Cloud pioneer and leader now offers its suite of infrastructure
web services for the new South America (Sao Paulo) Region
SEATTLE--(BUSINESS WIRE)--Dec. 14, 2011--
(NASDAQ:AMZN) -- Amazon Web Services LLC (AWS), an Amazon.com company,
today announced the launch of its new South America (Sao Paulo) Region,
the eighth geographic Region worldwide in which the company has deployed
its global cloud computing platform. South American-based businesses and
global companies with customers in South America can now leverage the
AWS suite of infrastructure web services to build their businesses and
run their applications in the cloud. The newly launched South America
(Sao Paulo) Region is the first Region in South America for AWS, and is
now available for any business or software developer to sign up and get
started today at http://aws.amazon.com
and http://aws.amazon.com/pt.
Before AWS launched in early 2006, businesses would take on the massive
capital investment of building their own infrastructure or contracting
with a vendor for a fixed amount of datacenter capacity that they might
or might not use. This choice meant either paying for wasted capacity or
having to worry that the amount of capacity they forecasted was
insufficient to keep pace with their growth. Many businesses spent time
and money managing their own datacenter or a co-location facility, which
meant time not spent on growing their actual business or differentiating
their offering for customers. Over the past five years, AWS has changed
the way that businesses think about technology infrastructure--incur no
up-front expenses or long-term commitments, turn capital expense into
variable operating expense, scale seamlessly by adding or shedding
resources as quickly as you wish, free up scarce engineering resources
from the undifferentiated heavy lifting of running your own
infrastructure--all without sacrificing operational performance,
reliability, or security.
“Many South American customers have been using AWS in existing AWS
Regions across the U.S., Europe, and Asia. With the launch of the new
South America (Sao Paulo) Region, these customers can now run their
applications in Brazil, which significantly reduces latency to end-users
in South America and allows those needing their data to reside in South
America to easily do so,” said Andy Jassy, Senior Vice President, Amazon
Web Services. “South America is full of innovative companies and with
the move into this region we are excited to help even more businesses
innovate faster, accelerate their pace of technology delivery, and save
money by either migrating their existing systems to the cloud, or
starting fresh with AWS-powered environments.”
Orama is a financial institution with a mission of providing better
access to investments for all Brazilians. “Today, Orama uses AWS for the
majority of our customer relationship systems. In order to achieve our
customer satisfaction goals, we need to react with agility, speed and
reliability of service,” said Guilnherme Horn, CEO, Orama. “The opening
of the South America (Sao Paulo) Region will enable greater flexibility
in developing new services as well as help us comply with the needs of
the regulations of the financial markets.”
Gol Airlines is one of the largest airlines in Brazil and is using AWS
to help provide onboard Wi-Fi service for customers and for automatic
communication between airplanes and the onboard content system.
“Datacenters are not Gol Airlines core business, so by using AWS, we can
focus on innovation, our customers and our business. AWS provides us
with easy to use, low cost servers that are highly available, scalable
and flexible to help us provide technology infrastructure that is still
very new to the airline industry,” said Giselma Silva, Innovation and
Products Business Unit at Gol Airlines.
Peixe Urbano is the leading online discount coupon site in Brazil. “AWS
allowed us to launch a site with zero capital expenditure that has grown
to a top-50 site without having to change our infrastructure or
architecture,” said Alexander Tabor, CEO of Piexe Urbano.
R7 is a portal owned by Rede Record and one of the most accessed in
Brazil. According to Edson Brandi, Director of Technology R7, “We use
AWS in the daily operation of our portal to deliver 100% of static
content through our portal structure. Amazon CloudFront [AWS’s Content
Distribution Network] provides us with excellent performance in
delivering this data to users anywhere in the world, while also making
it easy to integrate to other Amazon cloud services that we use, such as
Amazon Simple Storage Service (Amazon S3). The infrastructure from AWS
is allocated dynamically throughout the day, increasing or decreasing
according to our audience. By making use of AWS, we always have the
right infrastructure to serve our customers. The launch of the local
infrastructure will bring us additional opportunities to increase the
speed to Brazilian users in a cost-effective way.”
Dedalus Prime, an AWS solution provider and reseller, is looking forward
to providing its services on AWS for their customers. “We believe that
the resource elasticity offered by AWS provides the most efficient
infrastructure to customers. This, combined with the pay-as-you-go
model, will dramatically change the way we think about enterprise IT
infrastructure,” said Mauricio Fernandes, CEO, Dedalus Prime.
In addition to a broad base of South American customers, AWS has a
vibrant partner ecosystem in Brazil that are building and selling
innovative solutions and services on AWS’s pay-as-you-go infrastructure.
