 Build-A-Bear Workshop® invites Guests to participate in Stuffed with HugsTM and make a bear for free. Two hundred bears will be donated to the USO for distribution to children of military families. By participating in this year's program dubbed Operation Stuffed with Hugs, Guests from age 3 to 103 will give the hug of a teddy bear to children of military families.
Friends 2B Made™
Build-A-Bear Workshop is an interactive, entertainment mall-based retailer
that invites Guests of all ages to create their own customized stuffed animals
through an exciting bear-making process. The first store opened in St. Louis,
Missouri, in 1997, and the company now operates over 160 locations in the USA
with four stores in Canada. Build-A-Bear Workshop® opened its first international
store in Sheffield, England in the fall of 2003, recently opened stores in Japan,
Korea and Denmark and plans to open its first store in Australia later this
year, making it the global leader in the teddy bear business. Based on a survey
compiled by Shopping Centers Today, a publication of the International Council
of Shopping Centers (ICSC), Build-A-Bear Workshop was one of six retailers chosen
and presented with the ICSC "2004 Hot Retailer Award". For more information
on the company and its products call (877) 789-BEAR (2327) or visit the company's
award-winning web site at www.buildabear.com.