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Amazon Fire TV Selection Triples Since Launch

New media apps and games include Spotify, PBS, PBS KIDS, NFL Now, A&E, HISTORY, Lifetime, Fashion TV, Epic TV, Young Hollywood, Green.TV, Outside Television, Dailymotion, Dungeon Quest, Ninja Hero Cats, Spoiler Alert, Leo’s Fortune, The Walking Dead: A Telltale Games Series: Season 2, and The Wolf Among Us: A Telltale Games Series

SEATTLE--(BUSINESS WIRE)--Oct. 24, 2014-- (NASDAQ: AMZN) — Amazon today announced that Fire TV’s selection has tripled since its launch in April, with over 600 apps and games now available. Learn more about Amazon Fire TV at www.amazon.com/FireTV.

“We continue to hear from customers how much they love the selection available to them on their Amazon Fire TV. In just over six months we’ve tripled the catalog and we’re adding new customer favorites on a weekly basis,” said Steve Rabuchin, Vice President, Amazon Appstore. “We also hear from customers how much they love playing games on their TV—9 of the top 10 grossing apps on Fire TV are games—so we continue to work with game developers and add the most popular game content. Dungeon Quest, Spoiler Alert, Leo’s Fortune and Ninja Hero Cats, are some of the new games recently launched on Fire TV, and, coming soon, NBA 2K15.”

The Most Popular Titles

Most popular media apps and services:
Amazon Instant Video, Netflix, Hulu Plus, YouTube.com, Plex, Pandora, WatchESPN, VEVO – Watch Music Videos, iHeartRadio, Crackle.

Most played games:
Asphalt 8: Airborne, Minecraft: Pocket Edition, Despicable Me: Minion Rush, Hill Climb Racing, Hungry Shark, Sev Zero, Riptide GP2, Solitaire, Grand Theft Auto: San Andreas (Kindle Fire Edition), PBA Bowling Challenge.

Developer Success

“As a small development team, we have had the largest return on our invested capital with Fire TV,” said Todd Daniel, Managing Partner at Shiny Box Games, makers of Dungeon Quest. “We are seeing world class performance metrics only a month in to the game being available on Amazon Fire TV. User retention and attachment rates are higher than any of our other platforms.”

“For us it was really important to be on Fire TV, because of our beyond-mobile strategy,” said Chris Kassulke, CEO and co-founder of HandyGames, creators of Ninja Hero Cats and Save the Puppies. “The end-consumer should have access to their games, whether they are on the go or at home in the living room, and this is the reason why we optimized all our games for Fire TV. As a next step, we will be optimizing all our future games for Fire TV, so the end-consumer can look forward to lots of exciting new content from us.”

“Video content owners have been able to transform their video catalogs into TV apps with the Opera TV Snap technology, and we are excited to publish this video content on Amazon Fire TV - yet another platform to massively increase their audiences,” said Aneesh Rajaram, Senior Vice President for TV & Devices, Opera Software.

Fire TV is a tiny box that plugs into your HDTV for easy and instant access to Netflix, Prime Instant Video, Hulu Plus, WatchESPN, SHOWTIME, low-cost video rentals, and much more. Fire TV also brings photos, music, and games to the living room. Learn more about Amazon Fire TV at www.amazon.com/FireTV.

About Amazon

Amazon.com opened on the World Wide Web in July 1995. The company is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire phone, Fire tablets, and Fire TV are some of the products and services pioneered by Amazon.

Source: Amazon.com, Inc.

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