More than 1,000 attend as event creates festival-like atmosphere
SIDNEY, Neb.--(BUSINESS WIRE)--Jun. 8, 2012--
Cabela’s Incorporated (NYSE:CAB), the World’s Foremost Outfitter® of
hunting, fishing and outdoor gear, drew a record crowd to its 2012
annual meeting of shareholders Wednesday in Sidney, Neb., where the
company is headquartered.
City streets were blocked off and booths lined the sidewalks as an
estimated 1,000-plus event-goers enjoyed live music, fresh food, outdoor
demonstrations, celebrity appearances and more.
The daylong celebration included a book signing with Cabela’s founders
Dick and Mary Cabela, a presentation from Cabela’s Chief Executive
Officer Tommy Millner, a performance by country music star Justin Moore,
and appearances by outdoor personalities Babe Winkelman of “Good
Fishing” and “Outdoor Secrets” and Mike Hanback of “BIG DEER,” as well
as a cooking demonstration hosted by John McLemore, CEO of Masterbuilt.
Rows of indoor exhibits showcased innovative Cabela’s merchandise,
including new-for-2013 hunting and fishing products. Additional displays
included the Nebraska Game and Parks Commission, Safari Club
International, Cabela’s CLUB® Visa, Chevy trucks, boats and ATVs, and
outdoor survival and GPS, among others.
“This was an incredible event, bigger and better than ever,” Millner
said. “To our shareholders, who continue to show unparalleled loyalty to
Cabela’s, we owe a giant, ‘Thank you.’”
About Cabela’s Incorporated
Cabela’s Incorporated, headquartered in Sidney, Nebraska, is a leading
specialty retailer, and the world’s largest direct marketer, of hunting,
fishing, camping and related outdoor merchandise. Since the Company’s
founding in 1961, Cabela’s® has grown to become one of the most
well-known outdoor recreation brands in the world, and has long been
recognized as the World’s Foremost Outfitter®. Through Cabela’s growing
number of retail stores and its well-established direct business, it
offers a wide and distinctive selection of high-quality outdoor products
at competitive prices while providing superior customer service.
Cabela’s also issues the Cabela’s CLUB® Visa credit card, which serves
as its primary customer loyalty rewards program. Cabela’s stock is
traded on the New York Stock Exchange under the symbol “CAB”.

Source: Cabela’s Incorporated
Cabela’s Incorporated
Investor Contact:
Chris Gay,
308-255-2905
or
Media Contact:
Joe Arterburn,
308-255-1204