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Amazon.com Delight-O-Meter Surpasses 25 Million Units

SEATTLE--Dec. 13, 2000--Leading online retailer Amazon.com (www.amazon.com) today announced its Holiday Delight-O-Meter has surpassed 25 million units, with 11 days still remaining in the holiday shopping season.

Found on the Amazon.com Welcome page (www.amazon.com) and updated continuously, the Delight-O-Meter counts the number of units ordered from Amazon.com sites worldwide starting November 2.

"Not only are millions of products flying off our virtual shelves this holiday season, but customers are buying a fantastic range of products from across all of our retail stores," said David Risher, Amazon.com's senior vice president and general manager of U.S. stores. "We see robotic dogs being packed with Leatherman tools, Polaroid i-zones and Sonicare toothbrushes, as well as books, CDs, videos and DVDs, proving customers will buy anything for anyone online if you offer them vast selection and an enjoyable shopping experience."

In 1999 Amazon.com shipped more than 20 million items from November 10 through December 31, over 99 percent of which were delivered on time for the holidays. This year Amazon.com will accept holiday orders through December 23 on items that show 24-hour availability, for delivery Christmas day.

The number of units ordered isn't the only record being broken at Amazon.com this holiday season. With millions of customers fervently buying the perfect gifts for friends and loved ones, new holiday records are being set across Amazon.com's retail stores.

  • Biggest DVD Pre-Order Ever: Gladiator (starring Russell Crowe)

  • Biggest Music Pre-Order Ever: All That You Can't Leave Behind by U2

  • Fastest Sellout Ever: Sony PlayStation2 sold out in 30 seconds

  • twice! (Oct. 26 and Nov. 24)

  • Biggest Surprise Top Sellers: The Longest Journey (Computer Games); Left Behind (VHS); The O'Reilly Factor, From Dawn to Decadence and The Worst-Case Scenario Survival Handbook (Books); and the Polaroid i-zone cameras, of which Amazon.com is one of the largest retailers

  • Biggest Individual Product Sales: Consumer Electronics has sold more than 20,000 DVD players since November 2, the store's record for sales of a single product. Amazon.com's Camera & Photo store is also one of the largest retailers, online or off, of Polaroid i-zone cameras.

  • Oldest Bestselling Author: The composer of Beowulf, who wrote between the 7th and 10th centuries (with a little 20th-century help from translator Seamus Heaney)

About the Delight-O-Meter

The Delight-O-Meter tracks the number of items ordered from Amazon.com's sites worldwide (www.amazon.com, www.amazon.fr, www.amazon.co.uk, www.amazon.de, and www.amazon.co.jp) starting November 2, 2000, including items ordered from its co-branded site with Toysrus.com. This feature excludes gift certificates purchased; items ordered from other members of the Amazon Commerce Network; and orders from Amazon.com's zShops, Auctions or Marketplace. The Delight-O-Meter is updated frequently and demonstrates Amazon.com's ability to delight millions of customers this holiday season. Note: The Delight-O-Meter should not be viewed or used as a predictor or indicator of revenue or other financial information relating to Amazon.com.

About Amazon.com

Amazon.com (Amazon.com, Inc., and its subsidiaries) is the Internet's No. 1 retailer. Amazon.com (Nasdaq:AMZN) opened its virtual doors on the World Wide Web in July 1995 and today offers Earth's Biggest Selection, along with online auctions and free electronic greeting cards. Amazon.com seeks to be the world's most customer-centric company, where customers can find and discover anything they might want to buy online. Amazon.com lists more than 28 million unique items in categories such as electronics, kitchen products, books, music, DVDs, videos, camera and photo items, toys, software, computer and video games, tools and hardware, lawn and patio items, and wireless products. Through Amazon.com zShops, any business or individual can sell virtually anything to Amazon.com's more than 25 million customers, and with Amazon.com Payments, sellers can accept credit card transactions, avoiding the hassles of offline payments.

Amazon.com operates four international Web sites: www.amazon.fr, www.amazon.co.uk, www.amazon.de and www.amazon.co.jp. It also operates the Internet Movie Database (www.imdb.com), the Web's comprehensive and authoritative source of information on more than 250,000 movies and entertainment titles and 1 million cast and crew members dating from the birth of film in 1891 to 2003.

Amazon Anywhere is the leader in mobile e-commerce, providing access from anywhere in the world to Amazon.com, Amazon.co.uk and Amazon.de on personal digital assistants (PDAs) and through handheld wireless Internet devices that use HDML or the Wireless Application Protocol.

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements involve risks and uncertainties that include, among others, Amazon.com's limited operating history, anticipated losses, significant amount of indebtedness, unpredictability of future revenues, potential fluctuations in quarterly operating results, seasonality, consumer trends, competition, risk of distribution center expansion, risks related to fourth quarter performance, risks of system interruption, management of potential growth, inventory risks, risks related to auction and zShops services, risks related to fraud and Amazon.com Payments, and risks of new business areas, international expansion, business combinations, strategic alliances and the Amazon Commerce Network. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K and 10-K/A for the year ended December 31, 1999, and its Quarterly Reports on Form 10-Q for the quarters ended March 31, 2000, June 30, 2000, and September 30, 2000.