Launches Amazon Relational Database Service (Amazon RDS) for
Microsoft SQL Server and ASP.NET support for AWS Elastic Beanstalk
Now it’s even easier for Windows and ASP.NET developers to offload
database and application management to AWS and focus on building
innovative applications
SEATTLE--(BUSINESS WIRE)--May. 8, 2012--
Amazon Web Services LLC (AWS), an Amazon.com company (NASDAQ:AMZN) today
announced new managed services for Windows developers with the worldwide
launch of Amazon Relational Database Services (Amazon RDS) for Microsoft
SQL Server and ASP.NET support for AWS Elastic Beanstalk. Businesses can
now take advantage of the managed database and application services to
deploy, manage and scale SQL Server databases and ASP.NET applications
using familiar Microsoft tools. Amazon RDS currently supports SQL Server
2008 R2 and plans to add support for SQL Server 2012 later this year. To
get started with Amazon RDS for SQL Server and AWS Elastic Beanstalk,
visit http://aws.amazon.com/rds/sqlserver
and http://aws.amazon.com/elasticbeanstalk.
Deploying and managing databases is one of the most complex,
time-consuming, and expensive activities in IT. Amazon RDS removes this
complexity and makes it easy to set up, operate, and scale a relational
database by managing database administration tasks such as software
installation and patching, monitoring, and back-ups for disaster
recovery. Businesses of all sizes have taken advantage of Amazon RDS to
offload the operational responsibilities of their MySQL and Oracle
databases. With this launch, Amazon RDS brings the same benefits to SQL
Server customers. Amazon RDS supports Express, Web, Standard and
Enterprise Editions of SQL Server.
“Amazon RDS now supports three of the most popular relational database
engines, giving businesses the flexibility to launch a managed Microsoft
SQL Server, Oracle or MySQL database based on the needs of their
application. With Amazon RDS, customers no longer have to become experts
in database set-up and management and can shift their focus to building
and improving the capabilities of their applications,” said Charlie
Bell, Vice President, Amazon Web Services. “We’re excited to give
Windows and ASP.Net developers new options for taking advantage of AWS
to quickly deploy and easily manage their databases and applications in
the cloud.”
New customers can get started with Amazon RDS for SQL Server with a Free
Usage Tier, which includes 750 hours per month of Amazon RDS micro
instances with SQL Server Express Edition, 20GB of database storage and
10 million I/O requests per month. After the Free Usage Tier, customers
can run Amazon RDS for SQL Server under two different licensing models -
"License Included" and Microsoft License Mobility. Under the “License
Included” service model, customers do not need separately purchased SQL
Server software licenses. “License Included” pricing starts at
$0.035/hour and is inclusive of SQL Server software, hardware, and
Amazon RDS management capabilities. The Microsoft License Mobility
program allows customers who already own SQL Server licenses to run SQL
Server deployments on Amazon RDS. This benefit is available to Microsoft
Volume Licensing customers with SQL Server licenses covered by active
Microsoft Software Assurance contracts. The Microsoft License Mobility
program is suited for customers who prefer to use existing SQL Server
licenses or purchase new licenses directly from Microsoft.
AWS Elastic Beanstalk gives developers an even easier way to quickly
deploy and manage their Java, PHP and as of today, their ASP.NET
applications in the AWS cloud. Developers simply upload their
application, and Elastic Beanstalk automatically handles the deployment
details of capacity provisioning, load balancing, auto-scaling, and
application health monitoring. Because Elastic Beanstalk leverages the
familiar IIS 7.5 software stack, existing ASP.NET applications can be
deployed with minimal changes to the underlying code. To get started,
developers can use the AWS Toolkit for Visual Studio or the AWS
Management Console to create applications and environments. There is no
additional charge for Elastic Beanstalk, and customers pay only for the
AWS resources needed to run their applications.
Apollo Group, Inc. is one of the world's largest private education
providers and has been in the education business for more than 35
years.“We are already using Amazon RDS for MySQL and are excited to take
advantage of the manageability and other benefits of Amazon RDS for our
SQL Server database deployments,” said Rafael Ferreira, IT Director at
Apollo Group. “The ease of use, monitoring, automated backup and
disaster recovery capabilities of RDS enable us to focus on what makes
our educational offerings exceptional.”
“Improving productivity of our customers is the core of what we do at
Adobe. Amazon RDS for SQL Server gives us the opportunity to offload
operational responsibilities of managing our database infrastructure,
enabling us to focus more on adding value to our applications and
customers,” said Mitch Nelson, Director of Managed Services at Adobe
Systems. “Designing and implementing a good backup and disaster recovery
solution for databases is often a very time consuming and error prone
task. We are excited that Amazon RDS for SQL Server not only provides
robust disaster recovery functionality, but also automatically patches
the database software to provide enhanced operational stability and
security. Lastly, the ability to scale database instances up or down
seamlessly enables us to easily meet the fluctuations in our traffic.”
