Company Profile

Celebrating 20 years of business in 2017, Build-A-Bear is a global brand kids love and parents trust that seeks to add a little more heart to life. Build-A-Bear Workshop has approximately 400 stores worldwide where Guests can create customizable furry friends, including company-owned stores in the United States, Canada, Denmark, Ireland, Puerto Rico, the United Kingdom and China, and franchise stores in Africa, Asia, Australia, Europe, Mexico and the Middle East. The company was named to the Fortune 100 Best Companies to Work For® list for the ninth year in a row in 2017. Build-A-Bear Workshop, Inc. (NYSE:BBW) posted a total revenue of $364.2 million in fiscal 2016. For more information, visit

Our competitive strengths include:

  • An exciting interactive shopping experience;
  • A broad and loyal guest base;
  • Strong merchandising expertise;
  • A high level of guest service through consistent execution;
  • An attractive store economic model; and
  • Highly experienced and disciplined management team.

Key Facts:

First Store Opened


World Bearquarters

St. Louis, Missouri


$364.2 million (FY 2016)

(as of Dec. 31, 2016)

1,000 full-time
3,200 regular part-time employees

Number of Stores
(as of Dec. 31, 2016)

  • 346 company-owned retail stores in the United States, United Kingdom, Canada, Republic of Ireland, Denmark and China.
  • 92 franchised retail stores in International locations – Australia, Germany, Mexico, South Africa, United Arab Emirates, Thailand, Turkey, Singapore, Kuwait, Qatar and Bahrain.