|Amazon.com Launches Software Licensing Center; Gives Small, Midsize and Home Business Customers Easy and Cost-Efficient Way to Order Software Licenses for Multiple Users|
SEATTLE--June 25, 2001--Amazon.com, Inc. (Nasdaq:AMZN), today launched a software licensing center (www.amazon.com/licensing) within its Software store, adding to its vast selection of products and tools already designed with the small, midsize and home business customer in mind.
Amazon.com's new software licensing center offers small, midsize and home businesses an opportunity to save money on software products for multiple users. Instead of purchasing several copies of software packages, organizations can purchase a license for each individual user. The software license gives the user the legal right to use a particular software application.
Designed to reduce the expense and overhead costs associated with acquiring, upgrading, storing, maintaining and managing media, packaging and documents, Amazon.com's software licensing center lets customers save up to 20 percent off full retail pricing.
Customers will also be able to easily customize the quantity of products they need and tailor their purchasing levels to best fit the organization, whether they need software for five computers or more than 1,000. In addition, the software licensing center will help insulate customers against the cost of software upgrades by offering upgrade advantage options.
"The software licensing center is something our small, midsize and home business customers have been asking for," said Brian Birtwistle, general manager of the Amazon Software store. "Open-license software sales to small and medium businesses are projected to grow to two billion dollars this year, an increase of 48 percent over last year. By launching a volume licensing program, we're not only meeting that demand but addressing the needs of our growing small, midsize and home business customer base."
Customers will be able to obtain product licenses for software titles from leading software manufacturers, including Microsoft, Symantec, McAfee, Computer Associates and others.
In fact, in celebration of the launch, the first 500 customers to purchase two or more licenses for Microsoft's new Office XP suites through Amazon.com's software licensing center will receive a free Visioneer OneTouch 5300 USB scanner from Microsoft.
License Online, Inc., the leading provider of volume software licensing solutions over the Internet, will provide volume software licensing technology to Amazon.com's software licensing center. About Amazon.com
Amazon.com (Nasdaq:AMZN) opened its virtual doors on the World Wide Web in July 1995 and today offers Earth's Biggest Selection, along with online auctions and free electronic greeting cards. Amazon.com seeks to be the world's most customer-centric company, where customers can find and discover anything they might want to buy online. Amazon.com lists millions of unique items in categories such as electronics, kitchen and housewares, books, music, DVDs, videos, camera and photo items, toys, software, computer and video games, tools and hardware, outdoor living and wireless products. Through Amazon.com zShops, any business or individual can sell virtually anything to Amazon.com's over 32 million cumulative customers, and with Amazon.com Payments, sellers can accept credit card transactions, avoiding the hassles of offline payments.
Amazon.com operates four international Web sites: www.amazon.fr, www.amazon.co.uk, www.amazon.de and www.amazon.co.jp. It also operates the Internet Movie Database (www.imdb.com), the Web's comprehensive and authoritative source of information on more than 275,000 movies and entertainment titles and 1 million cast and crew members dating from the birth of film in 1891 to 2003.
This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, Amazon.com's anticipated losses, significant amount of indebtedness, competition, seasonality, potential fluctuations in operating results, management of potential growth, risks of system interruption, consumer trends, risk of fulfillment center optimization, inventory risks, limited operating history, risks related to fraud and Amazon.com Payments, and risks of new business areas, international expansion, business combinations, strategic alliances and strategic partnerships. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended Dec. 31, 2000, and all subsequent Quarterly Reports on Form 10-Q.