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Amazon.com Joins Forces With Wusthof; Leading Maker of Gourmet Cutlery and Knives Highlights Its Products in Dedicated Wusthof Store Within Amazon Kitchen & Housewares
SEATTLE, Jul 31, 2001 -- Amazon.com, Inc. (Nasdaq:AMZN) today announced that, as an authorized online retailer for Wusthof, Inc., it has launched a brand-new Wusthof store within its Kitchen & Housewares store (http://www.amazon.com/kitchen).

The Wusthof store, accessible at http://www.amazon.com/wusthof, is dedicated exclusively to helping customers conveniently find and discover premier knives from the Classic, Culinar and Grand Prix collections. The store will feature an assortment of specialty knife sets, sharpeners, cleavers, shears and cutlery for any purpose in the kitchen.

Visitors to the Wusthof store will enjoy trademark Amazon.com features such as customer reviews, multiple product images, detailed product information, expert editorial reviews and easy-to-understand buying guides.

"Our customers have told us that they count on Amazon.com to find and discover premier brands at great values," said Eric Broussard, vice president of Amazon's Home and Kids businesses. "With their superior craftsmanship, Wusthof's professional-quality knives are a great addition to an already impressive lineup of prestigious brands in the Amazon Kitchen & Housewares store."

"We are thrilled to work with the leading online retailer of kitchen products to add another great way for our customers to easily find the Wusthof cutlery they enjoy," said Neil Crumley, vice president of sales for Wusthof. "With the company's fast delivery, in-depth online information and great customer service, Amazon.com is an ideal partner to help us continue to make Wusthof one of the best-selling products in the industry."

    About Amazon Kitchen & Housewares
The Amazon Kitchen & Housewares store features a full range of culinary products and housewares from the world's most prestigious brands. Customers can expect to find everything from pots, pans and ice-cream makers to massagers, shavers and vacuums, from manufacturers like All-Clad, Calphalon, Henckels, Cuisinart, Braun, HoMedics and Hoover. To help customers choose from this growing selection, Amazon Kitchen & Housewares provides detailed buying guides and expert product reviews. These, combined with reviews and ratings from customers who have bought and used the products, make it easy for customers to choose the right products for their needs and lifestyles. For a limited time, customers can also enjoy free shipping on kitchen and housewares purchases of $99 or more.

    About Amazon.com
Amazon.com (Nasdaq:AMZN) opened its virtual doors on the World Wide Web in July 1995 and today offers Earth's Biggest Selection, along with online auctions and free electronic greeting cards. Amazon.com seeks to be the world's most customer-centric company, where customers can find and discover anything they might want to buy online. Amazon.com and sellers list millions of unique new and used items in categories such as electronics, kitchen and housewares, books, music, DVDs, videos, camera and photo items, toys, software, computer and video games, cell phones and service, tools and hardware, and outdoor living products. Through Amazon Marketplace, zShops and Auctions, any business or individual can sell virtually anything to Amazon.com's over 35 million cumulative customer accounts, and with Amazon Payments, sellers can accept credit card transactions, avoiding the hassles of offline payments.

Amazon.com operates four international Web sites: www.amazon.co.uk, www.amazon.de, www.amazon.fr and www.amazon.co.jp. It also operates the Internet Movie Database (www.imdb.com), the Web's comprehensive and authoritative source of information on more than 275,000 movies and entertainment titles and 1 million cast and crew members dating from the birth of film.


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