Risk Management Solutions, Inc. is a global risk modeling company that
provides an analytics and software platform that quantifies risk
associated with natural catastrophes, terrorism, and changes in life
expectancy for hundreds of institutions around the world. “AWS Elastic
Beanstalk and the AWS Toolkit for Visual Studio simplify the development
of complex .NET applications, allowing us to focus on mission critical
deliverables and leave the application management, deployment and
provisioning to AWS,” said Joseph Kim, VP of Software Development at
Risk Management Solutions. “AWS Elastic Beanstalk will monitor
applications and instantly scale them to handle peak load. We can’t wait
to start leveraging AWS Elastic Beanstalk.”
About Amazon Web Services
Launched in 2006, Amazon Web Services (AWS) began exposing key
infrastructure services to businesses in the form of web services -- now
widely known as cloud computing. The ultimate benefit of cloud
computing, and AWS, is the ability to leverage a new business model and
turn capital infrastructure expenses into variable costs. Businesses no
longer need to plan and procure servers and other IT resources weeks or
months in advance. Using AWS, businesses can take advantage of Amazon's
expertise and economies of scale to access resources when their business
needs them, delivering results faster and at a lower cost. Today, Amazon
Web Services provides a highly reliable, scalable, low-cost
infrastructure platform in the cloud that powers hundreds of thousands
of enterprise, government and startup customers businesses in 190
countries around the world. AWS offers over 28 different services,
including Amazon Elastic Compute Cloud (Amazon EC2), Amazon Simple
Storage Service (Amazon S3) and Amazon Relational Database Service
(Amazon RDS). AWS services are available to customers from data center
locations in the U.S., Brazil, Europe, Japan and Singapore.
About Amazon.com
Amazon.com, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle,
opened on the World Wide Web in July 1995 and today offers Earth's
Biggest Selection. Amazon.com, Inc. seeks to be Earth's most
customer-centric company, where customers can find and discover anything
they might want to buy online, and endeavors to offer its customers the
lowest possible prices. Amazon.com and other sellers offer millions of
unique new, refurbished and used items in categories such as Books;
Movies, Music & Games; Digital Downloads; Electronics & Computers; Home
& Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health &
Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web
Services provides Amazon's developer customers with access to
in-the-cloud infrastructure services based on Amazon's own back-end
technology platform, which developers can use to enable virtually any
type of business. The new latest generation Kindle is the lightest, most
compact Kindle ever and features the same 6-inch, most advanced
electronic ink display that reads like real paper even in bright
sunlight. Kindle Touch is a new addition to the Kindle family with an
easy-to-use touch screen that makes it easier than ever to turn pages,
search, shop, and take notes - still with all the benefits of the most
advanced electronic ink display. Kindle Touch 3G is the top of the line
e-reader and offers the same new design and features of Kindle Touch,
with the unparalleled added convenience of free 3G. Kindle Fire is the
Kindle for movies, TV shows, music, books, magazines, apps, games and
web browsing with all the content, free storage in the Amazon Cloud,
Whispersync, Amazon Silk (Amazon's new revolutionary cloud-accelerated
web browser), vibrant color touch screen, and powerful dual-core
processor.
Amazon and its affiliates operate websites, including www.amazon.com,
www.amazon.co.uk,
www.amazon.de,
www.amazon.co.jp,
www.amazon.fr,
www.amazon.ca,
www.amazon.cn,
www.amazon.it,
and www.amazon.es.
As used herein, "Amazon.com," "we," "our" and similar terms include
Amazon.com, Inc., and its subsidiaries, unless the context indicates
otherwise.
Forward-Looking Statements
This announcement contains forward-looking statements within the meaning
of Section 27A of the Securities Act of 1933 and Section 21E of the
Securities Exchange Act of 1934. Actual results may differ significantly
from management's expectations. These forward-looking statements involve
risks and uncertainties that include, among others, risks related to
competition, management of growth, new products, services and
technologies, potential fluctuations in operating results, international
expansion, outcomes of legal proceedings and claims, fulfillment center
optimization, seasonality, commercial agreements, acquisitions and
strategic transactions, foreign exchange rates, system interruption,
inventory, government regulation and taxation, payments and fraud. More
information about factors that potentially could affect Amazon.com's
financial results is included in Amazon.com's filings with the
Securities and Exchange Commission, including its most recent Annual
Report on Form 10-K and subsequent filings.
Source: Amazon.com
Amazon.com, Inc.
Media Hotline, 206-266-7180
www.amazon.com/pr
