Press Release

<< Back
Four Unique Harry Potter E-cards Now Available At Amazon.com; Amazon.com Continues to be The Place for Harry Potter Fans

SEATTLE--June 12, 2000--

What:

As anticipation builds for the July 8 release of Harry Potter Book Four, Amazon.com, (Nasdaq:AMZN) the No. 1 online book retailer, is providing fans with Harry Potter-themed electronic greeting cards, celebrating the fact that "Harry Potter's Latest Adventure is Almost Here!"

Starting Tuesday, June 13, Harry Potter enthusiasts who visit Amazon.com e-Cards or the Harry Potter Store will find a choice of four free e-Cards featuring illustrator Mary GrandPre's magical artwork from J.K. Rowling's popular series. Three e-Cards display a full-color portrait of Harry Potter while the fourth is animated --showing Harry zooming through the sky. All four e-Cards offer the option of a free voice greeting, letting customers send their own "e-Howlers" to friends and family. (A "Howler" in Harry Potter's world is a letter that screams its message loudly when opened.)

Harry Potter Book Four continues to be Amazon.com's largest pre-order ever, with more than 145,000 pre-release orders to date. Pre-orders are tracked via the "Muggle Count," a ticker updated hourly on the Amazon.com Books home page.

Where:

Located in the Amazon.com e-Cards or the Harry Potter Store (www.amazon.com/harrypotter), these e-Cards allow fans everywhere to share in the excitement of the newest release in the Harry Potter series.

In the Harry Potter Store, readers can also pre-order the fourth book online; read an interview with J.K. Rowling; browse complete listings of all Harry Potter book and audiobook formats; discover editorial recommendations for other fantasy adventure novels; and explore wizard toys, including a snowy owl that looks just like Hedwig.

Interview Ops Available:

Editors from Amazon.com are available to discuss the Harry Potter phenomenon as well as Amazon.com's commitment to young readers.


Contact Amazon PR

For Non-media Inquiries:
Amazon Customer Service
For Kindle Marketing/Brand Inquiries:
Kindle Brand Use Guidelines