SEATTLE--(BUSINESS WIRE)--Dec. 3, 2013--
(NASDAQ:AMZN)—Amazon today announced that it will donate $20 to
customers’ favorite charitable organizations for every Kindle Fire HDX
purchased today through Sunday on AmazonSmile. Customers can choose from
nearly a million organizations around the country and order Kindle Fire
HDX at http://smile.amazon.com/kindle20.
“We’ve been thrilled by the overwhelmingly positive response to
AmazonSmile—our customers love knowing that we’ll donate to their
favorite charitable organization every time they shop AmazonSmile at smile.amazon.com,”
said Ian McAllister, General Manager, AmazonSmile. “In celebration of
the holiday season, we’re excited to offer AmazonSmile customers a
special offer for this week only—buy a Kindle Fire HDX at
smile.amazon.com, and we’ll donate $20 to your favorite charitable
organization. Happy Holidays!”
The new Kindle Fire HDX features a stunning exclusive 7” or 8.9” HDX
display, a quad-core 2.2 GHz processor, twice the memory, and up to 11
hours of battery life, as well as exclusive new features like X-Ray for
Music, Second Screen, Prime Instant Video downloads, and the
revolutionary new Mayday button.
When customers first go to AmazonSmile they’ll be asked to select their
favorite charitable organization from almost a million eligible
organizations—and that’s it. Once a customer has selected an
organization on their first visit, Amazon will donate 0.5% of the
purchase price from any eligible purchases through AmazonSmile from that
point forward (in addition to the $20 donation for every Kindle Fire HDX
purchased this week), whether a customer shops just once or once a day.
Customers can select a new charitable organization at any time, but
don’t need to add any additional information or change the way they
shop. All they need to do is remember to type smile.amazon.com
into the browser on their PC, tablet or phone.
AmazonSmile launched just over a month ago—here are some fun facts so
Customers have chosen to support tens of thousands of different
charitable organizations by shopping at AmazonSmile.
The first items purchased on AmazonSmile were a Beach TrueAir Compact
Pet Air Purifier and Bravo-fit Premium Shoe Stretchers, bought by a
customer in Nashua, New Hampshire, in support of the Humane Society
for Greater Nashua. In Nashua alone, there are more than 190 eligible
organizations for customers to choose from on AmazonSmile.
By the end of AmazonSmile’s first day, customers had supported
charitable organizations in all 50 states.
There are more eligible charities on AmazonSmile than there are people
in San Francisco, California.
Amazon.com, Inc. (NASDAQ:AMZN), a Fortune 500 company based in Seattle,
opened on the World Wide Web in July 1995 and today offers Earth’s
Biggest Selection. Amazon.com, Inc. seeks to be Earth’s most
customer-centric company, where customers can find and discover anything
they might want to buy online, and endeavors to offer its customers the
lowest possible prices. Amazon.com and other sellers offer millions of
unique new, refurbished and used items in categories such as Books;
Movies, Music & Games; Digital Downloads; Electronics & Computers; Home
& Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health &
Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web
Services provides Amazon’s developer customers with access to
in-the-cloud infrastructure services based on Amazon’s own back-end
technology platform, which developers can use to enable virtually any
type of business. Kindle Paperwhite is the world’s best-selling and most
advanced e-reader. It features new display technology with higher
contrast, the next generation built-in light, a faster processor, the
latest touch technology, and exclusive new features designed from the
ground up for readers. Kindle, the lightest and smallest Kindle,
features improved fonts and faster page turns. The new Kindle Fire HDX
features a stunning exclusive 7” or 8.9” HDX display, a quad-core 2.2
GHz processor, 2x more memory, and 11 hours of battery life, as well as
exclusive new features of Fire OS 3.0 including X-Ray for Music, Second
Screen, Prime Instant Video downloads, and the revolutionary new Mayday
button. The all-new Kindle Fire HD includes an HD display,
high-performance processor and dual speakers at a breakthrough price.
Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk,
As used herein, “Amazon.com,” “we,” “our” and similar terms
include Amazon.com, Inc., and its subsidiaries, unless the context
This announcement contains forward-looking statements within the meaning
of Section 27A of the Securities Act of 1933 and Section 21E of the
Securities Exchange Act of 1934. Actual results may differ significantly
from management’s expectations. These forward-looking statements involve
risks and uncertainties that include, among others, risks related to
competition, management of growth, new products, services and
technologies, potential fluctuations in operating results, international
expansion, outcomes of legal proceedings and claims, fulfillment and
data center optimization, seasonality, commercial agreements,
acquisitions and strategic transactions, foreign exchange rates, system
interruption, inventory, government regulation and taxation, payments
and fraud. More information about factors that potentially could affect
Amazon.com’s financial results is included in Amazon.com’s filings with
the Securities and Exchange Commission, including its most recent Annual
Report on Form 10-K and subsequent filings.
Source: Amazon.com, Inc.
Media Hotline: 206-266-7180