These partners include: Avanxo, Accenture, CI&T, Concrete Solutions,
Deloitte, Dedalus Prime, Dextra, Infor, Genexus, Globant, MPL, Lumis,
Oracle, Summa, and Uptodate Consuting. These Independent Software
Vendors and Systems Integrators have made or will soon be making their
software services available on AWS in the new South America (Sao Paulo)
Region, making it even easier for South American companies to take full
advantage of enterprise class software on AWS cloud.
Developers and businesses can access AWS services from the new South
America (Sao Paulo) Region beginning today, including Amazon Elastic
Compute Cloud (Amazon EC2), Amazon Simple Storage Service (Amazon S3),
Amazon Elastic Block Store (Amazon EBS), Amazon Virtual Private Cloud
(VPC), Amazon SimpleDB, Amazon Relational Database Service (Amazon RDS),
Amazon Simple Queue Service (Amazon SQS), Amazon Simple Notification
Service (Amazon SNS), Amazon Route 53, Amazon CloudFront, Amazon
CloudWatch and AWS CloudFormation. More details on each of these
services as well as specific pricing are available at http://aws.amazon.com/products.
About Amazon Web Services
Launched in 2006, Amazon Web Services (AWS) began exposing key
infrastructure services to businesses in the form of web services -- now
widely known as cloud computing. The ultimate benefit of cloud
computing, and AWS, is the ability to leverage a new business model and
turn capital infrastructure expenses into variable costs. Businesses no
longer need to plan and procure servers and other IT resources weeks or
months in advance. Using AWS, businesses can take advantage of Amazon’s
expertise and economies of scale to access resources when their business
needs them, delivering results faster and at a lower cost. Today, Amazon
Web Services provides a highly reliable, scalable, low-cost
infrastructure platform in the cloud that powers hundreds of thousands
of enterprise, government and startup customers businesses in 190
countries around the world. AWS offers over 21 different services,
including Amazon Elastic Compute Cloud (Amazon EC2), Amazon Simple
Storage Service (Amazon S3) and Amazon Relational Database Service
(Amazon RDS). AWS services are available to customers from datacenter
locations in the U.S., Brazil, Europe, Japan and Singapore.
About Amazon.com
Amazon.com, Inc. (NASDAQ:AMZN), a Fortune 500 company based in Seattle,
opened on the World Wide Web in July 1995 and today offers Earth’s
Biggest Selection. Amazon.com, Inc. seeks to be Earth’s most
customer-centric company, where customers can find and discover anything
they might want to buy online, and endeavors to offer its customers the
lowest possible prices. Amazon.com and other sellers offer millions of
unique new, refurbished and used items in categories such as Books;
Movies, Music & Games; Digital Downloads; Electronics & Computers; Home
& Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health &
Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web
Services provides Amazon’s developer customers with access to
in-the-cloud infrastructure services based on Amazon’s own back-end
technology platform, which developers can use to enable virtually any
type of business. The new latest generation Kindle is the lightest, most
compact Kindle ever and features the same 6-inch, most advanced
electronic ink display that reads like real paper even in bright
sunlight. Kindle Touch is a new addition to the Kindle family with an
easy-to-use touch screen that makes it easier than ever to turn pages,
search, shop, and take notes – still with all the benefits of the most
advanced electronic ink display. Kindle Touch 3G is the top of the line
e-reader and offers the same new design and features of Kindle Touch,
with the unparalleled added convenience of free 3G. Kindle Fire is the
Kindle for movies, TV shows, music, books, magazines, apps, games and
web browsing with all the content, free storage in the Amazon Cloud,
Whispersync, Amazon Silk (Amazon’s new revolutionary cloud-accelerated
web browser), vibrant color touch screen, and powerful dual-core
processor.
Amazon and its affiliates operate websites, including www.amazon.com,
www.amazon.co.uk,
www.amazon.de,
www.amazon.co.jp,
www.amazon.fr,
www.amazon.ca,
www.amazon.cn,
www.amazon.it,
and www.amazon.es.
As used herein, “Amazon.com,” “we,” “our” and similar terms include
Amazon.com, Inc., and its subsidiaries, unless the context indicates
otherwise.
Forward-Looking Statements
This announcement contains forward-looking statements within the meaning
of Section 27A of the Securities Act of 1933 and Section 21E of the
Securities Exchange Act of 1934. Actual results may differ significantly
from management’s expectations. These forward-looking statements involve
risks and uncertainties that include, among others, risks related to
competition, management of growth, new products, services and
technologies, potential fluctuations in operating results, international
expansion, outcomes of legal proceedings and claims, fulfillment center
optimization, seasonality, commercial agreements, acquisitions and
strategic transactions, foreign exchange rates, system interruption,
inventory, government regulation and taxation, payments and fraud. More
information about factors that potentially could affect Amazon.com’s
financial results is included in Amazon.com’s
filings with the Securities and Exchange Commission, including its most
recent Annual Report on Form 10-K and subsequent filings.
Source: Amazon Web Services LLC
Amazon.com, Inc.
Media Hotline, 206-266-7180
www.amazon.com/pr
