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Brita, Amazon Team Up to Introduce First “Smart” Pitcher |
New Wi-Fi-enabled Brita Infinity Pitcher Automatically Reorders Replacement Filters via Amazon Dash Replenishment This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20160229005751/en/ ![]() Brita Infinity Pitcher with Amazon Dash Replenishment (Photo: Business Wire)
Now, Brita and The new Wi-Fi-enabled Brita Infinity pitcher is equipped with a built-in counter that tracks the amount of water that passes through the pitcher’s filter. The pitcher itself will automatically order a new filter through Amazon Dash Replenishment when the old filter nears its capacity. This new connected pitcher with Amazon Dash Replenishment gives Brita owners exactly what they want – a new Brita filter on their doorstep at the time they need it. Easy To Start. Easy To Stop.
When people buy the new Brita Infinity pitcher, they simply need to
register on Brita.com/infinity, connect the pitcher to their home
network and sign up for Amazon Dash Replenishment using their
“People buy Brita pitchers because they want cleaner, great-tasting
water from any tap, but the challenge is remembering to have that
replacement filter on-hand, just when you need it,” said Brita general
manager, The Infinity pitcher also gives Brita customers direct access to Amazon’s low prices and reliable delivery.
“Amazon is all about making our customers’ lives more convenient. Our
goal is to ensure customers always have the everyday essentials they
need, and with Dash Replenishment, smart household products know when
it’s time to reorder to keep those essentials in stock,” said
The new Infinity pitcher, available with a sleek black lid and subtle
curved body style, holds up to 8 cups of cleaner, filtered water. The
pitcher is BPA-free, features a comfort-grip handle and has an easy-fill
lid that flips open for faster refills. Brita’s new Infinity pitcher is
available now on About Brita
Brita® water-filtration products are marketed in the
About
View source version on businesswire.com: http://www.businesswire.com/news/home/20160229005751/en/ Source:
Amazon.com, Inc. |