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Amazon.com Premieres Never-Before-Seen Footage of Epic Springsteen Performance

SEATTLE, Oct 17, 2005 (BUSINESS WIRE) -- Amazon.com (Nasdaq:AMZN):

-- First-Ever Video of Bruce Springsteen and the E Street Band's 1975 Hammersmith Odeon, London, Concert Unveiled Today at Amazon.com; Footage Excerpted from "Born to Run 30th Anniversary Edition" Box Set, to Be Released November 15

Amazon.com (Nasdaq:AMZN) premiered video footage today from the highly anticipated "Born to Run 30th Anniversary" box set, offering customers an exclusive chance to view the first footage ever released of Bruce Springsteen and the E Street Band's renowned 1975 concert at London's Hammersmith Odeon. For one week, starting today, video of the band's electrifying performance of "Born to Run" can be seen exclusively at Amazon.com via the Amazon welcome page (www.amazon.com) or at www.amazon.com/springsteen.

Personally supervised by Bruce Springsteen and his longtime manager Jon Landau, the "Born to Run 30th Anniversary" box set includes "Hammersmith Odeon, London '75," an exhilarating film of Bruce Springsteen and the E Street Band's legendary 1975 concert at London's Hammersmith Odeon; a new documentary film, "Wings for Wheels: The Making of Born to Run;" the classic album in remastered CD form; and a 48-page booklet of previously unpublished photographs with an introduction penned by Springsteen.

Widely regarded as one of the cornerstone albums in rock and roll history, "Born to Run" has been recognized by many international polls as one of the greatest albums of all time, and has sold more than 8 million copies worldwide.

"Bruce Springsteen is one of the all-time bestselling musicians on Amazon.com, and 'Born to Run' is regarded by many to be one of the greatest songs -- from one of the greatest albums -- of all time," said Jeff Belle, Amazon.com's vice president of worldwide media buying. "We're thrilled we can delight our customers with this exclusive look at never-before-seen footage of one of Springsteen's most legendary performances."

"The 30th anniversary of 'Born to Run' is a landmark moment in the history of popular culture," commented Don Ienner, president and CEO, Sony Music Label Group U.S. "From brilliant songwriting to spectacular performances, this incredible album set new standards of excellence in popular music, and in the process established Bruce Springsteen as a true rock icon. As part of our celebration of Bruce's undeniable genius and uncompromising vision, we're happy to be working with Amazon to give fans a special preview of the legendary 1975 concert at London's Hammersmith Odeon."

In addition to enjoying the "Born to Run" concert footage, customers who pre-order the "Born to Run 30th Anniversary Edition" box set at www.amazon.com will gain immediate access to a free, 18-minute digital stream of footage from the documentary "Wings for Wheels: The Making of Born to Run."

The "Born to Run 30th Anniversary Edition" box set will be released on November 15. The set is available for advance order at www.amazon.com for $29.99, a savings of 25 percent.

About Amazon.com

Amazon.com (Nasdaq:AMZN), a Fortune 500 company based in Seattle, opened its virtual doors on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer customers the lowest possible prices. Amazon.com and third-party sellers offer millions of unique new, refurbished, and used items in categories such as health and personal care, jewelry and watches, gourmet food, sports and outdoors, apparel and accessories, books, music, DVDs, electronics and office, toys and baby, and home and garden.

Amazon.com and its affiliates operate seven retail websites: www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, and www.joyo.com.

As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statement

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to potential future losses, significant amount of indebtedness, competition, management of growth, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions, and strategic transactions, foreign exchange rates, system interruption, consumer trends, inventory, limited operating history, government regulation and taxation, fraud, and new business areas. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 2004, and all subsequent filings.

SOURCE: Amazon.com

Amazon.com Media Relations
Kristin Mariani, 206-266-7180


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