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Amazon.com and the Tribeca Film Festival Announce Five Finalists in Short-Film Competition; Amazon.com Customers Invited to Rate the Finalist Films to Determine the Grand Prize Winner
    SEATTLE--(BUSINESS WIRE)--May 25, 2005--

   Founding Partner American Express to Provide $50,000 Grand Prize

Amazon.com, Inc. (Nasdaq:AMZN) and Tribeca Film Festival founders Robert De Niro, Jane Rosenthal, and Craig Hatkoff, along with Tribeca Film Festival founding partner American Express, today announced the five finalists of the Amazon Theater/Tribeca Film Festival Short-Film Competition. The finalists were determined by Amazon.com customers, who submitted hundreds of thousands of ratings and viewed more than 2 million minutes of film footage between April 15 and May 20.

The top five aspiring filmmakers are now competing for a grand prize of $50,000 to fund their next film project, which will be awarded in the form of an American Express prepaid card. Amazon.com and American Express are committed to enabling aspiring and working filmmakers to continue to develop and refine their craft and identify new opportunities and outlets to show their work.

Once again, customers will use the Amazon.com five-star rating system to rate the films, which will be featured consecutively on the Amazon.com welcome page over the next four weeks. During this phase of the competition, customers will be also able to write and post their own reviews and commentary about the films, as well as read reviews from other customers. The five finalists include:

Fragile, by David Cumbo: Appearing May 25-30

A brilliantly animated psychological journey of a young child coping with the death of his older sibling.

Post Traumatic, by James Seale: Appearing, May 31-June 5

An homage to the classic conspiracy thrillers of the 70's, a soldier returns home from the war in Iraq to find himself being followed by shadowy CIA types.

Street Therapy, by Jason Rice: Appearing June 6-11

Gritty and personal, a homeless man offers his fellow NYC residents an outlet for their frustrations ... for a small fee of course.

Push Hands, by Stephanie Green: Appearing June 12-17

Set in contemporary Ireland, a teenage graffiti artist and a Chinese Tai Chi master must learn to share the same beach.

The Connection, by Kenneth Beaumont: Appearing June 18-23

A touching and often humorous "romance" in which a young man meets the girl of his dreams at a lonely bus stop.

The grand-prize winning filmmaker will be announced on Wednesday, June 29 in New York City.

Macromedia Flash is the exclusive video format for the Amazon Theater Short-film Competition.

About Tribeca Film Festival

The Tribeca Film Festival was founded by Robert De Niro, Jane Rosenthal and Craig Hatkoff to celebrate New York City as a major filmmaking capital. Tribeca Cinemas, located at 54 Varick Street, was acquired by the Festival founders in 2003 and serves as a year-round venue for the Festival and its related activities.

The 2005 Festival, presented by American Express, took place from April 19th to May 1st in various locations throughout lower Manhattan. The 2005 Festival featured special events, outdoor concerts and screenings, a street fair, and panel discussions with noted filmmakers.

About Amazon.com

Amazon.com, Inc., (Nasdaq:AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as beauty, health and personal care, jewelry and watches, gourmet food, sports and outdoors, apparel and accessories, books, music, DVDs, electronics and office, toys and baby, and home and garden.

Amazon.com and its affiliates operate seven Web sites: www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.fr, www.amazon.co.jp, www.amazon.ca, and www.joyo.com.

As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward Looking Statement

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to potential future losses, significant amount of indebtedness, competition, management of growth, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions, and strategic transactions, foreign exchange rates, system interruption, consumer trends, inventory, limited operating history, government regulation and taxation, fraud, and new business areas. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 2004, and all subsequent filings.

About American Express

American Express has been the Founding Sponsor of the Festival since its inception in 2002. Part of a multi-year relationship, the sponsorship demonstrates American Express' dedication to the goals of the Festival and the revitalization of lower Manhattan. American Express hosted the Tribeca Drive-in outdoor screenings, the Tribeca Family Festival and Family Festival Street Fair. It also sponsored the Festival's Online Vote, where film fans are invited to choose their favorite film (the winning Film was shown at the Regal Cinemas 11, the Official Theater Exhibitor of the Tribeca Film Festival). American Express was also the Festival's Information Sponsor, helping to enhance the festival-goer experience by providing special opportunities and access to events.


    CONTACT: Rubenstein Communications
             Amy Jacobs, 212-843-8077
             Susan Arons, 212-843-8033
             or
             Amazon.com
             Jani Strand, 206-266-7180

    SOURCE: Amazon.com

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