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Former CMS Chief Operating Officer and Leading Harvard Business School Professor Join WellCare Health Plans Board
Healthcare provider welcomes two experts who have distinguished themselves as leading industry thinkers

TAMPA, FL – (September 17, 2003) -- WellCare Health Plans, Inc., has appointed two highly distinguished national leaders in the healthcare field to its Board of Directors. The two new directors are Ruben J. King-Shaw, Jr., who until recently served as the Deputy Administrator and Chief Operating Officer for the Centers for Medicare and Medicaid Services (CMS) in Washington, D.C. and Dr. Regina E. Herzlinger, the Nancy R. McPherson Professor of Business Administration Chair at the Harvard Business School in Boston, Massachusetts.

“We are extremely pleased to benefit from the leadership of these two national healthcare experts,” said Todd S. Farha, WellCare's President and Chief Executive Officer. “We will draw upon their vision, knowledge and experience as we continue to expand our delivery of innovative, efficient healthcare solutions for our government partners.”

Ruben J. King-Shaw, Jr.
Ruben King-Shaw has an extensive background in healthcare management. He served as Secretary of the Florida Agency for Health Care Administration (AHCA) from 1999 to 2001. In July, 2001, King-Shaw joined CMS where he was responsible for the day-to-day operations of Medicare, Medicaid and Child Health Insurance Programs in the United States. CMS is the largest purchaser of healthcare in the nation, providing coverage to almost 80 million persons or nearly one in four Americans.

In accepting the appointment to WellCare's Board of Directors, King-Shaw said, “I am excited to work with WellCare's team to assist the company in delivering quality healthcare. As a close observer of numerous healthcare businesses at the state, regional and national levels, I am extremely impressed with the focus and commitment of WellCare's management. The Company is emerging as a leader in the delivery of high quality, cost effective managed care services.”

King-Shaw recently returned to private industry as Chairman of DeNovis, Inc., a privately held company that develops advanced information technologies for the healthcare benefits industry. He received an MBA from the Center for International Studies in Madrid, Spain and a Bachelor of Science degree in Industrial and Labor Relations from Cornell University.

Dr. Regina E. Herzlinger
Dr. Regina E. Herzlinger is the first woman to be tenured and chaired at the Harvard Business School. She is the author of several books, including the best-selling book “Market-Driven Health Care,” and is an authority on the healthcare industry, nonprofit management and management controls.

Dr. Herzlinger's research has been profiled in industry journals and business publications such as The Economist and Fortune, and her work has been recognized for excellence by the American College of Healthcare Executives. In September 1999, Managed Healthcare magazine named her as one of healthcare's top ten thinkers, and in 2003 Modern Healthcare named her among healthcare's 100 most powerful people. She has also been elected by her MBA students as one of the outstanding instructors at the Harvard Business School.

Dr. Herzlinger said, “WellCare is a case study of a successful public-private partnership, and a model for delivering quality affordable healthcare. Over the years to come, companies like WellCare that reach out to members with information, wellness planning and screenings will be agents of change in the delivery of managed care under government programs.”

Dr. Herzlinger received her Bachelor's degree from MIT and her Doctorate from the Harvard Business School.