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Amazon.com Partners With Acclaimed Filmmaker Ken Burns to Launch Dedicated Jazz Store

SEATTLE--Nov. 2, 2000--In anticipation of the January 2001 PBS broadcast of Ken Burns's new documentary, Jazz, Amazon.com, the No. 1 online music store (Nasdaq:AMZN), today launched a special Ken Burns's Jazz Store, created in partnership with the acclaimed documentary filmmaker.

Beginning on PBS on January 8, 2001, Burns's 10-part documentary, a General Motors Mark of Excellence Presentation, will examine the evolution of jazz and its beloved artists, from its beginnings in the dance halls, saloons, and street parades of New Orleans in the early 20th century to its current renaissance. In celebration of the upcoming broadcast, Amazon.com's editors have built a dedicated Ken Burns's Jazz Store, located within Amazon.com's Music store, featuring:

  • Video streams of Burns talking about the making of the series and each episode

  • Burns's personally recommended CD sampler representing the genre's best artists and recordings

  • Best-of compilations of 22 jazz performers from the Jazz documentary, including Louis Armstrong, Miles Davis, Duke Ellington, Billie Holiday and Ella Fitzgerald -- A five-CD box, Ken Burns Jazz -- Story of America, representing the history of jazz from Louis Armstrong to Cassandra Wilson

  • The series companion book, Jazz: An Illustrated History, by Burns and long time collaborator Geoffrey C. Ward

  • The ability to pre-order the Jazz series videos in advance of the PBS television debut in 2001 (release date: January 2)

  • Recommended recordings for 48 jazz greats featured in the series, selected by Amazon.com's editors

"Jazz has had to compete with an increasingly wider range of music," Ken Burns said. "But at the same time, most of this other music owes a great debt to jazz. Amazon.com reaches a global audience that is already interested in jazz -- or open to discovering it. Together I hope we can spark a jazz renaissance that will bring this great music to more and more people."

"In the '30s, radio was a new medium that turned swing into America's most popular music; the Internet has similar potential for broadening the global audience for jazz in the 21st century," added Keith Moerer, editor in chief of Amazon.com's Music store. "We are delighted to work with Ken Burns to help music lovers discover jazz for the first time or deepen their knowledge of and passion for this uniquely American art form."

Even before its partnership with Burns, Amazon.com has used its unlimited shelf space and the discovery nature of the Internet to promote jazz. The company's commitment to this music is demonstrated in the following ways: -- Amazon.com carries 35,000 jazz titles in its catalog -- a

        greater number devoted to this particular genre than many
        retail stores' entire inventory
    --  As a percentage of total Amazon.com sales, jazz represents
        more than two and a half times the industry average.
    --  Twelve of Amazon.com's 200 top selling artists are jazz
        artists: Diana Krall, Miles Davis, John Coltrane, Bill Evans,
        Louis Armstrong, Pat Metheny, Keith Jarrett, Ella Fitzgerald,
        Stan Getz, Christian McBride, Duke Ellington, and Billie
        Holiday.
    --  Amazon.com has proven itself a crucial player in the sales of
        jazz catalog titles and reissues. Some examples: of all the
        copies sold, Amazon.com accounts for 15 percent of Miles Davis
        and John Coltrane's Complete Columbia Recordings, more than 12
        percent of John Coltrane's A Love Supreme, and nearly 27
        percent of Keith Jarrett's Koln Concert.
    --  Amazon.com also represents a high percentage of sales for new
        jazz releases, accounting for 15 percent of sales for Keith
        Jarrett's 1999 CD, The Melody at Night with You, and 8 percent
        of Diana Krall's All for You, among many others.

For more information about the Amazon.com Ken Burns's Jazz Store or to learn more about the upcoming Ken Burns Jazz documentary, a General Motors Mark of Excellence Presentation, visit Amazon.com's Music store (www.amazon.com/music) or go directly to www.amazon.com/ken-burns-jazz-store.

About Amazon.com

Amazon.com (Amazon.com, Inc., and its subsidiaries) is the Internet's No. 1 retailer. Amazon.com (Nasdaq:AMZN) opened its virtual doors on the World Wide Web in July 1995 and today offers Earth's Biggest Selection, along with online auctions and free electronic greeting cards. Amazon.com seeks to be the world's most customer-centric company, where customers can find and discover anything they might want to buy online. Amazon.com lists more than 28 million unique items in categories such as electronics, kitchen products, books, music, DVDs, videos, camera and photo items, toys, software, computer and video games, tools and hardware, and lawn and patio items. Through Amazon.com zShops, any business or individual can sell virtually anything to Amazon.com's more than 25 million customers, and with Amazon.com Payments, sellers can accept credit card transactions, avoiding the hassles of offline payments.

Amazon.com operates three international Web sites: www.amazon.fr (http://www.amazon.fr), (www.amazon.co.uk) and (www.amazon.de). It also operates the Internet Movie Database (www.imdb.com) (http://www.imdb.com/), the Web's comprehensive and authoritative source of information on more than 250,000 movies and entertainment titles and 1 million cast and crew members dating from the birth of film in 1891 to 2003.

Amazon Anywhere is the leader in mobile e-commerce, providing access from anywhere in the world to Amazon.com, Amazon.co.uk and Amazon.de on personal digital assistants (PDAs) and through handheld wireless Internet devices that use HDML or the Wireless Application Protocol.

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements involve risks and uncertainties that include, among others, Amazon.com's limited operating history, anticipated losses, significant amount of indebtedness, unpredictability of future revenues, potential fluctuations in quarterly operating results, seasonality, consumer trends, competition, risk of distribution center expansion, risks related to fourth quarter performance, risks of system interruption, management of potential growth, inventory risks, risks related to auction and zShops services, risks related to fraud and Amazon.com Payments, and risks of new business areas, international expansion, business combinations, strategic alliances and the Amazon.com Commerce Network. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K and 10-K/A for the year ended December 31, 1999, and its Quarterly Reports on Form 10-Q for the quarters ended March 31, 2000, and June 30, 2000.

For information about Jazz and to interview Ken Burns, please contact Susan Makarichev at 212/981-5243.


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