TiVo Subscribers Will Soon Be Able to Watch Amazon Unbox Movies
and TV Shows on Their TVs
ALVISO, Calif. & SEATTLE--(BUSINESS WIRE)--Feb. 7, 2007--TiVo Inc.
(NASDAQ: TIVO), the creator of and a leader in television services for
digital video recorders (DVRs), and Amazon.com (NASDAQ: AMZN) today
announced "Amazon Unbox on TiVo," a soon-to-be-launched service
feature that will provide TiVo subscribers with the ability to rent
and purchase movies and television shows from leading studios and
networks including CBS, Fox Entertainment Group, Lionsgate, Paramount
Pictures, Universal Studios Home Entertainment and Warner Bros.
Entertainment. Amazon Unbox on TiVo is currently in beta testing among
a select group of TiVo subscribers and will be available soon to more
than 1.5 million broadband-ready TiVo boxes.
The Amazon Unbox video download service, which launched in
September 2006, offers thousands of movies, television shows and other
videos for download to PCs and any Windows Media Video-compatible
portable device. Now, in addition to PCs and portable devices, movies
and television shows will be available to download directly to a
customer's TiVo box for playback on their television set. This is the
first service that uniquely allows for downloadable broadband video to
be integrated with programming recorded from TV so the consumer can
easily navigate all viewing options.
"TiVo is taking the best way to watch TV and making it the best
way to get popular movies and television shows from major Hollywood
studios," said TiVo's CEO, Tom Rogers. "Now, TiVo subscribers can rent
and purchase movies and TV shows and download them to their television
set - all without leaving their homes."
"By teaming up with TiVo, we are offering our customers another
great way to watch their Unbox videos," said Bill Carr, vice president
of digital media at Amazon. "Amazon Unbox offers customers the
flexibility to watch their favorite videos where and when they want to
whether that is on their PC, portable device or TV set through their
TiVo box."
To activate the service, subscribers will simply log on to
Amazon.com and follow a few simple steps to establish a link between
their broadband connected TiVo Series2(TM) or Series3(TM) box and
their Amazon account. Once the initial set up is complete, eligible
movies or television shows from Amazon Unbox can be downloaded
directly to the customer's TiVo box. After the movie has been
downloaded, the title will automatically appear in the subscriber's
TiVo "Now Playing" list with all of their other recorded shows, easily
viewed with just a click of the TiVo remote.
Customers can purchase television episodes for $1.99, purchase
most movies for between $9.99 and $14.99, or rent movies starting at
$1.99. As an added bonus, all purchased videos are automatically
stored in each customer's "Your Media Library" at Amazon.com for
future access and download.
"The television is and will continue to be the preferred platform
for watching video content, and TiVo is leading the charge in offering
broadband-delivered content to the living room," said Tara Maitra,
TiVo's vice president and general manager, programming. "By adding
Amazon Unbox on TiVo, we are expanding the TiVoCast service to include
movies, television shows and other premium content, giving TiVo
subscribers access to the full range of video programming a consumer
may want."
For more information on Amazon Unbox on TiVo visit
www.tivo.com/amazon or www.amazon.com/unbox. TiVo is available for as
low as $69.99, after mail-in rebate and service commitment at leading
consumer electronics stores.
About Amazon.com
Amazon.com, Inc., (Nasdaq: AMZN), a Fortune 500 company based in
Seattle, opened on the World Wide Web in July 1995 and today offers
Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most
customer-centric company, where customers can find and discover
anything they might want to buy online, and endeavors to offer its
customers the lowest possible prices. Amazon.com and other sellers
offer millions of unique new, refurbished and used items in categories
such as health and personal care, jewelry and watches, gourmet food,
sports and outdoors, apparel and accessories, books, music, DVDs,
electronics and office, toys and baby, and home and garden.
Amazon and its affiliates operate websites, including
www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp,
www.amazon.fr, www.amazon.ca, and www.joyo.com.
As used herein, "Amazon.com," "we," "our" and similar terms
include Amazon.com, Inc., and its subsidiaries, unless the context
indicates otherwise.
About TiVo Inc.
Founded in 1997, TiVo (NASDAQ: TIVO) pioneered a brand new
category of products with the development of the first commercially
available digital video recorder (DVR). Sold through leading consumer
electronic retailers, TiVo has developed a brand which resonates
boldly with consumers as providing a superior television experience.
Through agreements with leading satellite and cable providers, TiVo
also integrates its full set of DVR service features into the set-top
boxes of mass distributors. TiVo's DVR functionality and ease of use,
with such features as Season Pass(TM) recordings and WishList(R)
searches and KidZone have elevated its popularity among consumers and
have created a whole new way for viewers to watch television. With a
continued investment in its patented technologies, TiVo is
revolutionizing the way consumers watch and access home entertainment.
Rapidly becoming the focal point of the digital living room, TiVo's
DVR is at the center of experiencing new forms of content on the TV,
such as broadband delivered video, music and photos. With innovative
features, such as TiVoToGo(TM) and online scheduling, TiVo is
expanding the notion of consumers experiencing "TiVo, TV your way.(R)"
The TiVo(R) service is also at the forefront of providing innovative
marketing solutions for the television industry, including a unique
platform for advertisers and audience measurement research. The
Company is based in Alviso, California.
TiVo, Season Pass, TiVoToGo, WishList, the slogan "TiVo, TV your
way.," Series2, Series3, and the TiVo logo are trademarks of TiVo Inc.
or its subsidiaries worldwide. (C) 2007 All rights reserved.
Forward-Looking Statement
This announcement contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section 21E
of the Securities Exchange Act of 1934. Actual results may differ
significantly from management's expectations. These forward-looking
statements involve risks and uncertainties that include, among others,
risks related to competition, management of growth, potential
fluctuations in operating results, international expansion, outcomes
of legal proceedings and claims, fulfillment center optimization,
seasonality, commercial agreements, acquisitions and strategic
transactions, foreign exchange rates, system interruption, significant
amount of indebtedness, inventory, limited operating history,
government regulation and taxation, payments, fraud, consumer trends,
and new business areas. More information about factors that
potentially could affect Amazon.com's or TiVo's financial results is
included in Amazon.com's and TiVo's filings with the Securities and
Exchange Commission, including Amazon.com's Annual Report on Form 10-K
for the year ended December 31, 2005, and all subsequent filings and
TiVo's Annual Report on Form 10-K for the year ended January 31, 2006,
and all subsequent filings.
CONTACT: Amazon.com
Media Hotline, 206-266-7180
or
For TiVo Inc.
Whit Clay, 212-446-1864
wclay@sloanepr.com
SOURCE: Amazon.com, Inc.
